Hubspot

NOVEMBER 21, 2018

What is a go-to-market (GTM) strategy? A go-to-market (GTM) strategy is the way in which a company brings a product to market. It generally includes a business plan outlining the target audience, marketing plan, and sales strategy. What goes into content marketing? The Channel Model.

Go To Market 101

Go To Market Process GTM Education 101

Veloxy

JANUARY 23, 2024

Digital marketing strategies enhance targeting in field marketing by enabling businesses to effectively reach and engage their intended audience through methods such as search engine optimization, social media marketing, email marketing, and pay-per-click advertising.

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Hubspot

MARCH 12, 2012

With so many options to reach consumers -- Facebook, Twitter, YouTube, email, Pinterest, search engines, blogs, LinkedIn, mobile, and more -- learning about your target audience's marketing preferences, from channels to frequency to buying triggers, is a key part of building out a lead management program.

A/B testing 78

A/B testing Lead generation Follow-up Cold Call 78

Highspot

FEBRUARY 14, 2024

Specific objectives, such as brand awareness, lead generation, customer acquisition, or market share. Development of consistent messaging that resonates with the target audience. Marketing Strategies Overview of the overarching marketing strategies, including product positioning, pricing, distribution, and promotion.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Sales 52

Highspot

FEBRUARY 14, 2024

Specific objectives, such as brand awareness, lead generation, customer acquisition, or market share. Development of consistent messaging that resonates with the target audience. Marketing Strategies Overview of the overarching marketing strategies, including product positioning, pricing, distribution, and promotion.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Sales 52

Lead Fuze

MAY 26, 2023

Starting Your Real Estate Marketing Agency Develop a Business Plan Before you start your real estate marketing agency, you need to develop a business plan. This plan should outline your goals, target audience, marketing strategies, and budget. Remember, consistency is key. Step #3: Harness the power of SEO.

Real Estate 52

Real Estate Referrals Customer Relationship Management Networking 52