Sales Hacker

NOVEMBER 15, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. We’ve shared this or received it from many GTM leaders as an excellent gauge on where to start or further AI adoption for your sales team. Read the free and ungated report.

GTM 113

GTM Cold Call Strategic partnership Follow-up 113

Anthony Cole Training

AUGUST 9, 2024

They do not follow any rules of engagement. If the prospect will meet with them, talk with them, reply to their emails, many salespeople will just go all in. If the prospect will meet with them, talk with them, reply to their emails, many salespeople will just go all in. They wind up wasting their time.

Prospecting 299

Prospecting Up-sell Follow-up Start-ups 299

Iannarino

AUGUST 5, 2021

Outdated approaches to sales, especially during first meetings, all but ensure a bad first impression. You’ve been pursuing your dream client for months and have finally convinced them to meet with you. Success in a first meeting all but ensures a second one. The Gist: You never get a second chance to make a first impression.

Clients 337

Clients Meeting Conversion Strategize 337

Search Engine Land

JULY 25, 2024

With so much happening, it can be overwhelming to keep up. In it, I go into granular detail with personal stories, processes and “how to” content centered on what I call the “START” planning process, and I will unpack those five steps to follow. Strategy The first phase of START planning is strategy.

Objectives and Key Results 110

Objectives and Key Results Start-ups Launch Follow-up 110

SaaStr

JANUARY 8, 2025

It was started in 2014 when founders Daniel and Jonathan were working together at a delivery startup and experienced firsthand how slow background checks were slowing down worker onboarding. Lindsey found a way to track this data, then brought it into every meeting. Better RevOps uncovered excessive discounting.

Objectives and Key Results 117

Objectives and Key Results Growth Engineering Quota 117

Veloxy

JUNE 23, 2021

Simple: with the following list of tools, techniques, and processes. Wrap touchpoints around meetings. The main one is to treat video sales meetings like in-person calls. Would you show up to a serious meeting in a t-shirt and baseball cap? Start by making sure the room is presentable. Sound matters.

Sell 317

Sell Education CRM Up-sell 317

Partners in Excellence

JANUARY 2, 2025

We assign number of dials, outreaches, meetings per day. Fewer than 40% of sellers meet their goals. Attrition is up. ” What if, as managers, rather than following the formulas, we started thinking, “Is there a better way to achieve our goals?” Customer engagement plummets.

Pipeline 127

Pipeline Government Education Conversion 127

Heinz Marketing

AUGUST 9, 2024

How you can start leveraging AI Predictive Analytics: AI can predict future customer behaviors, allowing you to anticipate needs and respond proactively. This automation frees up your team to focus on creative and strategic initiatives that require a human touch. Combine AI insights with human empathy to create meaningful connections.

E-commerce 116

E-commerce Campaign Follow-up Trust 116

Veloxy

OCTOBER 22, 2024

Start for free The Role of AI in Sales Strategy As someone who’s spent years working closely with sales teams, I’ve seen firsthand how time-consuming and inconsistent traditional sales methods can be. A real-world example of this can be seen in how AI handles follow-up timing. AI automates these tasks.

Prospecting 130

Prospecting Technique Pipeline Sales 130

Veloxy

FEBRUARY 12, 2025

Prove it to me Sign up for free 1. We designed Veloxy to work perfectly with Salesforce and added automated activity logging and up-to-the-minute data synchronization. My experience setting up various sales tools shows that Outreach’s workflow-first approach works best for teams that want to scale their sales operations quickly.

Product 130

Product CRM Price Objectives and Key Results 130

Martech

AUGUST 14, 2024

At the start of the year, Yahoo and Google issued new rules for bulk email senders. Build up your sender reputation To ensure deliverability, bulk email senders must authenticate emails using Sender Policy Framework (SPF), DomainKeys Identified Mail (DKIM) and Domain-based Message Authentication, Reporting and Conformance (DMARC). “The

Campaign 116

Campaign Start-ups Follow-up Customers 116

Martech

AUGUST 13, 2024

Let’s start with the basics. These are quantitative evaluations that allow organizations to accurately follow the steps made toward specific objectives. Begin by evaluating your strategic objectives through the lens of data, considering the following questions: 1. What type of data does your organization gather?

