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Urban digital transformation: Insights for marketers from global smart cities

Martech

Once known for its music scene, Austin, Texas, has successfully rebranded itself as a tech hub. This project aims to save $100 million in electricity costs in its first 10 years. Now, we’re seeing new players enter the field. Are you getting the most from your stack?

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Your Business Needs a Bigger Sustainability Strategy

Salesforce

Once they make greener products, like electric cars and plant-based burgers, companies then need to increase consumer demand for them. Many report what are known as Scope 1 and 2 emissions – direct emissions from a company’s operations and indirect emissions stemming from purchased energy such as electricity and heat.

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Episode 40: Reskilling for the Future: Transforming the Workforce with AI

Spiro Technologies

Rick Pozniak : I’ve been in the industrial distribution space my whole life, specifically in electrical distribution, working for some of the bigger guys, Rexel and Sonepar, and doing a lot of digital work there. Rick Pozniak : It’s funny too, in the electrical space where I’m most familiar, there’s lots of consolidation.

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Make it. Move it. Sell it. — Episode #2

Spiro Technologies

So you start talking about lowering your electric bill, having a smaller AC unit and managing, like I said, the airflow in and out of that home. With the freeze that occurred down in Texas, that was difficult. Adam Honig: Yeah, I know a lot of people in Texas who don’t have winter coats, like that’s just not a thing.

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Make it. Move it. Sell it. — Episode #9

Spiro Technologies

John Lund: Well, actually, we manufacture a winch for a company in Texas that makes lariots for roping bulls. Is it electric? Super talented machinists and folks that work with electrical equipment and all sorts of different assembly operations within our facilities. We’ll solve the problem. Is it pneumatic?

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Why Refusing to Discuss Failure Erodes a Culture of Growth

Hubspot

One of the most popular stories about success theater is a Wall Street Journal piece on General Electric. In general, it's best we confront failure honestly, instead of hiding from it. The Ruinous Path of Success Theater: GE's Horror Story. 18 months in, they've 50x'd organic traffic, but leads are only up 15%.".

Growth 101
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PODCAST 132: The Internal Game: Coaching Your Way to Success in Sales with John Mark Shaw

Sales Hacker

I invested heavily in the proper attire to be a Texas barbecue and fried chicken restaurateur. Ate a ton of great barbecue, not only ours but did lots of tasting tours in Texas in lots of other areas. I also had a, we just packed up and moved as you know. I also have 14 pairs of cowboy boots. Or actually not even quite 100 years.

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