Hubspot

JUNE 12, 2019

With video marketers earning 66% more qualified leads per year and a 54% increase in brand awareness, it’s clear video marketing is the future and product demo videos are a lucrative path forward. In fact, 72% of people would rather use video to learn about a product or service. Are you introducing a new product or feature to them?

Product 78

Product Electricity Pitch Education 78

Spiro Technologies

SEPTEMBER 9, 2022

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products. Sprout is an amazing design studio focused on the visual and physical design of products. You guys work on some really cool products and help people really see what can be made of them.

Sell 89

Sell Manufacturing Electricity Start-ups 89

Spiro Technologies

JUNE 3, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products and of course, having fun along the way. If you can’t control where it’s made, how it’s made, and what’s in it, do you really control the security of your products?

Manufacturing 59

Manufacturing Electricity Education Territory 59

Openview

OCTOBER 15, 2018

But, while your rivals zip along the harbor like electric slot cars, you sputter along at a crawl. You need a great product (car). Their sales teams execute the same selling motions, messaging, and call structures, without much deviation from rep to rep. Having consistent selling behaviors from rep to rep accelerates growth.

Quota 104

Quota Electricity Pitch Sports 104

Gong.io

JANUARY 27, 2022

Back in the 1980s, we had to sell each customer a CD or hard drive containing the software. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. 20 years ago, ServiceTitan would have had to travel to each service shop, make their pitch, and manually install the software.

Territory 62

Territory Real Estate Niche Electricity 62

Spiro Technologies

APRIL 24, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and having fun along the way. As a result, I’m an electrical engineer by degree. I was typically in a customer-facing position, such as applications engineering, sales, or product marketing.

Manufacturing 59

Manufacturing Education Electrical Engineering Electricity 59

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Remember that conversations are not about you telling a prospect all the features and benefits of your products. Stop trying to purge all of your pitch in a 60 second voice mail.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Remember that conversations are not about you telling a prospect all the features and benefits of your products. Stop trying to purge all of your pitch in a 60 second voice mail.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Sales Hacker

JANUARY 17, 2018

As an example, imagine you sell to companies that have a minimum of 50+ employees, with 3+ sales people, and you sell to various industries but your best and happiest customers are in California, growing very fast, and work in tech. Some leads are a perfect fit, others are a good fit – yet both are qualified.

Electricity 87

Electricity Prospecting Meeting Education 87

Sales Nexus

JUNE 1, 2022

I went to work at NASA, for a NASA subcontractor as an electrical engineer. It was when they were sending up the space shuttle, like every six months there was another mission going up. So, I started looking for something new and I found a sales job selling carwash controllers. I got really fired up about that.

Sales 52

Sales CRM Start-ups Lead generation 52

SBI

JUNE 23, 2015

Most principles used in B2B selling today have been in place since the late nineteenth century and coincide with the rise of large mass manufacturing firms. National Cash Register, Westinghouse Electric and others created large, organized sales forces and with them, standardized sales and sales management techniques.

Non-Profits 55

Non-Profits CRM Electricity Sales 55

SaaStr

JULY 9, 2019

With electricity, a lot of African nations never had legacy electrical grids. Now, unfortunately there are a lot of constraints in Africa, major constraints when you’re talking about setting up and scaling a startup. What does this mean for startups and tech companies? Can they be done there? First of all, capital.

Electricity 69

Electricity Education Start-ups Trust 69

Salesforce

SEPTEMBER 19, 2023

The problem is, many salespeople give up before they reach that yes. The make-or-break nature of sales closing can make it one of the most stressful aspects of selling, but it doesn’t have to be. Assumptive Close This is a true power move that requires confidence in yourself and your product. You either close or you don’t.

Technique 105

Technique Closing Sales Electricity 105

Gong.io

SEPTEMBER 19, 2018

More than any specific books, I’d recommend picking up the habit of reading to begin with. Instead, The Challenger Sale recommends a new, provocative approach to selling: Commercial teaching. Amp Up Your Sales. Selling software-as-a-service? It’s definitely not a selling skills book. The Challenger Customer.

