Sales Hacker

JANUARY 7, 2025

But since I started using Superhuman last quarter, I was able to get back to inbox zero within minutes. I dont know how I didnt start on Superhuman sooner. So if I look at a month or a quarter, you start and you say, okay, do we have enough pipeline? So I think I’m going to start with what is the same.

GTM 117

GTM Sell Customers Cold Call 117

SaaStr

DECEMBER 28, 2022

Bring up your objections, respectfully. Roughly, once you (x) have an established brand, and (y) have a marketing engine that is working, and (z) most importantly, once demand gen has finally become somewhat routine … you’ll need a CMO. Because they ended up really knowing their market. You may be right.

X-functional 27

X-functional Growth Follow-up Strategize 27

SaaStr

FEBRUARY 12, 2021

” “Or we’ll try to hack the functionality using a product we already have.” ” You’ll hear somewhere between a little and a lot of this until (x) you have a very well established brand and (y) an extremely feature rich product. Because you’ve already built a roadmap to get started in your app.

X-functional 138

X-functional Engineering Follow-up Prospecting 138

Partners in Excellence

JULY 15, 2015

It’s brilliant in it’s simplicity and is a great starting point to look at the challenges of B2B Decision-making. Each of these things impact the buying formula Jeff establishes: CD x CF > C + F (If you want to know what it means, read Jeff’s article ). For the Treasurer: CD TR x FP TR > C TR + F TR.

B2B 115

B2B X-functional Finance Drivers/motivators 115

ClickFunnels

AUGUST 19, 2021

So in this case the conversion rate is: 10/100 x 100 = 10%. This is also typically done via email marketing following the same process. The reason why this sales funnel model works so well is that it allows you to: Start the relationship with the potential customer by providing free value. What Is a Sales Funnel?

Conversion 244

Conversion Sales Lead generation X-functional 244

Search Engine Land

OCTOBER 4, 2023

Changes can be subtle, like moving functions around in the online user interface. It’s imperative that PPC practitioners stay up to date on new developments in the industry. Several news sites and organizations have daily or weekly newsletters that round up all the important PPC news. It’s how I start each weekday.

X-functional 96

X-functional Retail Engineering Follow-up 96

Partners in Excellence

JANUARY 26, 2015

I wish I were smart enough to make up these stories. ” Here is the text, the only thing I have changed is the company/product name (I’m calling it Company X). I started to highlight the grammar errors, but when the entire first sentence was RED , I stopped. All the best, Where do I start? Caveat Emptor!

X-functional 101

X-functional Prospecting Represent Follow-up 101

SaaStr

FEBRUARY 15, 2020

I know it’s teamwork in a start-up. In a start-up, the VP Sales has to also be aligned to costs, not just revenue. I.e., guarantee me my full bonus for 6+ months until I’ve built up a big enough pipeline to close enough revenue to hit my number. no guaranteed bonus for X months until you scale). It’s tough.

X-functional 142

X-functional Quota Teamwork Sales 142

SalesLoft

SEPTEMBER 7, 2022

The Importance of Sales Follow-up Emails. There’s a good chance you’re giving up on sales follow-up emails too soon. Where a prospective client may not respond to your initial email, they may do so after the second, third, or fourth follow-up email. When To Send a Follow-up Email.

Follow-up 52

Follow-up X-functional Prospecting Sales 52

Sales Hacker

AUGUST 7, 2024

CDPs can be technically complex pieces of software, with deep and lengthy sales cycles and cross functional implementations. Enabling a Commercially focused Customer Success Team If you look across SaaS companies, there is a tremendous amount of variance around what the CS function owns and how it operates.

Go To Market 122

Go To Market X-functional Engineering Cross-sell 122

Martech

OCTOBER 11, 2023

million followers, and then redistributing through other platforms. Most BIC companies, like SAP, use short, highly produced and stylized videos to reach their followers. Twitter (now X) has lost much of its business audience and interest from B2B companies. The production quality of content has increased dramatically.

B2B 131

B2B X-functional Pharmaceutical B2C 131

Sales Hacker

MARCH 25, 2025

I think I got to start by maybe putting you on the spot a little bit. Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. Previously to that, it was the global VP of product for SAP, focused on the CRM and sales cloud. I mean, moonshot projects sound pretty fun.

