Sales Hacker

FEBRUARY 7, 2025

From your first paying customers to enterprise domination, here’s how successful SaaS companies level up their pricing game to maximize growth and profitability at every turn. Strategic Bundling: Bundles and packages are created to increase average revenue per user (ARPU) by offering complementary features or services.

Price 111

Price E-commerce Cross-sell Profit margin 111

Sales Pop!

OCTOBER 27, 2021

As I’ve said many times before, in order for an organization to get more value from their sales teams, sales must move from the flogging mode and be charged with and held accountable for a strategic role. And the singular focus for sales in a strategic role is to build deep strong relationships with customers, not flog products at them.

Product 197

Product Relationship building Launch Strategize 197

Martech

JULY 26, 2024

Paid search specialist Sarah Stemen said the delay in phasing out third-party cookies by Google is probably strategic: “As the dominant browser owner, Google is under scrutiny for antitrust behaviors. I understand there has been launches to help account for their deprecation. But honestly, I liked similar audiences.”

Non-Profits 124

Non-Profits Drivers/motivators Strategize Launch 124

Search Engine Land

SEPTEMBER 10, 2024

In scenarios where SEO teams might be small or stretched thin, AI can take over repetitive work, allowing people to be focused on higher-level, more strategic tasks. Use case 3: Custom GPTs for specialized SEO tasks Custom GPTs can be a game-changer for handling specific, repeatable SEO tasks that are otherwise time-consuming.

Start-ups 94

Start-ups Process Strategize Launch 94

Martech

FEBRUARY 3, 2025

And every month, another vendor pitches you the next game-changing solution to a problem you’re not sure you have. With a clear problem, a targeted solution and measurable metrics, the integration succeeded because the use case was well-defined and the ROI was measurable from launch. jump from the prior year. They overlap.

Finance 101

Finance Technology Technology Drivers/motivators 101

Search Engine Land

FEBRUARY 1, 2023

Read on to see how you can use ChatGPT to level up your marketing game without sacrificing strategy, authenticity or creativity. A quick primer on launching ChatGPT If you haven’t logged into ChatGPT yet, no worries! Here are 15 strategic prompts to inspire you, lighten your workload, and improve your results.

Strategize 100

Strategize Objectives and Key Results A/B testing Clients 100

Search Engine Land

JULY 23, 2024

” Paid search specialist Sarah Stemen said the delay in phasing out third-party cookies by Google is probably strategic: “As the dominant browser owner, Google is under scrutiny for antitrust behaviors. I understand there has been launches to help account for their deprecation. But honestly, I liked similar audiences.”

Non-Profits 97

Non-Profits Drivers/motivators Strategize Launch 97

Hubspot

DECEMBER 2, 2024

Ultimately, offering some sort of tangible incentive is one of the better ways to help your team stay on top of their game as the year comes to a close. Adjusting your messaging like that can work to your advantage — so long as you do it thoughtfully and strategically. The holidays are almost bound to delay projects launching on time.

Sales 69

Sales Closing Strategize Up-sell 69

Veloxy

NOVEMBER 30, 2023

New Product Launches or Updates Offer early access to information and training on new products or updates before their launch. Analyze territories strategically, considering factors like customer density, buying behaviors, and competition. Elevate your sales game and drive unparalleled results by partnering with Veloxy.

Objectives and Key Results 279

Objectives and Key Results Territory Inside sales Cross-sell 279

Martech

FEBRUARY 8, 2024

It’s a strategic shift that complements your marketing efforts. As an option, you can launch lead magnet ads on LinkedIn to get your prospects’ contact details. The post Why bottom-of-the-funnel SEO is the game-changer your B2B needs appeared first on MarTech. In your inbox. Business email address Subscribe Processing.

B2B 117

B2B Gaming Niche Appointment 117

SBI

MARCH 8, 2018

We call it Sales Tech Game Changers. Nancy: What are the top 3 ways your solution changes the game for a sales organization? Working Prototype & Delivery – SAVO delivers a working prototype to the client for review by the broader stakeholders and sellers to get feedback and make adjustments prior to launch.

Gaming 55

Gaming Strategize Government Cross-sell 55

Martech

SEPTEMBER 22, 2021

Last week, QSR chain Burger King launched an NFT-based sweepstakes around their BK Keep It Real Meals. The BK Keep It Real Meals campaign felt like a natural fit to launch this kind of large-scale NFT-based game that would allow guests to engage with our brand and this campaign in a unique, culturally relevant way.”.