Negotiate 111

Negotiate Sales Technique Up-sell 111

SaaStr

OCTOBER 16, 2020

Prior to founding Balsa, Paul was Senior Director of Product @ Slack and before Slack was a Group Product Manager @ Twitter where he was responsible for the home timeline, including timeline ranking. How does Paul approach such large product decisions today? What does really effective product marketing mean to Paul?

Product 76

Product Start-ups Electricity Finance 76

Gong.io

OCTOBER 11, 2018

But, while your rivals zip along the harbor like electric slot cars, you barely move. You need a great product (car). Their sales teams execute the same selling motions , messaging , and call structures , without much deviation from rep to rep. There’s usually a wide variety of haphazard selling approaches from rep to rep.

Quota 61

Quota Electricity Pitch Sales 61

ConversionXL

APRIL 24, 2019

The products or services that have wide, sustainable moats around them are the ones that deliver rewards to investors. Why would Tesla let others use its network, which could be a moat to protect it from electric competitors? “I Low-cost production. If you can make it for less, you can sell it for less. That’s my moat.

Hospitality 122

Hospitality Non-Profits Networking Electricity 122

Lead Fuze

DECEMBER 31, 2021

In order to get a customer on board, you have to show them the benefits of your product or service. It should also include how your product helped them solve their issue. It should also include how your product helped them solve their issue. Be sure to include what your product has done for them.

Objectives and Key Results 52

Objectives and Key Results Commission Drivers/motivators Sales 52

SaaStr

OCTOBER 22, 2020

As for Ryan, he has spent an incredible 9 years at Okta in numerous different roles starting with running the product marketing team before moving to run the marketing team, leading to his promotion to CMO close to 5 years ago now. How does Ryan distinguish between the company story vs the product story?

Pipeline 74

Pipeline Cross-sell Launch Start-ups 74

Sales Pop!

JULY 7, 2022

Longer pieces of content tend to be more in-depth and backed up by research, facts, examples, and other forms of content, such as infographics or even video. Case studies – These are detailed write-ups of your product or services that were successfully implemented to solve a specific problem for a client.

Electricity 52

Electricity Up-sell Pitch Product 52

Sales Hacker

JANUARY 19, 2021

If you missed episode 143, check it out here: How to Drive Productivity through Operational Excellence with Jacco van der Kooij. Best practices for asynchronous selling [15:38]. I’m not here to sell you anything, but I am here to share good ideas. Sign up for the Beyond Quota SKO at BeyondQuota.SalesHacker.com.

Cross-sell 63

Cross-sell Up-sell Objectives and Key Results Start-ups 63

Score More Sales

NOVEMBER 30, 2010

They did not follow up on the precious qualified prospects that they did find (assuming they knew how to qualify) – OR even worse – they didn’t follow up with actual customers who had a good experience with them but haven’t bought again due to indifference. To use multiple products use a pipe | between the.

Niche 49

Niche Electricity Consult B2B 49

ConversionXL

MAY 8, 2019

Best-selling author Bob Burg developed the “know, like, trust” model. He argues that, if factors like price and product quality are perceived as equal, the seller who’s created a relationship with a buyer will win the sale. calls to action and sales-focused product pages alone. You can build that relationship with content.

Closing 131

Closing Electricity Education Non-Profits 131

Hubspot

NOVEMBER 22, 2017

Whether you’re gearing up for an interview, call, client pitch, or just a Monday morning, these videos will put you at the top of your game. Fifteen years later and this interview scene still racks up thousands of hits on YouTube. Good -- pick up the phone and start dialing!”. We all need a little kick sometimes.

Drivers/motivators 0

Drivers/motivators Electricity Pitch Cold Call 0

Hubspot

APRIL 12, 2015

One of the first memos that hit my desk was a “heads up” that Doyle Dane Bernbach was going to be featured in a new television series. Creator Matthew Weiner had consulted with the agency prior to production and my arrival, but we did not know how we were to be treated in the storyline for Mad Men.

Electricity 74

Electricity Sports Campaign Cross-sell 74

ConversionXL

JUNE 2, 2020

The language they use is vanilla, the product/service they offer like any other, and the marketing message is identical to that of their competition. You can toot your horn for a few months, but they’ll catch up. They’ll always catch up. They will catch up. As soon as Snapchat Stories caught on, Facebook copied it.

A/B testing 162

A/B testing X-functional Price Gaming 162