Remove Gaming Remove Minimum Viable Product Remove Niche Remove Trust
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Founders: Before You Hire a Sales Team, Consider These Options

Sales Hacker

Plus, it’s your product: You believe in it. And promoting and selling something you believe in creates a positive feedback loop where potential customers are more likely to trust and buy the product. Salespeople, especially newly hired ones, won’t have the same passion for or knowledge of the product as you do.

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SaaStr Podcast #218: Twilio Founder, Jeff Lawson & SendGrid CEO, Sameer Dholakia on Why Developer First Is A Maturation In The Supply Chain Of Software

SaaStr

You build something quickly, a minimum viable product. It comes from trust and people trust you when you are vulnerable, when you’re authentic, when they know that they’re dealing with a real human being. I think sharing those with the people around you will do nothing but engender trust and respect.