Gaming 125

Gaming Launch Finance Campaign 125

ConversionXL

APRIL 28, 2021

To give you some context, my co-founder and I operate a website called Solitaired , which ties classic card games to brain training. We launched our second campaign a week later, and the story got worse. Gamification isn’t the domain of B2C or gaming sites alone. Here’s how we’ve done it. Email blindness was setting in.

Product 151

Product Minimum Viable Product Click Through Rate Gaming 151

Salesforce

JUNE 14, 2023

Here are 11 sales tactics, from reading nonverbal cues to implementing AI tools, that draw on your interpersonal and strategic skills. Let’s say you just launched a new mobile app to help your potential customer manage their customer service requests. And that’s a very good thing for reps looking to beat quota.

Gaming 93

Gaming Cross-sell Referrals CRM 93

Hubspot

NOVEMBER 6, 2014

Agencies have, within their walls, some of the most brilliant creative and strategic minds. That''s why so many agencies have launched their own incubators and accelerators in the past few years. Redpepper , an agency with locations in Nashville and Atlanta, launched RP Lab in 2012. 16 Products Launched by Ad Agencies.

Launch 78

Launch Product Retail Clients 78

Highspot

FEBRUARY 3, 2025

Driving successful go-to-market initiatives is no easy featand once launched, understanding how theyre performing can often feel like a guessing game. With a unified system to connect teams, drive your initiatives, and track progress, organizations can more effectively drive consistent execution of their strategic priorities.

Go To Market 52

Go To Market Cross-sell Launch Strategize 52

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Five months post-launch, they saw a 232% increase in feature adoption.

GTM 122

GTM Growth Referrals Cross-sell 122

Martech

AUGUST 3, 2022

These ten examples were sourced from my XR ( extended reality ) students, XR colleagues, XR faculty at the University of Oregon’s Strategic Communications immersive media program and my own personal research and work. Mixed-reality, alternate reality game, influencer, and celebrity endorsements. Technology used. Immerse yourselves.

Campaign 121

Campaign Gaming Education Technology 121

TrackStreet

OCTOBER 30, 2024

MikMak and TrackStreet Ink Partnership Deal Delivering Unprecedented Profitability and Growth for Multichannel Brands Worldwide Strategic Partnership Combines Commerce Enablement and Analytics with Brand Protection for Accelerated Global Growth NEW YORK , Oct. In 2024 alone, MikMak launched a number of major enhancements to MikMak 3.0,

E-commerce 52

E-commerce Strategic partnership Retail Manufacturing 52

ConversionXL

MAY 3, 2017

The best way to organize these options strategically is to create customer segments. They created Custom Audiences for fans who purchased tickets to previous games, and encouraged them to purchase new game tickets. You can (and should) launch dedicated reactivation campaigns. Segmenting Your Customer Database. Conclusion.

Customers 133

Customers E-commerce Cross-sell Represent 133

Sales Hacker

JANUARY 19, 2024

Play longterm games with longterm people”. More for your eyeballs: Social media platform Reddit has drawn up detailed plans to launch its initial public offering (IPO) in March. The noisier it gets, the more challenging organic growth becomes. Plus, we’re always at the mercy of the ever changing algorithm.

Growth 122

Growth GTM CRM Launch 122

Martech

MAY 30, 2023

Whatever you call it, it’s already an essential part of life online with 400 million people using versions of it monthly for games, conferences, concerts and more, according to one study. There she launched Stella Artois into the metaverse in a partnership with Zed Run, a blockchain horse racing game.

Entertainment 115

Entertainment Sports Gaming Technology 115

SaaStr

FEBRUARY 2, 2023

Product marketing can be difficult, and managing product launches and rollouts can be complex. You have a good product, but adoption is slower than you expected You launch a product, everything is going as expected initially, and you’re gaining traction. Hire a curious, first-principles thinker.

Product 105

Product Launch Strategize Gaming 105

SaaStr

OCTOBER 16, 2020

Adam Blitzer, EVP & GM, Marketing Cloud Salesforce and former VP, Marketing @ Pardot, shares insights from launching a company in the already crowded marketing automation space and zig-zagged the way to market leadership. The winner of the game is the player who makes the next-to-last mistake” -Savielly Tartakover.

Real Estate 108

Real Estate Contract Gaming Engineering 108

Search Engine Land

JANUARY 10, 2024

This article outlines key strategic aspects you must review, from high-level business considerations to the specific data, tools, content and technical elements that drive results. Gain insight into potential strategic moves, new products, markets, audiences and pivots. As we kick off 2024, it’s time to rethink our SEO strategy.

