Sales Hacker

DECEMBER 17, 2024

As the co-founder and CEO of Intellimize (acquired by Webflow), Guy brings a unique perspective from his journey through iconic companies like Microsoft, Yahoo, and Twitter, as well as his background in aerospace engineering. And then originally trained as an aerospace engineer. Jin, my co-founder, was an engineering leader.

GTM 102

GTM Engineering Electricity X-functional 102

Martech

OCTOBER 1, 2024

As a digital experience platform , Optimizely’s leading offerings are a set of tools to create those experiences, including a CMS , as well as product and content recommendation engines. The post Optimizely to acquire NetSpring, launches Personalization appeared first on MarTech. Processing.

Launch 61

Launch User Experience Engineering Follow-up 61

Search Engine Land

JULY 30, 2024

Perplexity intends for advertising to be its main source of revenue, Shevelenko said, adding his goal is to break the search engine model, which historically has not provided media partners with a revenue share model What to watch.

Profit margin 89

Profit margin Launch Engineering 89

Martech

OCTOBER 7, 2024

Google is launching the ability to search with video in Lens and ask complex questions about moving images (available through Search Labs) and voice input in Lens, so you can ask questions out loud while snapping a photo (or recording video) to more easily search what you see. Google also announced other news about AI and Search.

Retail 123

Retail Launch Price Engineering 123

Salesforce

DECEMBER 20, 2024

To improve marketing problem solving, marketers must learn to think like engineers when it comes to AI, formulating precise prompts that make it easier to bring our creative visions and solutions to life. Engineers, on the other hand, use an analytical, structured approach to make things work. Back to the top ) 2.

Engineering 69

Engineering A/B testing Campaign Launch 69

Martech

JANUARY 7, 2025

Since its launch at the Dreamforce conference in September 2024, Salesforce Agentforce changed the conversation around AI, customer experience and customer service. Shortly after the launch, Salesforce announced it was hiring more than 1,000 employees to meet the demand for Agentforce. Table of contents What is Agentforce?

Launch 125

Launch Represent Engineering CRM 125

Martech

AUGUST 6, 2024

As someone around when Google launched in 1998, I can attest that it was a gigantic improvement over other search engines. The Justice Department said it was because Google paid other companies to make its search engine the default setting. Search engine dominance made Google a prime location for digital advertising.

Commission 120

Commission Market share Engineering Launch 120

Martech

AUGUST 1, 2024

Performance: Engineered for power and accuracy to elevate your game. Order now and enjoy a special launch discount of 15%! Performance: Engineered for power and accuracy to elevate your game. Of course, since you’re on our email list, you are getting first dibs on the ProX Paddle with a special launch discount of 15%!

Campaign 131

Campaign Launch Gaming Sports 131

Martech

AUGUST 15, 2024

Consider this view from IT, via Warren Street, former SVP of Cloud Engineering at U.S. Bank: “Engineering builds it, Marketing translates it. Marketing is the engine that accelerates sales. This ensures alignment with market demands, leading to successful launches and sustained growth. Accelerate revenue growth.

Growth 119

Growth Entertainment Sports Strategize 119

Martech

AUGUST 15, 2024

Shapiro+Raj , a global insights company, launched its interactive AI personas platform. It provides prompt engineering for marketers and contextualizes brand performance to streamline Language Model Optimization (LMO). This tool simplifies assessing brand visibility in AI search by eliminating the need for specialized AI knowledge.

Commission 123

Commission Engineering Launch Conversion 123

Search Engine Land

JULY 12, 2024

OpenAI didn’t launch its heavily rumored search product earlier this year, but it’s coming. They have not launched the search product, but they have said they would build it. “Over time, the AI companies will put many engineers on this problem, and they will, I think, figure out how to solve search.

Product 97

Product Strategic partnership Referrals Launch 97

Search Engine Land

APRIL 16, 2023

Google is in the process of building an “all-new search engine” powered by its new A.I. based features to its current search engine under the project name Magi. The new Google search engine are still in its early stages, with no timeline for when it will be released.