Objectives and Key Results 107

Objectives and Key Results Strategize Follow-up Technology 107

Veloxy

JANUARY 19, 2022

I spoke with a handful recently, and in addition to following the below formula, they also recommend that you, “Never be cute.” Get ready to impress more buyers and get more meetings. Start with basic results. Gone are the days where I could start a cold call with, “ My name is Samir and I co-founded Veloxy.

Cold Call 358

Cold Call Territory Quota Up-sell 358

Veloxy

JANUARY 7, 2025

Having theappropriate qualifying criteria, like budget, authority, need and timeline ( BANT ), is a good place to start. Regularly meeting and communicating openly with your sales and marketing teams will encourage collaboration. Automation is key, the right tools will ensure that nothing gets missed with proper follow-ups.

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130

Cerebral Selling

FEBRUARY 23, 2025

Most sales reps start with product or process-focused questions like What are you doing today? But the truth is customers dont wake up thinking about products or processes. Its problems and challenges that keep them up at night! If their answer doesnt align with your solution, use follow-up questions to explore their reasoning.

Customers 130

Customers Objection handling Strategize Negotiate 130

Iannarino

JULY 30, 2021

Those who wish to stand out would do well to avoid following the crowd and chart a value-laden path that is unapologetically old-school. When you send a “thank you” by email instead of following Mike’s lead, you may remove more of the message than you intended: the choice of medium has amputated the heartfelt caring.

Technology 306

Technology Technology Clients Meeting 306

Martech

AUGUST 22, 2024

Generally, people follow the same steps [from company to company],” said Karen Ng, SVP of product and partnerships. The champions will lead by example as the CRM is used for more tasks within the organization following the implementation. Email: Business email address Sign me up! Processing.

CRM 117

CRM Customer Relationship Management Relationship Management Follow-up 117

Salesforce

OCTOBER 14, 2024

Get started The evolution from Einstein Copilot to Agentforce Earlier this year we released Einstein Copilot, which has now evolved into an Agentforce Agent for customer relationship management (CRM). Now, users can ask for clarifications and ask follow-up questions to prior outputs, leading to an overall higher goal-fulfillment rate.

Engineering 128

Engineering Represent CRM Follow-up 128

Iannarino

JUNE 30, 2021

An aversion to prospecting is often caused by horrible approaches to asking for a meeting. The gist, I think, was something about having a discovery call to see how her solutions could help me book more meetings with my prospective clients. First, only salespeople call them discovery calls—prospects just call them meetings.

Prospecting 304

Prospecting Cold Call Pitch Clients 304

Martech

AUGUST 8, 2024

Unsure of what to choose, a personal shopper comes up to you. With the backbone of a robust Customer-Led Marketing platform part of the science behind the magic is AI-enabled marketing and generative AI (genAI), which empower marketers to do the following: Gain strategic insights. Automate high-performing campaigns.

Retail 112

Retail Campaign Follow-up Strategize 112

Veloxy

JUNE 21, 2021

You can use these scripts, tips, and tricks to up your cold call game. You’ll start the conversation off with an air of confidence and familiarity. A great way to do this is by coming up with three common problems your customers experience that your product or service can help with. Cold Calling Script Structure.

Cold Call 298

Cold Call Objectives and Key Results Pitch Follow-up 298

Sales Gravy

NOVEMBER 7, 2024

Trust in the sales process and discipline in following proven methods are critical factors for long-term success in sales, especially for those new to the field. Early in a sales career, working weekends, making countless cold calls, and attending numerous meetings is essential.

Cold Call 103

Cold Call Clients Trust Up-sell 103

Salesforce

OCTOBER 30, 2024

Unlike bots, which follow predefined rules, autonomous agents operate in a dynamic environment, making them ideal for carrying out complex, multi step tasks. Agents can automate many tasks including scheduling meetings, generating summaries, writing emails, doing research, and analyzing data.

CRM 100

CRM Customer Relationship Management Launch Follow-up 100

Martech

JULY 10, 2024

It was my job to gently educate these skeptics on why their target audience was on the social platform in the first place and see the opportunity to meet their needs in a new way — not just pushing the product. Start with strategy The golden rule for establishing AI success metrics is to start with developing a clear strategy.

Clients 125

Clients Strategize Launch Technology 125

Martech

JULY 12, 2024

states are following in Europe’s footsteps by enacting similar restrictions on data collection and usage. Since the California Consumer Privacy Act (CCPA) took effect in 2018, 15 states have established their own privacy regulations , with more expected to follow. In the U.S.,

Campaign 99

Campaign Appointment Government Legal 99

STAR Results

JUNE 3, 2020

Businesses are starting to open, which hopefully is a good thing. What can you do to jump-start your sales and make up for any lost sales during the last several months? You must ask yourself the following questions: How have you/your frontline sales managers adapted to selling virtually? Doing nothing is not an option!

