Martech

JANUARY 5, 2022

With the exception of the group that tries to strike and sustain partnerships with businesses and organizations to help incentivize their employees to pursue a WGU degree with a discount as a perk, WGU’s marketing efforts are mainly B2C. Further, B2B and B2C marketing share plenty of common aspects. The maestro perspective.

B2C 112

B2C B2B Real Estate Education 112

Salesforce

OCTOBER 12, 2021

Businesses are realizing that to stay agile, strategic, and most importantly, sustainable, they need a CRO who can fold marketing, sales, and customer success into one seamless revenue machine. “In They’re able to pinpoint how organizations can strategically move themselves into a very successful future.”.

Gaming 98

Gaming Cross-sell Sales Finance 98

Search Engine Land

OCTOBER 4, 2022

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. Google, Bing, and Yahoo make up 95% of the worldwide desktop market share of search engines. Despite that global dominance, it’s important for search marketers to also consider other traditional search engines.

Objectives and Key Results 107

Objectives and Key Results Retail Engineering Launch 107

Gong.io

AUGUST 24, 2022

Senior leadership needs to know with as much accuracy as possible how much revenue they can expect to see in the next financial period so they can make more informed budgeting and spending decisions, such as expanding the sales team to target a new territory or doubling down on inbound marketing tactics to drive lead generation.

Territory 62

Territory Pipeline Finance Sales 62

SaaStr

FEBRUARY 1, 2024

Once you reach momentum and hit a tipping point with market share, it creates a machine of its own. The takeaway: determine your marketing strategy and tactics based on where you are in product maturity curve. #2 2 Change in Marketing As You Scale : Handling Complexity Like a Pro You don’t want to oversimplify complexity.

GTM 109

GTM Growth Education Commission 109

ConversionXL

NOVEMBER 23, 2022

Salesforce, for example, increased its revenue market share to 18.4% This is when the ‘double jeopardy law’ comes into play : the larger the market share, the more users and loyalty a brand will have. As a marketing leader, you should become comfortable making bets without perfect data, because they will rarely have it.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Hubspot

SEPTEMBER 19, 2018

In 2018, 75% of CFOs of mid-sized organizations reported that their job was becoming more strategic. By the time their success prompted competitors to start their own online bookstores, Amazon had already taken a big enough market share to make competition nearly impossible. Source: FitSmallBusiness. 19% work 60+. source: TAB ).

Minimum Viable Product 78

Minimum Viable Product Legal Finance Government 78

Hubspot

JULY 7, 2011

It's not about mass marketing yourself. Once you've established yourself, you can bite off a larger market share. Don't be just another social media guru or just another personal finance expert. He was strategic about including the search term on his blog. Start small, choose a niche, and gain visibility.

Networking 71

Networking Niche Follow-up Finance 71

Hubspot

JUNE 8, 2022

It's one of the more simple, straightforward forecasting models — essentially amounting to a company looking at its total market size and calculating potential revenue based on its assumed market share. Let's say a company occupies space in a market that generates an estimated $1,000,000,000 in revenue annually.

Price 74

Price Objectives and Key Results UX Contact 74

Sales Hacker

JANUARY 13, 2021

Product management, engineering, customer success, sales, and marketing groups will weigh in on the decision-making process. The decision to move forward is considered strategic because OEM partnerships can have a wide-ranging impact across an organization. Market exposure.

GTM 88

GTM Negotiate Profit margin Contract 88

PandaDoc

AUGUST 23, 2024

Revenue operations (RevOps) vs sales operations (SalesOps) are slightly different approaches for businesses to reflect on internal processes and strategize for the future. Scope Encompasses sales, marketing, customer success, and sometimes finance operations. Now let’s explore each of these in more detail.

Strategize 52

Strategize Contract Territory CRM 52

Lead Fuze

MARCH 1, 2022

They can identify strategic ways for organizations to move into successful futures. Those departments may include marketing, sales, finance, and customer success. . It is a more general term that includes market share, growing talent, and brand relevance. What is of Chief Revenue Officer?