Strategize 132

Strategize Launch Start-ups Engineering 132

Sales Hacker

FEBRUARY 14, 2025

I compare this to a Strategic Account Executive at a tech company: They will often connect with other Strategic AEs at non-competing companies with an overlapping ICP. At the end of the day, were all in the trust-building game. But speed matters in this game. Venture is a long-term game, and relationships matter.

GTM 79

GTM Sell Pipeline Networking 79

ClickFunnels

OCTOBER 12, 2021

However, as your company grows, it pays to become less tactical and more strategic. Anyone can talk a big game on the Internet, but not everyone can back that up with results. And launch your funnel! …in And that’s okay when you are just starting out because you need to test a bunch of stuff to see what works and what doesn’t.

Lead generation 244

Lead generation Contact Contract Price 244

Search Engine Land

NOVEMBER 28, 2023

Maybe this year, there was a fundamental shift from focusing on product A to launching and supporting product B. What your competitors are doing While I’m a follower of the infinite game in business, it doesn’t mean you shouldn’t pay attention to what happens in your market. What if the iPhone had a split launch?

Strategize 100

Strategize Launch Start-ups Gaming 100

Miller Heiman Group

JULY 9, 2018

At Miller Heiman Group, we’re solving both problems by combining revolutionary technology with an update to our core methodology: Scout by Miller Heiman Group , a cutting-edge sales analytics platform, and Strategic Selling® with Perspective , the first major update to our time-tested core sales methodology in decades. Want to know more?

Strategize 51

Strategize Sell Technology Technology 51

Miller Heiman Group

JULY 12, 2018

When we launched Scout by Miller Heiman Group , our powerful sales analytics platform, we promised it would change the way you sell. By combining data-driven technology with our trusted and updated sales methodology, Strategic Selling® with Perspective, we said that Scout would make technology relevant and useful for your sales team.

Gaming 51

Gaming CRM Strategize Technology 51

Highspot

OCTOBER 7, 2020

SEATTLE, WA — October 7, 2020 — Highspot, the revenue enablement platform that makes every customer conversation count, today announced at Spark 2020, its inaugural global user conference, the launch of the industry’s only natively-built end-to-end revenue enablement platform.

Launch 52

Launch Go To Market High impact Pitch 52

Hubspot

SEPTEMBER 23, 2020

Although co-marketing can be incredibly beneficial to you and your partner's brands, it will still take time, planning, and coordination when it comes to finding a co-marketing partner and launching mutually beneficial campaigns. In 2018, Coors Light teamed up with National Geographic to launch a series of video ads taking place in Iceland.

Strategic partnership 101

Strategic partnership Retail Campaign Promote 101

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. Companies, especially those with an undifferentiated product, may want to think strategically about the evolution of their respective category and the path towards building a platform. . Learnings on GTM.

GTM 119

GTM Niche Cross-sell Contract 119

Search Engine Land

AUGUST 28, 2024

Google Ads ID report with monthly segmentation Google Sheets ID report with color scale Market research: Spy games What are your competitors up to? Cool-off phase Sees a gradual decline in interest, requiring a strategic scaling back of efforts while still capturing lingering engagement. Are they ramping up spend for certain keywords?

Click Through Rate 97

Click Through Rate Objectives and Key Results Campaign CTR 97

ConversionXL

MARCH 31, 2021

Agencies looking to grow have traditionally relied on fostering strategic relationships to land deals and increase sales. Individual contributors still have a say in the strategic conversation, and it’s well worth publishing content that caters to them. For Maker Mixtapes, we launched with six episodes.

Appointment 127

Appointment Clients Launch Follow-up 127

Sales Hacker

SEPTEMBER 13, 2024

If your sales team has 20 plus reps, we’re confident Apollo could be a game changer for you. Startups to watch Operator – launched online and in person, which is GTMfund’s first incubated company. Keep your eyes peeled for a deep dive behind the scenes, including the launch event that I shared a few pictures of here.

GTM 119

GTM Pipeline Finance Growth 119

Martech

SEPTEMBER 7, 2022

Although much hype surrounds gaming and consumer-focused virtual spaces like Fortnite and Meta’s Horizon Worlds, a large portion of that $13 trillion pie will be dedicated to business communications. Business marketers are embracing these technologies and successfully and strategically deploying them to hit KPIs. Epic Games.

B2B 111

B2B Education Gaming Technology 111