Remove Follow-up Remove New Hampshire Remove Promote
article thumbnail

3 Lead Generation Strategies For Higher Education

ClickFunnels

Note that this isn’t about coming up with a marketing word salad. For example: Southern New Hampshire University used to struggle to differentiate themselves from other similar institutions. You shouldn’t come up with answers, you should get out there and find the answers. How do they want to be seen by others?

article thumbnail

Doorway pages: An SEO deep dive

Search Engine Land

I was following nearly mystical ritual-like designs in optimizing the pages and experimenting. I imagined I was virtually teleporting people who had a search need for “restaurants in springfield” or “doctors in bellevue” into our website where I would match them up with precisely what they wanted.

Territory 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Which Live Streaming App Should You Use? Inside the Best Features of Periscope, Meerkat & More

Hubspot

Presidential Primary in New Hampshire with a Nokia N95, and streamed in 3G, using Qik. Because Periscope will save your videos to the app if you choose, and they'll be available for viewing by your followers for 24 hours. Chat is a fun way to connect with your followers, and Meerkat takes full advantage.

article thumbnail

The 17 Best College Instagram Accounts (And Why They're So Darn Good)

Hubspot

We were excited to see many of them posting awesome Instagram content -- shots of campus buildings, live-action photos of sports games, colorful graphics promoting school-sponsored campaigns -- on a regular basis. This is a perfect campaign for college kids, who love to put photos up on their dorm room walls. 2) Dartmouth College.

Angle 78
article thumbnail

4 Advanced Targeting Techniques Every Facebook Advertiser Should Master

Hubspot

Lesson Number 1: If you’re going to run a Facebook ad campaign, you should at least set up and drive that traffic to a dedicated landing page where your visitors can convert. This lack of consistent visual messaging along the click path is confusing and ends up costing more money than it’s worth.

article thumbnail

Hillary Clinton Is Borrowing Marketing Tactics From Taylor Swift (And It's Working)

Hubspot

Over the past several months, Hillary Clinton's team has been taking note of Taylor Swift's marketing tactics for her own presidential campaign promotions. Swift's been known to send surprise gifts to her social media followers, too. Oh, and they're both taking pages from the same marketing playbook. And it's working. June 16, 2015.

article thumbnail

Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

By tightening up the standards and criteria you use to find, deploy, and measure keywords, you can really begin to improve your conversion rates at every level of the funnel. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations.

Territory 111