Engineering 144

Engineering User Experience Technology Technology 144

Martech

MARCH 6, 2025

Demandbase (see below) just launched Agentbase. Now here are this week’s AI-powered AgentMarTech releases: Tavus launched three AI models designed for human-AI interaction. launched AI services for workflow automation and digital marketing. Totaligent launched a beta website showcasing its AI-powered marketing platform.

Launch 100

Launch Retail Campaign Engineering 100

Search Engine Land

JUNE 11, 2023

These results aim to show people a more “lived experience” to their search queries, Liz Reid, VP of Search at Google, told Search Engine Land at Google I/O. The post Google launches perspectives filter in mobile search results appeared first on Search Engine Land.

Launch 133

Launch Engineering 133

Martech

JANUARY 9, 2025

Jellypod launched its AI podcast studio. This feature allows digital publishers to integrate a conversational AI answer engine within banner ads. Integral Ad Science launched its AI-driven Total Media Performance (TMP) solution. Creative Realities launched AdLogic CPM+TM, a campaign planning and management platform.

SQL 113

SQL Retail Launch Campaign 113

Martech

JULY 11, 2024

Kevel , an ad-serving platform, has launched Kai, a suite of AI features designed to improve campaign performance and revenue. Autogon AI launched a new tool called GenR8 Video. Deep Sync , a provider of omnichannel identity and data solutions, has launched a new AI-powered lookalike audience builder inside its Deep Sync One platform.

SQL 96

SQL Launch Campaign Retail 96

Search Engine Land

OCTOBER 4, 2024

The client launched a mobile and desktop pop-up for all United States visitors. Before the launch of the pop-up, the website averaged a 3-second load time. And a 13-second load time after the launch of the pop-up. Serving a noindex+200 will result in pages being dropped from search, if search engines see it.

Legal 90

Legal Territory Launch Engineering 90

Search Engine Land

SEPTEMBER 15, 2023

Google Ads has launched a new feature to assist advertisers in optimizing their YouTube campaigns Known as Creative Guidance, this innovative tool is now available through Recommendations and has been integrated into Video Analytics within Google Ads. Creative Guidance leverages AI to evaluate your content and offer best-practice feedback.

Launch 136

Launch Campaign User Experience High impact 136

Search Engine Land

AUGUST 22, 2024

Google is launching a beta program that allows advertisers to activate Microsoft automated bidding within Search Ads 360 bid strategies. Enterprise advertisers can now optimize their campaigns across multiple search engines more effectively, potentially increasing conversions by 5%. Why we care. What’s next.

Campaign 80

Campaign Engineering Launch Conversion 80

SaaStr

FEBRUARY 3, 2025

But watch out – this is a major undertaking that touches product, engineering, sales, and finance. Thinking enterprise is just a go-to-market play. It’s not. The Metrics That Matter Have Changed Dramatically The “growth at all costs” era is dead.

Hospitality 111

Hospitality Price Manufacturing Engineering 111

Search Engine Land

SEPTEMBER 14, 2023

This new tool, which is an improvement on Amazon’s existing visuals search engine, allows consumers to add text as well as images to search for matching products. The post Amazon launches new search functions on mobile to rival Google appeared first on Search Engine Land. Multimodal search. ” Expanded AR efforts.

Launch 124

Launch Retail Engineering Trust 124

Search Engine Land

OCTOBER 1, 2024

March 2022 : They launched product grids that show products directly. This makes Amazon perhaps its biggest competitor – even more so than other search engines. And the list goes on and on. However, one key topic has been overlooked: Google’s major updates to ecommerce search results, which deserve more attention.

Retail 124

Retail E-commerce Price Engineering 124

Search Engine Land

NOVEMBER 15, 2023

The follow button allows searchers to essentially subscribe to topics where Google can show searchers content on that topic, Brad Kelle, Senior Director of Engineering, at Google Search explained to us. Perspectives launched on mobile and we saw Google testing perspectives on desktop. How to subscribe. What changes. Coming to desktop.

Launch 131

Launch Follow-up Engineering 131

SaaStr

JANUARY 26, 2025

Turn Your Customers Into Your Marketing Engine The second breakthrough was making customer success the core growth engine. The learning: When you solve a genuinely hard problem, you get three moats for free: Technical advantage through innovation Legal protection through patents Thought leadership in the space 2.

