Urban digital transformation: Insights for marketers from global smart cities
Martech
AUGUST 9, 2024
Once known for its music scene, Austin, Texas, has successfully rebranded itself as a tech hub. How to achieve an Austin-style rebrand Rebranding is a strategic process that requires careful planning and execution. This project aims to save $100 million in electricity costs in its first 10 years.
Let's personalize your content