Closing 247

Closing Objectives and Key Results Sales Follow-up 247

Veloxy

SEPTEMBER 29, 2021

With Salesforce Automation, you could realize the following benefits daily : gives teams a shared view of customer data. Which of the following Salesforce barriers might your team face? For most teams, slow adoption signals a struggle with one of the following six barriers. It’s easy to fall back on old habits.

Territory 342

Territory Represent Sales Lead generation 342

Partners in Excellence

JANUARY 16, 2025

Let’s start with what coaching is not: Training isn’t coaching. We have role play tools, leveraging AI, that provide very realistic role plays, followed by analysis and recommendations. We can leverage AI tools to provide research, help us plan a meeting, give us the scripts or texts we use to execute the meeting.

Objectives and Key Results 125

Objectives and Key Results Objection handling GTM Pipeline 125

Search Engine Land

JULY 29, 2024

Keeping up with the latest innovations isn’t just a choice – it’s a necessity for survival. Content quality and relevance: Both emphasize the importance of high-quality, relevant content that meets user needs and adheres to E-E-A-T (experience, expertise, authoritativeness and trustworthiness) principles. What are the benefits of GEO?

Engineering 131

Engineering Objectives and Key Results Trust User Experience 131

Sales Gravy

OCTOBER 10, 2024

The Importance of Micro Commitments: Gaining micro commitments—small agreements to follow up or have another meeting—throughout the sales process can reduce the likelihood of being ghosted. Overcoming Early Challenges Cold calling is one of the toughest aspects of starting in sales.

Gaming 96

Gaming Cold Call Hospitality Commission 96

Search Engine Land

JULY 22, 2024

On top of that: Hanukkah starts on Christmas, and Kwanzaa is on the day after. Media will matter and markups haven’t started because many people haven’t realized it’s a short year yet, so you can get solid deals by reserving space now. With fewer days until free shipping and time to publish, now is the time to line up the lists.

Niche 98

Niche Retail Promote Follow-up 98

Martech

JANUARY 14, 2025

Instead of generating valuable opportunities, you waste time educating, pitching and following up with leads who either disappear or arent qualified. Even when a single tactic starts strong, its difficult to sustain that level of growth without other components to support it. How do you fix the ineffective spending? Processing.

Campaign 113

Campaign Growth Follow-up Pitch 113

Salesforce

DECEMBER 4, 2024

Every year, lots of small and medium businesses (SMBs) start with high hopes of making it in a tough market, despite facing many challenges. And, every year, we are here at Salesforce helping them stay up to date with the latest trends. These technologies help SMBs grow and stay flexible in meeting customer needs.

CRM 97

CRM Technology Technology Growth 97

Iannarino

JULY 10, 2021

Designing and rehearsing your talk tracks will provide you with confidence and a chance to tighten up your arguments. Generally, salespeople don’t spend enough time preparing for the conversations they have with their clients and prospects, even though conversational effectiveness makes the difference between meeting or missing their goals.

Clients 299

Clients Conversion Up-sell Start-ups 299

Search Engine Land

SEPTEMBER 11, 2024

Impactful audit items can have the following types of impact: Large impact changes: Often site-wide issues or changes affecting crucial pages or keywords. Pattern-based changes: While individual instances might be minor, when summed up across the site, they can have a large impact. Dig deeper: How to prioritize technical SEO tasks 2.

High impact 106

High impact Objectives and Key Results Clients Education 106

Martech

JANUARY 7, 2025

email reminders, follow-ups) to nurture leads before, during, and after the event, enhancing attendee experience and engagement. There are many possibilities, depending on the human users industry and main objectives: Before we start, you are a marketing manager for an accounting services company that serves SMBs and enterprises.

B2B 102

B2B Promote Follow-up Lead generation 102

Martech

DECEMBER 19, 2024

Overly complex or unclear CTAs create hesitation and reduce follow-through. Design choices should meet accessibility standards to make your CTAs usable for all audiences. Why get started is better than submit The words on your CTA button have a direct impact on its effectiveness. Finally, memory influences whether someone acts.

A/B testing 117

A/B testing Drivers/motivators CTR Click Through Rate 117