Education 107

Education Legal Promote Growth 107

Martech

NOVEMBER 1, 2024

This strategy, often overshadowed by acquisition-focused ABM, is emerging as a powerful engine for long-term success. Step 3: Test and iterate Launch pilot program with selected accounts. Here’s why it’s time to rethink your approach to growth. Develop initial expansion plays for the top 20% of accounts.

Growth 135

Growth GTM B2B Strategize 135

Search Engine Land

JULY 25, 2024

New AI Overviews , leaked information and potential OpenAI search engines are creating distractions in our careers. Getting the assets you need to launch or amplify your plan requires time and money. In that case, you can do some expensive things quickly or push out the launch of your plan indefinitely. that we’re in.

Objectives and Key Results 110

Objectives and Key Results Start-ups Launch Follow-up 110

SaaStr

APRIL 19, 2024

How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there. 50 or $1. You never catch up.

Engineering 122

Engineering Price Cross-sell Up-sell 122

Search Engine Land

AUGUST 30, 2024

Perplexity : Is an answer engine that aims to provide more contextualized and accurate answers compared to traditional search engines 2. ChatGPT prompt: Social media content ideas “Our company, [COMPANY NAME], is launching a new product/service in [MONTH/YEAR]. Canva : Has AI features for designing marketing materials.

Transportation 98

Transportation Education Angle Healthcare 98

SaaStr

APRIL 15, 2024

Dear SaaStr: A Big Tech Co Launched a Competitive Product. Dedicated some engineers to it even isn’t that big of a deal. There are always a few good engineers in every departments at Big Tech Cos there to build 1.0 How Can I Tell How Serious They Are About It? If it’s none yet, it’s an experiment. Building a 1.0

Launch 124

Launch Product Engineering Sell 124

Search Engine Land

OCTOBER 19, 2023

The post Google AdSense launches related search for Auto Ads appeared first on Search Engine Land. All publishers can now have access to related search for Auto ads. Read Google AdSense's Auto Ad guide for more information on how they work and their main benefits.

Launch 118

Launch User Experience Engineering Process 118

Martech

OCTOBER 1, 2024

Yes Many early agents were legacy products re-launched under an AI banner, with almost everything in tech labeled as “AI” in 2023. Implications for martech and marketers Does this mean these capabilities are limited to just marketers leveraging prompt engineering? Let’s dive into how we claim agency over AI agents.

Construction 117

Construction CRM Contact Follow-up 117

SaaStr

NOVEMBER 20, 2024

With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale. Since its launch less than 5 years ago, Copilot has grown to 77,000 organizations using and almost 2 million users. Let’s touch on the process component.

Product 105

Product GTM Legal Launch 105

SaaStr

MARCH 16, 2025

Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth. He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. The problem?

Negotiate 99

Negotiate GTM Campaign Growth 99

Search Engine Land

SEPTEMBER 9, 2024

Welcome to a multi-platform environment When Facebook launched, many expected the social media platform would compete with Google in search. Let me re-introduce you to YouTube While everybody knows YouTube, many forget that it is one of the largest search engines and also among the top social media platforms worldwide.

Click Through Rate 98

Click Through Rate Engineering Trust Follow-up 98

Search Engine Land

SEPTEMBER 20, 2023

Google has launched a new report to help brands identify checkout problems. The post Google launches new report that flags checkout issues on e-commerce sites appeared first on Search Engine Land. Read Google's Checkout Journey Report in full for more information.

E-commerce 133

E-commerce Launch Territory User Experience 133

Search Engine Land

JULY 16, 2024

Google Notes , which launched in Search and Discover as a labs feature 8 months ago is officially ending today. A Google spoksperson told 9to5Google” “Search Labs is our testbed for bold experimentation and as we’ve shared, not all experiments will launch broadly. What was Notes. Going away.

Launch 77

Launch Engineering Product 77

Search Engine Land

AUGUST 1, 2024

While the late Hamlet Batista’s archive, SEO Pythonistas, is no longer live, he has a range of tutorials here on Search Engine Land to help you kick off your learning journey. For example, if you plan to launch a gaming arm in 18 months, start building relationships and context now. Monitoring competitor websites for changes.

SQL 98

SQL Engineering Education Start-ups 98