Remove Engineering Remove Intrinsic Remove User Experience
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3 Ways to Build Customer Loyalty in the First 3 Months

Sales Hacker

Tracking the time users take to derive value offers insights into initial user experience effectiveness. Guided Onboarding and Resources: Providing intuitive onboarding accelerates the user journey to the “aha moment.” Combined intrinsic and external value becomes a dynamic force for rapid customer loyalty.

GTM 126
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10 non-marketing books every SEO should read

Search Engine Land

As SEO professionals grapple with the ever-increasing competitive world of search engine rankings, they can apply Sun Tzu’s principles of knowing the enemy (competitors) and oneself to craft superior strategies.

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9 interesting Google patents from 2023 and what they mean for SEO

Search Engine Land

Google patents offer valuable insights into the search engine giant’s latest innovations and priorities for improving search technology. This approach will likely influence the dynamic filters a search engine might generate, enhancing the website’s visibility. Do the patents reflect Google’s actual practices?

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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

Google integrated AMP into its mobile search results in 2016, and pages using AMP are intrinsically prioritized in the search results, marked with an “AMP” badge: For complex websites with many dynamic elements, you can combine PWA and AMP to get the best out of each platform. Unlike native apps, users can find PWA pages directly in SERPs.

UX 103
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How SEOs can successfully collaborate with web developers

Search Engine Land

Montse Cano on X Montse Cano summarizes this beautifully and expands on where she felt these issues originated: “[in] the notion that engineering teams exist to do what you wanted them to do, and that they did so by simply pressing a button that would take them 2 minutes.”

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The enterprise guide to elevating findability and ROI

Search Engine Land

that have gradually contributed to addressing diverse needs: Search engines : “I want to know” searches. The post The enterprise guide to elevating findability and ROI appeared first on Search Engine Land. There are now multiple search properties and formats (text, image, video, virtual reality, augmented reality, etc.)

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How to Build a High Performing Growth Team

ConversionXL

A growth team, however, is largely overlapped with product, engineering, and design as well. same thing as growth hacker or growth marketer): “The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell.

Growth 99