Finance 52

Finance Gaming Growth Pipeline 52

The 5% Institute

JUNE 7, 2023

Provide examples and suggestions for tailoring sales skills for sectors like technology, retail, finance, or healthcare. Guide readers on using metrics, such as revenue generated, conversion rates, or market share increase, to provide concrete evidence of their sales abilities.

Negotiate 52

Negotiate Healthcare Relationship building CRM 52

Highspot

FEBRUARY 25, 2024

Focus on strategic thinking, problem-solving, sales tools, and communication to guide sales ops through challenges and foster a culture of continuous improvement. Aligning sales with marketing, finance, product development, and customer service fosters a more unified execution of sales activities.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

Sales Hacker

MARCH 4, 2025

But it is, there’s so many other issues like data warehousing, operations, legal, finance. To flip our [00:15:00] resources to the SLG motion and let’s get a, uh, strategic AE on this one. Uh, we also knew like [00:20:00] finance was an incredible sale for us, education. It’s just, it’s. I can imagine.

GTM 76

GTM X-functional Start-ups Campaign 76

SaaStr

NOVEMBER 19, 2019

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Fast forward today, as Becky mentioned, we have almost 13 thousand practices using our platform, which equates to just shy of 40% market share, and over 65 thousand users hitting our platform every single day.

Closing 74

Closing Customers Niche Cross-sell 74

The 5% Institute

JUNE 27, 2023

Objectives should be aligned with the overall business strategy and encompass both quantitative targets, such as revenue or market share, and qualitative goals, such as customer satisfaction or product knowledge. They should support the company’s vision, mission, and strategic initiatives.

Objectives and Key Results 52

Objectives and Key Results Territory Quota Drivers/motivators 52

Lead Fuze

JANUARY 1, 2022

Product management, engineering, customer success, sales and marketing departments all play a role in determining whether or not this should be done. Deciding to move forward with OEM partnerships is a strategic decision because it can have an impact on the company as a whole. Market exposure. Resell relationship.

Negotiate 52

Negotiate Profit margin Contract Price 52

SaaStr

OCTOBER 24, 2019

Because, market share is really number one metric. And I also think if you start in a really, really huge markets, which you learn a lot, you’re also just going to remember it’s going to take a long time before you have a big share of that market. I think the massive market is amazing, right.

Launch 53

Launch Growth B2B Networking 53

The Lost Book of Sales

JULY 12, 2021

Early adopters | Visionaries The key point is that, in contrast with the technology enthusiast, a visionary focuses on value not from a system’s technology per se but rather from the strategic leap forward such technology can enable. This can only happen if the sales effort is focused on a single niche market.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

SaaStr

JUNE 7, 2019

We weren’t optimizing for prices, we’re in uncharted water, we’re creating a new category, and for us it was like market share and creating a new space as quickly as we can. Make sure that we have enough quality time to think about the strategic direction of the company and make sure that everybody’s is aligned.

Price 62

Price Contract Up-sell Product 62

Salesforce

MARCH 12, 2024

Pros of competition based pricing Cons of competition based pricing 5 steps to build a competition based pricing strategy What competition based pricing looks like in practice Unify sales, finance, and legal on the #1 AI CRM When sales, finance, and legal are disconnected, the customer feels the pain. Learn how Revenue Cloud can help.

Price 52

Price Profit margin Territory E-commerce 52

Salesforce

MARCH 25, 2025

Funding helps you capture market share and opportunities faster, overcome challenges, and stay sustainable. The unpredictable market fluctuations are straining your finances. You find it challenging to enter new markets or expand your SMB’s physical presence in a different location. Let’s find out how.

Real Estate 82

Real Estate Government Finance Growth 82

Hubspot

FEBRUARY 26, 2025

As someone who does not have an MBA or finance degree, Ive never conducted revenue forecasting. But, I know how critical a role revenue forecasting plays in a companys financial planning as it helps to understand the businesss potential growth, identify market opportunities, and determine resource allocation.

X-functional 59

X-functional Finance Growth Price 59