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With the ever growing size of sales technology stacks , the standard telephone can get lost in the array of options—especially for outreach. Gatekeepers. First, warm calls can refer to any phone outreach to lost leads or other contacts who have had previous correspondence with your company but failed to move down the pipeline.
Tools - uses technology to aid and assist in the traditional methods of prospecting: pre - approch mail, direct mail, social networking, prospect facing networking opportunities. The key here is to understand that a HUNTER does NOT rely solely on social networking and technology to build their pipeline.
Late in 2015 we started a show called Sales Pipeline Radio which runs live every Thursday at 11:30 a.m. We talk a little bit about different go-to-market approaches when you get outside of the eco-chamber that many of us work within in SaaS companies and technology companies and selling to different markets.
Hard skills include such things as effective cold-calling, presentation skills, overcoming objections, skillful questioning, getting past the gate-keeper, negotiation skills, how to sell value, qualifying prospects, and closing techniques. Get a better ‘read’ on your prospects interest level.
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