Martech

SEPTEMBER 3, 2024

Mobile gaming ads are becoming more playable, and mobile campaigns longer and possibly more sophisticated. These are the key takeaways from a recent mobile gaming ad industry survey by mobile ad platform Mintegral. mobile gaming ad spend increased 0.46%, according to Mintegral’s new report, “State of Media Buying in H1 2024.”

Gaming 126

Gaming Campaign Sports Growth 126

Iannarino

FEBRUARY 24, 2024

This is the middle game, the meetings and conversations that occur after the first and second meetings, and before the end game. If you pass your audition, after the second meeting is where things can get messy for many salespeople.

Gaming 160

Gaming B2B Meeting Sales 160

Martech

JUNE 14, 2024

If AI is to be a true game changer for enterprises it will be through some other application of AI. What I do think I know is that text and image generation, once everyone is doing it (which won’t be long), will seem less of a game changer than it does today. Are you getting the most from your stack?

Gaming 128

Gaming SQL Government CRM 128

Iannarino

NOVEMBER 11, 2023

Discover why chasing higher activity in sales often misses the mark and learn the strategic approach that truly elevates your team’s success.

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Gaming Strategize Sales 231

Iannarino

APRIL 12, 2024

Discover how context locking can revolutionize your sales strategy and outperform the competition in the ever-evolving B2B landscape.

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B2B Gaming Sales 203

Martech

APRIL 18, 2024

That’s when I realized that the shift from conversions to key events in GA4 is a game-changer. The post Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer appeared first on MarTech. UA reported what users did; GA4 generates predictive insights. UA used last-click attribution; GA4 uses data-driven attribution.

Gaming 124

Gaming Conversion Objectives and Key Results Referrals 124

Iannarino

APRIL 20, 2022

If not, the problem may be in your phone game. Is your close rate where you want it to be? In fact, 86% of prospects aren’t satisfied with their phone sales experiences. But a phone sales conversation—especially cold calling — is nothing to sneeze at. I know firsthand just how challenging they can be.

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Cold Call Gaming Sales Closing 332

Iannarino

JULY 21, 2021

Most salespeople are content to play the game, engaging in a contest with their competitors over who has the best solution or the sleekest slide deck. A better option is to rise above both the scrum and the playing field, explaining the game being played to your prospective client. The Game Moves on Without You.

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Cold Call Cross-sell Gaming Clients 286

Iannarino

JULY 16, 2021

But more importantly, you shouldn’t overthink your competition because you cannot—and probably should not—play their game. It’s not quite the same as game film, but it’s a lot better than having no insights and continuing an approach that fails. Here are a few things you should track about your competitors. You need to make sales.

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Price Gaming CRM Clients 319

Iannarino

JULY 15, 2021

In a zero-sum game, you need to create a competitive advantage. Anyone who is oblivious that B2B sales are mainly about change management is playing the wrong game. You may want to sit with this idea and ask yourself exactly what game you are playing. You want to play fair while creating an unfair advantage.

Gaming 296

Gaming Clients Contract Up-sell 296

Iannarino

MARCH 30, 2023

You wouldn’t expect an NFL team to head into a game without having their plays ironed out. Similarly, your sales team can’t expect to succeed without robust B2B sales strategies.

B2B 300

B2B Growth Gaming Sales 300

Tibor Shanto

JULY 7, 2021

Want to split a room of salespeople, just ask if “sales is a numbers game or not?” Full disclosure, I came from the sales is a numbers game camp. While it is safe to say I have evolved, I have not abandoned my “sales is a numbers game” friends. The debate has raged on for years with few converts. Numbers Are Here To Stay.

Objectives and Key Results 301

Objectives and Key Results Quota Gaming Commission 301

Iannarino

OCTOBER 3, 2024

Unlock the hidden advantages of reading, writing, and speaking to elevate your B2B sales game and stay ahead of your competitors.

B2B 267

B2B Gaming Sales 267

Iannarino

JANUARY 23, 2024

Discover how focusing on winning deals, rather than merely accumulating opportunities, is the game-changer in achieving B2B sales success.

B2B 252

B2B Pipeline Gaming Sales 252

Iannarino

MARCH 20, 2022

Let’s start with a riddle: Why did the team of world-class all-stars lose the big game?

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Process Gaming Sales 276

Iannarino

MARCH 17, 2022

Every message is a task someone thinks I must complete, and as fast as I might delete an email, another one files in behind it, making it a never-ending game of whack-a-mole, without the coveted tickets you can turn in for carnival prizes.

Gaming 278

Gaming Technology Technology Product 278

Iannarino

APRIL 18, 2023

These competitive sales scenarios are difficult to win, but they are game changers. The strategies you might use when pursuing a small or average-sized company cannot help you win large clients. These large clients have greater needs, spend more money, and meet with multiple sales organizations.

