SaaStr

DECEMBER 28, 2022

Bring up your objections, respectfully. Roughly, once you (x) have an established brand, and (y) have a marketing engine that is working, and (z) most importantly, once demand gen has finally become somewhat routine … you’ll need a CMO. Because they ended up really knowing their market. You may be right.

X-functional 27

X-functional Growth Follow-up Strategize 27

ConversionXL

FEBRUARY 3, 2022

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Growth hacking isn’t about deploying sleazy tricks. What is growth hacking?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Sales Hacker

AUGUST 7, 2024

CDPs can be technically complex pieces of software, with deep and lengthy sales cycles and cross functional implementations. The customer experience would also suffer, as pressure to meet growth targets will cause team members to generally prioritize pre-sales work. For example, “how do I implement X using this API?”

Go To Market 124

Go To Market X-functional Engineering Cross-sell 124

SaaStr

FEBRUARY 15, 2020

So let me tell you what I’ve done and learned both myself and across 25+ high growth startups I’ve invested in or advised. I know it’s teamwork in a start-up. In a start-up, the VP Sales has to also be aligned to costs, not just revenue. no guaranteed bonus for X months until you scale). That’s stressful.

X-functional 142

X-functional Quota Teamwork Sales 142

SaaStr

AUGUST 15, 2020

Recently I was catching up with a good friend who used to be CEO of an enterprise-y SaaS social networking company — and the usage and engagement numbers of his business were just awful. Customers bought because they thought their organizations needed this functionality, and so they wrote the checks for Year 1, and even Year 2.

Customers 135

Customers X-functional Price Launch 135

SaaStr

FEBRUARY 11, 2020

Aaron Ross discusses inbound and outbound sales and how to integrate Sales and Marketing Teams to re-ignite growth. Learn why it is difficult to have accurate and trustworthy outbound dashboards and how to clean up and educate your clients. What I was going to talk about today is the playbook for reigniting or even igniting growth.

Growth 110

Growth Niche Hospitality X-functional 110

Sales Hacker

MARCH 25, 2025

Which skills will matter most in an agent-first world (hint: think like a GM or growth hacker). Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. How enterprise teams are already deploying autonomous agents in production. tool selection.

GTM 70

GTM X-functional Start-ups Relationship building 70

ConversionXL

SEPTEMBER 3, 2021

Like with SEO, there are rules you need to follow (to satisfy algorithms), best practices (depending on your goals and audience), and consistent testing and optimization. You’ll end up chasing false-positive click-to-install metrics that don’t improve conversion rate optimization. Define goals with continuous growth in mind.

UX 121

UX X-functional A/B testing Follow-up 121

A Sales Guy

AUGUST 21, 2015

What follows is one of the best breakdowns of coaching and what coaching means you will read in a blog. Kurt Lewin’s equation: B = f (P+E) is Behavior is a Function of the Person + Their Environment. Everyone is a potential star or a potential f**k up. I love growth and development. He said yes. That’s impressive!

X-functional 124

X-functional Clients Growth Start-ups 124

Sales Hacker

MARCH 4, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. And so we just kind of came up with this idea of a super healthy, super delicious frozen yogurt concept. Uh, and then ended up kind of finding my way and some of my way into technology.

GTM 77

GTM X-functional Start-ups Campaign 77

Hubspot

NOVEMBER 20, 2017

If you have Recruiter, LinkedIn lets you create up to 500 InMail templates (and even share them with your coworkers). It comes from the CEO, which naturally makes me sit up and pay attention. It makes the company seem like a great place to work and drops some impressive growth stats. InMail Templates. You fit the bill.

X-functional 101

X-functional Networking Contact Pitch 101

Martech

NOVEMBER 15, 2023

To many non-marketing executives, marketing is perceived as more of a “nice to have” than a “must have” function. Companies will eventually wake up and realize that cutting marketing has harmed sales and will reinstate budgets and give the go-ahead for hiring again. Momentum is gone, and it takes time to ramp back up.