GTM 69

GTM X-functional Start-ups Relationship building 69

Search Engine Land

APRIL 7, 2023

While ChatGPT is remarkable, once you’ve used it long enough, you likely know the following: It frequently “hallucinates” answers, acting as if it knows the correct answer when in reality, the platform is “confident but wrong.” where it’s relatively weak (and a simple Excel function would work better). .”

X-functional 113

X-functional Engineering Conversion Product 113

Veloxy

SEPTEMBER 28, 2021

You spend 13 hours a week sending 180 emails to prospects, leads, and customers, and all you can drum up is 2 responses. So buckle up and prepare for everything you’ve ever wanted to know about cold emailing—plus much more. There’s a saying here; start the conversation now so you can get the conversion later. What is Cold Email?

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

Martech

NOVEMBER 9, 2023

At a time when most technology marketplaces have hundreds of products — each claiming to be a leader — such a graphic can help simplify creating a shortlist of vendors to explore when you start your evaluation journey. Consider the following: Traditional analyst quadrants tend to hide more than they show. Multi-touch attribution (MTA).

X-functional 108

X-functional Strategize B2B Territory 108

SaaStr

FEBRUARY 11, 2021

It goes something like “You’ve Got to Get Past the Carcass of Your First VP of Sales” or “It’s The Second VP of Sales When You Really Start Selling” or variants thereof. Because in SaaS start-ups, it seems like the majority of first VP Sales fail. Because in SaaS start-ups, it seems like the majority of first VP Sales fail.

X-functional 145

X-functional Quota Sales Up-sell 145

Sales Hacker

MARCH 4, 2025

It’s your host, Scott Barker, and we really appreciate you lending us your eardrums for the [00:03:00] next 45 minutes or an hour or so, uh, we have a fantastic guest lined up, I am joined by Jessica Gilmartin, Jessica, welcome, Jessica Gilmartin: Thank you very much. And when should companies start thinking about making that shift?

GTM 76

GTM X-functional Start-ups Campaign 76

Search Engine Land

SEPTEMBER 26, 2023

If a model is trained on English sentences, it learns the statistical likelihood of one word following another, allowing it to generate coherent sentences. Each person (or layer) adds something to the note before passing it on, which can end up with a coherent story – or a mess. self.scaling_factor = d_model ** 0.5

X-functional 103

X-functional Networking Gaming Represent 103

Martech

MARCH 1, 2022

Have you ever been in a meeting and had someone turn to you and say, “What do you think about Product X?” Keeping up with the acquisitions. If you have been keeping up with acquisitions in the past year and a half, this little quiz will be a breeze. You know, that landscape with more than 8,000 products.

X-functional 104

X-functional Hospitality Technology Technology 104

Search Engine Land

FEBRUARY 23, 2024

But mixed in with those are projects for decommissioning product X, launching product Y, and migrating sections from one website to another – a real Frankenstein dashboard. This enables you to follow up with others while the discussion is fresh in their minds. So, the root cause is not that there are many 301 redirects.

X-functional 115

X-functional Territory Launch Follow-up 115

Heinz Marketing

NOVEMBER 16, 2021

My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category. Welcome to the eighth installment of The B2B Marketer’s Quick Start Guide. Check out the previous quick start guide posts on ABM orchestration and live chat. Without further ado…. – you get the idea.

B2B 122

B2B X-functional SQL UX 122

SaaStr

JANUARY 24, 2022

SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Last year, I met with the founder of a start-up I really, really liked. She has worked with numerous start ups in Bay Area and Europe (Virgin Mobile USA Inc., Things have changed a lot.

Finance 133

Finance Contract X-functional Start-ups 133

Search Engine Land

FEBRUARY 24, 2023

pic.twitter.com/4i1sEWs5iZ — AI Breakfast (@AiBreakfast) February 14, 2023 I won’t pretend to know which SEO and digital marketing functions ChatGPT and AI software will and won’t replace. Try to anticipate and address the areas where it may get tripped up as much as possible with the prompt itself.

X-functional 104

X-functional Niche Engineering Start-ups 104

Highspot

FEBRUARY 20, 2025

This means giving up after the first “no” is a missed opportunity. They might follow up with, “It’s not just the upfront cost; it’s also the expense of integrations, training, and implementation that we will incur switching from our current vendor.” But, objections aren’t dealbreakers.