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Closing Quota Gaming Clients 277

Tibor Shanto

JULY 27, 2021

Game Ready. Every time I suggest salespeople practice the basics, they tell me they have not time, well now is the time, summer. While we should always be developing our skills, here are three prospecting fundamentals to practice during summer. It always seemed odd to me that people would ease off the gas during summer.

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Prospecting Technique Gaming Process 326

Iannarino

JANUARY 3, 2023

Dealing with this second type of buyer can feel like a guessing game. Some buyers make their intent known, sharing what they want and why. They are transparent about their intentions. Other buyers are opaque, concealing their intent.

Conversion 264

Conversion Gaming Contact Sales 264

Iannarino

JULY 9, 2024

Transform your sales game by leveraging the One-Up approach, a method that ensures you always stay ahead of your clients' needs and expectations.

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Consult Sell Gaming Sales 233

Iannarino

NOVEMBER 8, 2022

If you don't want to have the same sales year each year , you need to work on improving your game. While some deals are larger than others, and some are easier or more challenging to win, there are several variables you control. By working on these variables, you can create and close more deals in 2023.

Closing 254

Closing Gaming Sales 254

Iannarino

JULY 7, 2021

The Middle Game. The End Game. In one strategy, you are teaching; in the other, your client recognizes you as just another salesperson who asks the same set of questions all of your peers have asked them. No more pushy sales tactics. The Lost Art of Closing shows you how to proactively lead your customer and close your sales.

Sell 334

Sell Cold Call Contact Clients 334

Iannarino

JULY 17, 2021

It’s a numbers game with only two rules: more is better than better, and quantity is better than quality. The sales organizations and salespeople who automate their prospecting are playing the same numbers game. You and I are numbers (you are Number Six).

Conversion 298

Conversion Clients Gaming Prospecting 298

Iannarino

MAY 7, 2024

Elevate your B2B sales game by harnessing expertise and authority to consistently win more deals.

B2B 202

B2B Gaming Sales 202

Search Engine Land

AUGUST 26, 2024

Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative AI, the way we approach search has fundamentally changed and clinging to outdated concepts won’t get us far.

Engineering 116

Engineering Gaming Trust Networking 116

Veloxy

MAY 25, 2021

Which seems to keep their sales beaks wet and on top of their game every day. . You could offer tickets to a big game, front row seats to a cool concert, or even a romantic dinner for two as entertainment-based rewards. Check out these and more game incentives. . I mean, c’mon, you’ve seen all the movies right?

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Drivers/motivators Extrinsic Intrinsic Non-Profits 299

Sales Gravy

OCTOBER 10, 2024

On this episode of The Sales Gravy Podcast, Lucy Beth Adams sits down with Master Sales Trainer, Jessica Stokes to discuss her journey in sales, from her early days in cold calling to becoming a top trainer. She offers valuable insights on maintaining customer relationships, handling objections, and staying motivated in a challenging sales career.

Gaming 71

Gaming Cold Call Hospitality Commission 71

Iannarino

JULY 20, 2021

Likewise, the reason salespeople should refuse to play the RFP game is that eliminates value creation. If they were serious about selecting the right partner, they’d abandon the RFP process and spend a lot more time with potential partners—a process they often adopt after their RFPs fail to produce the results they need.

Clients 323

Clients B2B Up-sell Gaming 323

Iannarino

JULY 31, 2023

In a workshop with an excellent sales force, we played a game from Elite Sales Strategies: A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative. In this game, there are five rules, and breaking one disqualifies you.

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Clients Gaming Consult Sales 172

Sales Pop!

OCTOBER 25, 2024

Most people will not, but I can tell you that doing so throws them off ‘their game.’ Conclusion: One Easy Strategy Helps Grow Our Year-end Business Returning to the ‘numbers game’ philosophy – keep it in the backroom, if need be, with colleagues. If needed, the game should be solely among the office representatives.

Gaming 126

Gaming Drivers/motivators Relationship building Follow-up 126

Iannarino

FEBRUARY 9, 2024

Challenge yourself to adopt these game-changing strategies for sorting clutter, mastering email management, and prioritizing tasks. Are you ready to transform your weekends into a powerhouse of productivity and planning?

Product 174

Product Gaming 174

Anthony Cole Training

DECEMBER 8, 2023

This is what it takes to be successful at building and achieving sales team excellence: You must love coaching and the game of selling. You must thrive on developing others to be the best versions of themselves. It must be about helping others gain the spotlight, success and financial rewards or a job well done.

Gaming 189

Gaming Sales Sell Drivers/motivators 189

Salesforce

SEPTEMBER 12, 2024

Explore the Trust Zone inside the Trailblazer Forest to check out the latest security and privacy product demos and our new Cyber Challenge game activation! Dive into our series of security games to challenge your Salesforce security knowledge! Try out these games at the booth: NEW! Can’t make it to Dreamforce?

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Government Gaming Trust Education 121