Martech

APRIL 10, 2024

It’s a scene from a bygone era when companies could woo clients with flashy presentations and empty promises. Forget the bells and whistles, the jargon-filled presentations and promises of a one-size-fits-all solution. electricity providers) Emotional : Enhancing well-being (e.g., But those days are over.

Pitch 113

Pitch Product Electricity Healthcare 113

Partners in Excellence

FEBRUARY 28, 2024

Introduction: Several weeks ago, I wrote, “ Sellers, Are You Really Interested In Selling? ” My good friend, Christian Mauer , challenged me, “Dave, why are you so interested in selling?” ” It was a great question and he caused me to reflect, I wrote, “ Why I Am Obsessed With Selling.

Customers 139

Customers Contract Consult Up-sell 139

Gong.io

SEPTEMBER 19, 2018

More than any specific books, I’d recommend picking up the habit of reading to begin with. Instead, The Challenger Sale recommends a new, provocative approach to selling: Commercial teaching. Amp Up Your Sales. Selling software-as-a-service? It’s definitely not a selling skills book. The Challenger Customer.

Negotiate 111

Negotiate Sales Technique Up-sell 111

Partners in Excellence

OCTOBER 23, 2017

Step back a little more than a century as electricity was being commercialized. I’m sure in bars and meeting rooms, sales people and marketers were talking about how wonderful electricity was and what it could do to improve sales and marketing. But electricity and the telephone weren’t just about sales and marketing.

Electricity 62

Electricity Sell Up-sell Conversion 62

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Next, pick up the phone and make some calls to people. Example: A marketing executive prospect works for an electric utility. Now you have something to talk about when you connect.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Next, pick up the phone and make some calls to people. Example: A marketing executive prospect works for an electric utility. Now you have something to talk about when you connect.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Adaptive Business Services

NOVEMBER 13, 2019

I took about 6 months off to plan my next moves and came to the decision that I wanted to go back to selling only which was something that I had not done in a great deal of time. Without a doubt, electric signage was my passion as an industry so this is the area that I went back to. I spent about 30 days of extensive windshield time.

Networking 78

Networking Electricity Construction Referrals 78

Martech

MAY 24, 2022

This data overlay can range from simple elements such as the lines displayed in a car’s rear-view camera while reversing to more complex product presentations for B2B clients. And all of this without the hassle of hiring a tour guide or looking everything up online. As of 2021, AR’s market size was $6.12 AR in tourism.

Sports 139

Sports Construction Gaming Transportation 139

Hubspot

JUNE 25, 2013

I''ve done all the following at corporate events: fallen asleep sitting up, gotten a la-hot of work done on my mobile device, found refuge in an isolated corner, Googled how to grow an indoor herb garden. As in, I wasn''t even annoyed I had to get up at 5 a.m. 7) Impossible to Find Electrical Outlets. Some events are cool.

Electricity 78

Electricity Networking Drivers/motivators Presentation 78

Hubspot

SEPTEMBER 23, 2020

Kerry is a conference speaker, workshop presenter, online course creator and smartphone video trainer based in Sacramento, California. In 2020, the way we work, shop and entertain ourselves has been completely up-ended. This post is written by Kerry Shearer, "The Livestream Expert". The results have sometimes been cringe-worthy.

Transportation 101

Transportation Electricity Follow-up Angle 101

Hubspot

NOVEMBER 28, 2016

In this clever ad for a brand of cat treats , agency adam&eveDDB created the perfect holiday wonderland -- complete with sparkling trees, a Christmas roast, and even an electric train set. Back in May 2016, the pair parodied artisanal coffee shops by selling $2 shots of half-and-half coffee creamer. 9) Alibaba.

Electricity 78

Electricity Retail Construction Campaign 78

Hubspot

MARCH 19, 2015

Top brands have quickly realized the potential Instagram presents. Simply Measured’s Quarterly Instagram Network Study (Q4 2014) found that 86% of Interbrand’s 2014 Top 100 Brands had an Instagram account, which was up from 71% the year prior. Like it or not, buying and selling Instagram followers and engagement is a big business.

Electricity 78

Electricity Manufacturing Networking Promote 78

Hubspot

AUGUST 16, 2017

So if you're looking to get a little slogan inspiration of your own, take a look at some of our favorite company slogans from both past and present. Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. What Is a Slogan?