X-functional 103

X-functional Objectives and Key Results Technology Technology 103

The 5% Institute

JANUARY 12, 2023

With our easy-to-follow guide, you’ll get five amazing resources to help you understand and leverage sales assets for maximum success. 5 x Amazing Sales Assets To Skyrocket Your Business Growth. Setting up these processes can help increase productivity and efficiency while also reducing manual data entry errors.

Growth 52

Growth X-functional Customer Relationship Management CRM 52

Hubspot

AUGUST 8, 2019

Year-over-year growth. Percentage of leads followed up with. Percentage of leads followed up within target time range (for example, 8 hours). Percentage of high-quality leads followed up with. Ramp-up = amount of time spent in training + average sales cycle length + X. Sales Ramp.

X-functional 101

X-functional Quota Cross-sell Contract 101

Salesforce

SEPTEMBER 16, 2024

It’s easy to get caught up in what to charge. Back to top ) Pros and cons of usage-based pricing Although the right pricing model for a business depends on multiple factors, including its customer base, costs, and company goals, companies often see the following benefits and challenges with usage-based pricing.

Price 52

Price Electricity E-commerce Finance 52

SaaStr

FEBRUARY 11, 2021

Because in SaaS start-ups, it seems like the majority of first VP Sales fail. And totally screw things up as they fail. Spotting issues before they blow up. How do we shore up our base? And you want to get to $2m in ARR in the next X months. The deal volume to hit your growth targets is just too high.

X-functional 145

X-functional Quota Sales Up-sell 145

The 5% Institute

FEBRUARY 13, 2020

People, Process, Product – 3 x Words To Succeed. This is a methodology used to streamline a business’s functions, by saving potential wasted cost, enhancing profits, and creating a better experience for both your staff and clients/ customers. When it’s documented, it can be followed – and measured and tweaked if need be.

Process 98

Process Product X-functional Objectives and Key Results 98

Sales Hacker

APRIL 10, 2018

This will then help you diversify your revenue, make your business more resilient to economic setbacks and help you plan for growth. CASE IN POINT: In the late 90s, SkyStream followed Cisco’s footsteps in infrastructure sales. Distribution of B2B deals as a function of price (a product of discount and list price). 1) Freemium.

Go To Market 97

Go To Market GTM X-functional Territory 97

Hubspot

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. Compared to other platforms, X has an intimidation factor. Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales.

Sell 81

Sell X-functional Networking Follow-up 81

ConversionXL

JULY 6, 2021

A high CPC followed by a conversion rate of ~10% may not make your business its money back on a campaign. Industries known for high-priced products and businesses experiencing rapid growth also work. A high CPC followed by a conversion rate of around 10% on an item priced at $10 will not produce a ROI. billion in 2023.

CTR 129

CTR X-functional Campaign Price 129

SaaStr

JANUARY 24, 2022

SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Last year, I met with the founder of a start-up I really, really liked. She has worked with numerous start ups in Bay Area and Europe (Virgin Mobile USA Inc., Things have changed a lot. NanoGram Devices Inc.,

Finance 133

Finance Contract X-functional Start-ups 133

ConversionXL

DECEMBER 13, 2022

How to improve A/B test results How to prioritize A/B test hypotheses How long to run A/B tests How to set up A/B tests How to analyze A/B test results How to archive past A/B tests A/B testing statistics How to do A/B testing: tools and resources. You may think your site works perfectly in terms of user experience and functionality.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

Hubspot

JUNE 13, 2018

To help you implement the most useful tips, aspects, and templates from SPIN Selling, we’ve put together the following guide: Introduction to SPIN Selling. Explicit needs are specific features or functions. Do you have a strategy in place for X? Who’s responsible for X? What happens if you’re not successful with X?

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

Capterra Sales & Marketing Software

FEBRUARY 24, 2021

leads data and analytics data that your sales and HR teams collect) with what they call X data—the data that tells you why things happen. The free version includes one active survey at a time, up to 10 questions per survey, seven question types to choose from, 100 responses, summary reports and filtering, survey logic, and online reporting.

