SaaStr

AUGUST 13, 2024

That placeholder for the VP of Finance never gets the financials done, and the VP of Marketing talks and talks but hasn’t ever worked with a sales team. Even with multiples and markets down, the prize in SaaS is bigger than in the past. #4: 4: You may be falling out of product market fit. It never works.

Growth 120

Growth Quota Niche Finance 120

Martech

JANUARY 25, 2022

of the market share. It’s followed by Pegasystems , Microsoft , Zendesk and ServiceNow , each taking up other areas of the market. Verint’s Customer Engagement Platform was marked as an impressive niche option due to its omnichannel capabilities and analytics tools. Challengers. Visionaries. Healthcare providers.

CRM 98

CRM Agriculture Hospitality Healthcare 98

Search Engine Land

OCTOBER 4, 2022

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. Google, Bing, and Yahoo make up 95% of the worldwide desktop market share of search engines. Despite that global dominance, it’s important for search marketers to also consider other traditional search engines.

Objectives and Key Results 107

Objectives and Key Results Retail Engineering Launch 107

Search Engine Land

MARCH 20, 2023

Survey finds Google Home users do more, have ‘far higher’ satisfaction than Alexa owners 2019: Alexa devices dominated, but higher Google Home NPS scores suggested it would have better word of mouth and could gain market share. Search In Pictures: Snoop Dogg, St.

CTR 86

CTR Drivers/motivators Territory Finance 86

SaaStr

FEBRUARY 1, 2024

Once you reach momentum and hit a tipping point with market share, it creates a machine of its own. The takeaway: determine your marketing strategy and tactics based on where you are in product maturity curve. #2 2 Change in Marketing As You Scale : Handling Complexity Like a Pro You don’t want to oversimplify complexity.

GTM 107

GTM Growth Education Commission 107

Hubspot

JULY 7, 2011

It's not about mass marketing yourself. Start small, choose a niche, and gain visibility. Once you've established yourself, you can bite off a larger market share. Don't be just another social media guru or just another personal finance expert. Narrow down your expertise.

Networking 71

Networking Niche Follow-up Finance 71

SaaStr

NOVEMBER 19, 2019

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Learn what it takes to create your own category, achieve scale in a niche SaaS vertical and how it requires more than just discovering an unmet need. Want to see more content like this? I’m like, oh.

Closing 74

Closing Customers Niche Cross-sell 74