Electricity 101

Electricity Campaign Launch Gambling 101

ConversionXL

MAY 7, 2014

On mobile, orders went up by 98%. . But the most surprising insight from testing was connected with presentation of product availability. After a complete redesign, Fathom came up with 2 variations that were tested against the original basic page. The Execution. The first variation included a photo of an elderly woman.

Conversion 127

Conversion Drivers/motivators A/B testing Electricity 127

Spiro Technologies

SEPTEMBER 9, 2022

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products. Jordan Nollman: We just finished up a breathing coach for CVS, and the local client in Boston as well. And there’s only so much that you can do until the price has to go up. Transcript.

Sell 89

Sell Manufacturing Electricity Start-ups 89

ConversionXL

SEPTEMBER 11, 2014

This is because these are very unique products compared to the other Focus and Fit models, due to electric vehicles having more limited distribution, and a highly unique list of selling points that deserve to be focused on separately. Setting Up Your Ad Groups. Conclusion -Themes Speed Up Ad Creation & Testing.

CTR 114

CTR Lead generation Electricity Service 114

Outreach

SEPTEMBER 14, 2018

While some people ridiculously compare sales to being a prostitute (pretty sure my wife and kids wouldn’t approve) or some kind of Mad Men character (let’s face it, those guys were pretty much prostitutes too) there is one career that never comes up. That’s right–I’m talking Patti Smith, David Bowie, and Lenny Kravitz. That’s right!

Electricity 77

Electricity Gaming Sales Legal 77

Sales Hacker

JULY 13, 2021

Learn how the team follows up with every lead in record time and how they turn people that attend virtual events into prospects. Today’s virtual selling environment demands a new kind of approach, one that prioritizes the buyer above all else. And I wound up taking it and five months later I started Xerox.

Objectives and Key Results 104

Objectives and Key Results Electricity Start-ups Networking 104

Sales Hacker

JUNE 26, 2019

But it’s important to understand… This machine isn’t an automated email sequence or follow-up process. Please note the most effective way to present this is on a very warm and welcoming printed marketing piece or an online survey that you can take them through one-on-one. RELATED: What Happened to Relationship Selling?

Referrals 84

Referrals Gaming Territory Cold Call 84

Hubspot

APRIL 28, 2014

” It’s what happens when you see a face in an electric outlet, or when you see shapes in the clouds. When we consume uninteresting information, like listening to a presentation with boring bullet points, a certain part of our brain called the Wernicke’s area is activated to translate the words into meaning.

Electricity 78

Electricity Entertainment Presentation Service 78

Sales Hacker

JULY 29, 2019

Our second sponsor is Outreach , the leading sales engagement platform that enables sales reps to humanize their communications at scale, from automating the soul-sucking manual work that eats up selling time to providing action-oriented tips on what communications are working best. Outreach has your back. About Seismic.

Go To Market 60

Go To Market Electricity Healthcare Education 60

Hubspot

AUGUST 16, 2017

So if you're looking to get a little slogan inspiration of your own, take a look at some of our favorite company slogans from both past and present. Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. What Is a Slogan?

Electricity 78

Electricity Campaign Launch Gambling 78

Hubspot

DECEMBER 11, 2019

Aside from breaking down a larger news report into short-form Story pages, called snaps, WSJ uses Snapchat's swipe up feature to enable viewers to swipe their finger up to access a longer-form story that's placed in Snapchat's CMS rather than WSJ's website. Harvard Business Review also recognizes the benefits of Instagram Stories.

Entertainment 101

Entertainment Promote Networking Follow-up 101

Search Engine Land

JULY 11, 2023

Note: The above market types may not necessarily reflect reality, but they present an approximation of how different markets work. They’re basically selling the exact same product. This will end up eating their profit margin as, similar to our books example, the price of the products will remain unchanged. Not exactly.

Non-Profits 72

Non-Profits Profit margin Price Electricity 72

Hubspot

APRIL 22, 2013

3) General Electric. After all, how often do you get to see a jet engine up close? Although the design component is planned and executed superbly, what really makes us love this SlideShare is the subscribe form that appears when you click through the presentation (pictured below). GE also has an incredible presence on Pinterest.

