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Ana MourĂ£o: Spotlight on the expert

Martech

They had an office here in South Florida so I had the opportunity to come and work in digital marketing, so that’s how I got started. Q: Although you’ve spent most of your career in Florida, you also worked as a digital marketing manager at 3M in Brazil for some time. Europe and Asia. That’s it in a nutshell.

CRM 116
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How to Use Google Ads Keyword Planner, According to 5 Specialists

Hubspot

In the example below, I typed in "best CRM", "customer relationship management system", and "client management system.". For instance, perhaps the keyword "charter schools" has a higher MSV in Florida than it does in California. You can organize by state, city, county, or region. Google Trends.

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What Are Sales Channels? (and How to Pick the Best Ones)

Salesforce

Example: High Volume Sound wants to reach more customers by expanding into the European region. It hires a partner company based in Europe that can leverage its strong customer relationships to sell the speakers. 84% of sales professionals say partner selling has a bigger impact on revenue than a year ago.

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An Essential Guide to Using the MEDDIC Sales Framework

Salesforce

A good Customer Relationship Management (CRM) tool is crucial here. Clarify what the MEDDIC sales process will look like in your organization: Work out step-by-step instructions for how sales reps should apply MEDDIC, so everyone’s clear on precisely how to use the framework effectively.

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16 marketing automation platforms your organization should consider

Martech

Founded in 2006, Cambridge-based HubSpot is perhaps best known for its customer relationship management (CRM), but its software services have grown well beyond CRM. Gainesville, Florida-based SharpSpring was founded in 2012 and has about 230 employees. A screenshot of HubSpot’s marketing automation platform (via HubSpot).

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Four Pros and Three Cons of Usage-Based Pricing (and How to Know If It’s Right for You)

Salesforce

By using deal management , sales representatives have the flexibility to make changes that make sense for the company and the customer. Your CPQ tool needs to integrate not only with your customer relationship management (CRM) software but it must allow access across your organization.

Price 52
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How to Create Sales Presentations That Close Deals, According to an Expert

Salesforce

Some customer relationship management (CRM) tools use generative AI to help sales teams personalize their content. Getting to know your audience helps you stand out from the people who rush through as many presentations as possible to fill a sales quota. Hands-on research with time-saving AI can be a winning combination.