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GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is a seasoned B2B SaaS executive with over 20 years of go-to-market experience. Thats why HG Insights created The Next Generation of Sales AI report to calm the FOMO and help you bring AI to your GTM teams. Feeling that AI FOMO?

GTM 102
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Top 10 GTM Mistakes Founders Make Again … and Again with SaaStr’s Jason Lemkin 

SaaStr

What are the biggest GTM mistakes founders make? GTM Mistake #1: A VP of Sales That Can’t Sell or Demo the Product Mistake number one has always been an issue, and it’s the number one reason startups struggle in today’s world. GTM Mistake #3: Stepping Out Of Sales Founders often want to step out of sales after hiring a GTM team.

GTM 81
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How to Hit $20M ARR in Just 2 Years with Secureframe’s CEO and Lightspeed Venture Partners

SaaStr

It’s essential to take a step back, slow down in terms of consecutive hiring, and ensure you’re working with third-party providers to find the right talent, especially on the GTM and technical side. A talented executive can be a game-changer for your business, and a not-so-good one can be detrimental. Scale the GTM engine.

GTM 116
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Raw Data & Google Analytics: A Game Changer

ConversionXL

Do more and more people use Feature X? Last but not least, storing raw data can be a total game-changer if you join forces with other data sources. If you’re savvy enough, you can also create your own endpoint using cloud functions or log analysis. You’ll learn about sending data to BigQuery using Cloud Functions.

Gaming 85
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The Beginner’s Guide to Mobile App Analytics

ConversionXL

If you’re launching a mobile app, you’ve likely considered the differences between optimizing a simple site and a mobile app or game. For example, you sell coins in a game or users sell virtual products to other users. Become the go-to video game retail store. Create an mobile gaming app to promote the brand.

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What Is Enterprise OEM Software Licensing?

Sales Hacker

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment.

GTM 89
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Sneak Peek: See The 26 Sales Hacker Contributors That Will Be at Unleash ‘19

Sales Hacker

Pete Kazanjy – Entrepreneur, Author, and Early-Stage GTM Expert. The “name of the game” in cold calling is different than other types of sales calls, such as sales discovery calls. Listen to Lori on a Sales Hacker webinar as she decodes the X factor that makes women more effective in sales.