Objection handling 52

Objection handling X-functional Technique Price 52

Jeff Shore

MAY 22, 2018

Our prices start at X and go up to about Y, just so you have some context here. An overview conversation might sound something like this: We’re going to find the perfect blend of three things: style, function, and price. But the price will depend upon style and function. But let’s do this. Fair enough?

Price 113

Price Customers X-functional Presentation 113

ConversionXL

JULY 6, 2021

A high CPC followed by a conversion rate of ~10% may not make your business its money back on a campaign. Take Zendesk, a customer service SaaS business, that offers plans starting at $49/user/month. A high CPC followed by a conversion rate of around 10% on an item priced at $10 will not produce a ROI. LinkedIn text ads.

CTR 129

CTR X-functional Campaign Price 129

ConversionXL

SEPTEMBER 3, 2021

Like with SEO, there are rules you need to follow (to satisfy algorithms), best practices (depending on your goals and audience), and consistent testing and optimization. You’ll end up chasing false-positive click-to-install metrics that don’t improve conversion rate optimization. And, 65% of downloads happen post-search.

UX 121

UX X-functional A/B testing Follow-up 121

Search Engine Land

MAY 13, 2024

The most effective B2B content distribution channels, according to a study by Content Marketing Institute , are: Email (87%) LinkedIn (81%) X (80%) Facebook (80%) YouTube (62%) The study also found that the top goals for B2B content marketing are brand awareness (86%), lead generation (85%) and engagement (81%).

B2B 109

B2B X-functional Pitch Click Through Rate 109

Sales Hacker

JULY 21, 2021

That thing reps do where they call every lead every day until the customer finally picks up the phone? Let’s come up with a plan for some quick wins”. Unfortunately, optimize is not a magic word that you wave like a wand over complicated systems, hoping that they start functioning perfectly. Digitize everything!

X-functional 133

X-functional Sales Strategize Cold Call 133

ConversionXL

JUNE 30, 2019

You won’t know until you figure out what your competitors are up to. From start to finish, this post will show you how to conduct a competitive analysis the right way. How does the user experience on my website stack up to the competition? How does your site's user experience stack up to the competition? By Karl Gilis.

UX 126

UX X-functional A/B testing User Experience 126

Hubspot

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. Compared to other platforms, X has an intimidation factor. Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales.

Sell 81

Sell X-functional Networking Follow-up 81

Hubspot

NOVEMBER 20, 2017

If you have Recruiter, LinkedIn lets you create up to 500 InMail templates (and even share them with your coworkers). It comes from the CEO, which naturally makes me sit up and pay attention. We need a stand-out [job title] like you [to help with X objective, on Y team]; is that something you’d be interested in discussing?

X-functional 101

X-functional Networking Contact Pitch 101

A Sales Guy

AUGUST 21, 2015

What follows is one of the best breakdowns of coaching and what coaching means you will read in a blog. When I first started coaching I was a wild man, untrammeled by the loss and divorce that has marked me as an adult, and I was and still am heart centered. Everyone is a potential star or a potential f**k up. He said yes.

X-functional 124

X-functional Clients Growth Start-ups 124

Search Engine Land

DECEMBER 28, 2023

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. A month later, YouTube stepped up its tactics to stop its users from installing ad blocked by disabling videos.

X-functional 116

X-functional Retail Launch Non-Profits 116

Lead Fuze

AUGUST 12, 2021

Let me point out one important fact — We are all human beings, and our minds function in a similar way. Before we start, let’s make one essential distinction. Point out some of the similarities to start a conversation. I kept bidding them up. Offer your customers help and guidance when they start using your product.

Sell 98

Sell X-functional Sales Follow-up 98

Search Engine Land

SEPTEMBER 7, 2023

There are a lot of sections in the middle column, so we are only going to focus on the ones you will likely use from the start. While UA topped out at around 20 conversions per account, GA4 will allow you to create up to 30. However, Google will start applying thresholding (sampling) to your account. See that small red icon?

GTM 136

GTM Campaign Follow-up Start-ups 136

ConversionXL

AUGUST 5, 2021

The workflow might look something like this: User is directed to a landing page They enter their details to access a lead magnet On the following page, they’re invited to book a consultation. Otherwise, you’ll end up with automations that lack cohesiveness and are prone to error. Building a workflow automation plan.

CRM 143

CRM Contact Consult X-functional 143