B2B 78

B2B Electricity Education B2C 78

Hubspot

JANUARY 14, 2015

Many of them were once sitting in a rickety folding chair on the lawn of their alma mater, wearing an itchy cap and gown, and wondering what on earth they were going to do when they grew up. I was a Sales Planner, which entailed trafficking and reporting on ad campaigns including banners, emails, and pop-ups (remember those?).

Healthcare 78

Healthcare Hospitality Finance Consult 78

Hubspot

MARCH 2, 2015

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? Everybody Wins?

Electricity 78

Electricity Follow-up Cross-sell Market share 78

ConversionXL

JUNE 25, 2021

The typical product lifecycle can be broken down into four stages: Introduction: Your product may still be in development and your marketing goals focus on generating awareness and motivating users to sign up and purchase. Decline: New user sign-ups and revenue begins to decrease. Growth: A sharp increase in users and sales.

Launch 96

Launch Product Non-Profits GTM 96

Hubspot

JUNE 26, 2012

We don't mean to brag, but our Pinterest conversion rate is a whopping 15% -- and we sell software! So without further ado, we present to you businesses from seven non-retail, non-hairdresser, non-cooking (you get the point) industries that have found a way to get creative and get started on Pinterest. How "boring," right? Just saying.

Hospitality 78

Hospitality Manufacturing Healthcare Networking 78

SalesLoft

JULY 9, 2019

And it was number one on the sales presentations list. I know you and I are both recovering electrical engineers. Sidebar on the electrical engineering because I don’t get to talk about that much. I had no electrical engineers in my family whatsoever. Will you share with us the first thing you ever remember selling?

Electrical Engineering 45

Electrical Engineering Electricity Engineering Gaming 45

SaaStr

JULY 9, 2019

You guys have been through three days of presentations. With electricity, a lot of African nations never had legacy electrical grids. Now, unfortunately there are a lot of constraints in Africa, major constraints when you’re talking about setting up and scaling a startup. FULL TRANSCRIPT BELOW. How’s it guys?

Electricity 87

Electricity Education Start-ups Trust 87

Hubspot

FEBRUARY 19, 2018

This summer, I decided to really give the whole “be-present-in-the-moment” thing a shot. Originally, this meant a complete lifestyle overhaul: replacing meals with kale juices, waking up at 5 a.m. When you woke up this morning, did you do anything remotely different? But others didn't resonate with me as deeply. And that's okay.

Electricity 78

Electricity Start-ups Follow-up Negotiate 78

Hubspot

FEBRUARY 25, 2016

The genius behind the Volkswagen “Lemon” campaign laid out one of the core principles behind inbound marketing: that nothing sells as well as word of mouth. If it doesn't sell, it isn't creative." – David Ogilvy. He’d be funny if, and only if, that was the best way to sell the product. As marketers, we’re necessarily creatives.

Sell 53

Sell Electricity Campaign Entertainment 53

Spiro Technologies

JANUARY 23, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving and selling products, and of course, having fun along the way. In case you’re not familiar with MAC Products, they are a producer of products and services for the transmission, distribution, and control of electrical power.

Manufacturing 59

Manufacturing Product Electricity Start-ups 59

Salesforce

JANUARY 2, 2024

Whether you’re talking to a promising lead on social media or chatting up prospects in person, tailoring your pitch to the situation is key. Communicate your unique selling position (USP): What sets you apart from others in the market? EcoSmart Home does just that by optimizing your electricity usage with AI technology.

Pitch 59

Pitch Objectives and Key Results Appointment Non-Profits 59

Hubspot

MAY 10, 2012

You know, where you are "social" with people instead of pushing the hard sell? 1) Share your presentation slides. LinkedIn has a SlideShare app called SlideShare Presentations that lets you easily import presentations from your SlideShare account and share the content with LinkedIn members! Social media! Like this.

Networking 78

Networking B2B Lead generation Promote 78

Hubspot

SEPTEMBER 27, 2018

I’m guessing most of you have your hand up. Heck, the entire city of Barcelona is made up of IoT devices. But phones and computers only make up a small part of IoT. Quansett Nurseries , in Westport, Massachusetts, grows microgreens to sell to restaurants year round. That’s part of IoT. Google Home? IoT Devices.

Transportation 78

Transportation Manufacturing Hospitality Healthcare 78