X-functional 116

X-functional CRM Networking Price 116

Hubspot

OCTOBER 2, 2017

Ask follow-up questions. Buyer personas describe business pain, job function, and other firmographic data that sum up who a prospect is and what they care about. Your company probably already has demographic information on who makes up your customer base. What is it like to work in X industry? ". "

X-functional 101

X-functional Sports Prospecting Follow-up 101

SalesHandy

JUNE 29, 2021

Having a sales process in place that caters to every businesses’ needs can be crucial to hitting revenue goals consistently, and driving growth. B2B(Short for Business to Business) sales is a function of B2B product sales(i.e. Sign Up To Automate Sales Engagement Using SalesHandy. What is B2B Sales? B2B Sales Principles.

B2B 98

B2B Cross-sell X-functional Follow-up 98

ConversionXL

JUNE 30, 2019

You won’t know until you figure out what your competitors are up to. How does the user experience on my website stack up to the competition? How does your site's user experience stack up to the competition? Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.”

UX 126

UX X-functional A/B testing User Experience 126

Search Engine Land

SEPTEMBER 1, 2023

The development team is often a department grab from product or IT, and they end up with task overload. Because of this, SEO tasks end up low on their priority list, so things just sit there. The same survey also mentions that technical changes can take up to three months or longer to go live and start impacting traffic.

CTR 122

CTR X-functional Profit margin Contract 122

SaaStr

JULY 12, 2024

Grafana Labs co-founder and CEO Raj Dutt and Partner at Lightspeed Alex Kayyal answer the most popular questions about Grafana Labs’ rocketship growth journey at this year’s SaaStr Europa. You can make an office culture work, but when you mix it up with “remote-friendly,” you can get into trouble. Instead, support follows the sun.

GTM 116

GTM X-functional Meeting Pitch 116

Heinz Marketing

OCTOBER 25, 2021

Some great content up there, that’ll help you really think about this hybrid world and hybrid in person online, off line. Matt: I’m really glad you brought that up. What if it had X? The product led growth, sorry, PLG product led growth functions businesses’ strategies.

Pipeline 122

Pipeline Sales Growth X-functional 122

Hubspot

DECEMBER 10, 2019

In fact, the company I currently lead, Spotted Media, used these tactics below to acquire our first set of customers before we even had a fully functioning web site. An ICP might consist of the following: Revenue size (e.g. Send a follow-up. Create an ideal customer profile. more than $200 million in annual sales).

Customers 93

Customers Manufacturing X-functional Strategic planning 93

Salesmate

OCTOBER 28, 2020

With inaccurate forecasting, you end up putting your job and reputation on the line. In this blog, you will read about the following things-. Accurate forecasting can help a sales team function more efficiently and achieve as well as excel sales expectations. So what can be done to turn the ship around and forecast effectively?

Territory 96

Territory X-functional Pipeline Appointment 96

Hubspot

FEBRUARY 21, 2020

When you consider that the average onboarding and ramp-up time for a sales professional is nine months or more, that turnover rate starts to have serious consequences for individual sales teams and the revenue they’re responsible for. Most CRMs come equipped with dashboard functionality. They’re unwilling to change. Offer training.

Quota 95

Quota X-functional Objectives and Key Results Drivers/motivators 95

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? Does clicking the key functionality do anything?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. Decline: New user sign-ups and revenue begins to decrease. But the path from introduction to growth (and beyond) isn’t a one-way street.

Launch 96

Launch Product Non-Profits GTM 96

ConversionXL

SEPTEMBER 5, 2019

You should be able to replicate this process after reading it (or at least follow the resources in the article to learn more about specific parts). Essentially, personas were largely a parody of themselves, with made up data (or irrelevant data like the eye color of a persona). Note: the following gets into the weeds a bit.

X-functional 115

X-functional Represent Follow-up User Experience 115

Heinz Marketing

MAY 16, 2022

Obviously, if you have been following SiriusDecisions or Forrester for a long time you’ve probably seen Alan’s name in research or content. Why did that bubble up as a topic for you? That could be a self-help tool in a product led growth format. Alan, thanks for joining us. Nice to do one of these with you.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97