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How Georgia-Pacific connects with customers on retail media networks

Martech

Georgia-Pacific advertises its popular paper brands — including Brawny, Angel Soft and others — on retail media networks. Q: Why did you decide to start advertising Georgia-Pacific brands on retail media networks? A: I worked at a number of companies before, but began at Georgia-Pacific in 2016.

Retail 116
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How Georgia-Pacific uses retail media networks to reach customers

Search Engine Land

Georgia-Pacific advertises its popular paper brands – including Brawny, Angel Soft and others – on retail media networks. Chris Wood (CW): Why did you decide to start advertising Georgia-Pacific brands on retail media networks? That’s when we started leaning into retail media networks in a really big way.

Retail 116
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Political ad spending shifts regional CTV costs for brands

Martech

No surprise that CTV cost-per-mille (CPM) went up in swing states like Georgia, Pennsylvania and Arizona. Linear TV networks are selling out and pushing these budgets to digital channels. Regional brands in swing states also got some relief, as political advertisers maxed out linear TV, but left some CTV inventory for brands.

Territory 114
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What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

billion, your current distribution network can only reach 5 million. and UK to join, it eliminated the account requirement of a school-issued email address and opened its network to any user older than 13 with an email address. You’re not yet ready to chase international sales , so you find your TAM for the U.S.

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The top five digital marketing courses in the U.S.

Martech

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. Georgia State University’s Marketing M.S. Conducted by Georgia State University’s J. Alumni Status: Access to a network of alumni clubs. Purdue Digital Marketing Training.

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Vera Stewart Doesn’t Take No For An Answer | A Story of Persistence

Sales Gravy

After graduating from the University of Georgia (Go Dawgs!) But Vera missed the sense of self-reliance that having an income brought her, and started a catering business out of her home kitchen in Cartersville, Georgia. After graduating from the University of Georgia (Go Dawgs!)

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Can’t wait to meet you, Atlanta! New Gong Atlanta hiring hub offers REAL change, NOW.

Gong.io

The news is real: Gong is hiring in Atlanta, Georgia! Mission: To serve as a network of Latinx employees at Gong. We can’t wait to meet you, our soon-to-be Georgia Gongsters. Recently, our executive team made a significant corporate decision guided by our commitment to #belongatgong. We’re thrilled. Delighted , even. Why Gong?

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