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How to prepare for Google SGE: Actionable tips for SEO success

Search Engine Land

This depends on the niche, business model and keyword types. Another theory: The EU will get SGE much later than other regions, just like Bard. Here is a direct example of the query “pros and cons of electric cars.” SERP with SGE feature for “pros and cons of electric cars” from Oct. But how big will that impact be?

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What's Sprite to Coca Cola? An Exploration of Brand Portfolios

Hubspot

The company has released multiple brands — including Miller Lite, Coors Light, and Keystone Light — that all occupy a similar niche. Its suite of brands includes drinks and edible products that cover a massive range of purposes, prices, qualities, and regional markets. General Electric. Image Source: Nestle. Image Source: GE.

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10 Reasons We Are Seeing More Unicorn Companies Than Ever Before

Gong.io

Verticalization — easy access to niche markets. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. It would have taken a long time to capture regional businesses, and it would have been near-impossible to move out of their region, let alone out of the country.

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5 New Social Media Platforms Marketers Should Watch in 2019

Hubspot

Here's a clip from The Tonight Show where he talks about the app and tells fans to compete in his #tumbleweed challenge: Aside from being fun and entertaining, the app is "leaking into brand territory," according to Krystal Wu , HubSpot's Social Media Community Manager. playing in the background.

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7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are)

Hubspot

General Electric, a manufacturing & engineering company unequivocally killing it on all kinds of social networks, is unsurprisingly an example of excellent Pinterest marketing in a B2B industry. There are very few companies within software and technology braving the uncharted territory that is Pinterest, but the ones that are?

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Episode 22: How Commtrex is Helping Modernize the Rail and Freight Industries

Spiro Technologies

The more nodes that you have on the network, so the more regional airports you have, the more people that you could move across the different regions of, of North America. Uh, and you know, these are guys who’ve just been working a territory for 30, 35 years, 40 years, and, and they’re gonna leave and retire.