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Sales Pipeline Radio, Episode 315: Q & A with Eric Stockton @profitanalyst

Heinz Marketing

Also a proud Florida Gator, Eric Stockton. Matt : The fact is you’re a Florida Gator. Campaign metrics and other things that really are anything before an SQL level, right? What I talk about is really at the creation of SQL, right? Eric, how you doing today? Eric : I’m good. How are you, Matt? Eric : Oh yeah.

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70 Words That Win: Sales Terms Every Rep Should Know

Salesforce

A sales qualified lead (SQL) has been vetted and deemed prepared to have a sales conversation. Quota A measurable goal that sellers are expected to reach in a specific timeframe usually a month, quarter, or year. Back to top ) Lead Someone who has shown interest in a company’s products or services but has yet to be qualified.

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What Is Lead Qualification and How Does It Work?

Salesforce

At the end of the day, lead qualification can make the difference between quota attainment and lagging sales. Either way, when a lead becomes an SQL, sales takes over to further qualify, pursue, and nurture them toward a sale.