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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. 31:12 Inside Microsoft CoPilot: Real-world agent use cases across sales, support, and strategy.

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How to turn the great buyer resignation into B2B career opportunities

Martech

From talking with progressive B2B go-to-market (GTM) leaders, here are strategies to stop mass buyer resignation, advance your career and have a much more significant impact on revenue growth. Now is an opportunistic time to capitalize on market and marketing shifts and commit to buyer-centric GTM strategies and tactics.

B2B 115
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Choosing a Business Model — Here's My Guidance Along with Thoughts From Experts

Hubspot

Consider these seven as you decide how your business will go to market (GTM) or how you might pivot to stay afloat. The retailer buys in bulk, simplifies logistics, markets products, offers post-sale support for consumers, and more. 7 Business Models You Need to Know 1. What are the major costs associated with the business?

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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

Director of GTM Ops, Sapphire Ventures. So the ability to do flexible payment plans, financing, retire that pre-committed spend has been a really significant a way for us to accelerate and amplify our transactions. It requires support from marketing, support from sales, support from the technology team, from your ops team.

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Account Based Marketing (ABM) is a strategic framework that engages qualified individual prospects or customer accounts as unique markets in themselves, worthy of focused, hyper-personalized treatment by sales, marketing and other teams. .

B2B 105
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

What would you tell a woman just starting a career in sales? Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. She has spent her career in sales and sales leadership positions across the technology landscape. What would you tell a woman just starting a career in sales?

Sales 137