Sales Hacker

DECEMBER 13, 2024

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. The accidental discovery the unification of sales and customer success delivered outsized results by creating a cohesive customer journey, aligning internal teams, and driving sustainable growth. Lets get into it.

GTM 108

GTM Customers Growth Sales 108

Sales Hacker

DECEMBER 1, 2023

Most often, it comes down to go-to-market (GTM) execution. Behind the Curtains of 2 Companies Killing It Take a peek behind the curtains at some of the go-to-market strategies and tactics behind these two companies excelling despite challenging times Owner : Behind the curtains Year-to-date in 2023 (11 months) Owner has grown 2.6X

GTM 121

GTM Contract Represent CRM 121

SaaStr

NOVEMBER 28, 2019

For Collibra, a cross-organizational data governance platform, the company went from slow growth to hypergrowth. Felix Van de Maele, Co-Founder and CEO of Collibra, will be joined by Teddie Wardi, Managing Director of Insight Partners, to unpack how he built a unicorn company from idea to conception to record growth. Felix : Yes.

Growth 76

Growth Territory Government Engineering 76

Sales Hacker

JANUARY 5, 2024

Factors to Consider for Product-Led Sales There are important factors that make a purely product-led growth motion easier. Alex Poulos (CMO at Crossbeam): “Efficient growth is reimagined. Next year, we will see companies move into offense mode for efficient growth. Let’s get into it. That’s it, that’s all.

Product 125

Product GTM Sales CRM 125

Sales Hacker

NOVEMBER 19, 2018

Rob has a background in finance, but jumped into the startup world first at Groupon, where he was the GM for their Latin American division, before moving to New York to become the first sales hire for Justworks. How you can use mindfulness as a strategy to deliver new revenue. The impact of culture on future growth.

Finance 73

Finance Growth Start-ups CRM 73

SaaStr

DECEMBER 21, 2023

By the time companies get to Series B, they’ve figured out their product-market fit but they still haven’t scaled. Series B is where the go-to-market expertise is essential – you have to know how to truly understand who your target customers are and set up an experimental channel strategy.

Gambling 116

Gambling GTM Legal Contract 116

SaaStr

JUNE 22, 2023

At Rattle , we are redefining the way revenue teams and leaders interact with their go-to-market systems! Rattle’s revenue acceleration platform enables teams to increase efficiency, transparency, and growth across their revenue funnels.

Contract 97

Contract Engineering Trust Technique 97

Sales Hacker

SEPTEMBER 22, 2023

Beyond meeting founders and LPs all day, I’m slowly eating my way through New York City. Subscribe for free to receive new posts and support my work. Let’s hear from two experienced go-to-market leaders who have “been there done that” at some of the best PLG companies in SaaS. Anyway, let’s get into it.

GTM 121

GTM X-functional Inside sales User Experience 121

Sales Hacker

NOVEMBER 17, 2020

If you missed episode 135, check it out here: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno. Again, people that are running finance, legal and human resources or people functions within high-growth companies. Matt’s a marketer at heart with a unique blend of creative and operational expertise.

Start-ups 108

Start-ups Technology Technology B2B 108

Sales Hacker

APRIL 14, 2020

This week on the Sales Hacker podcast, we speak with Jessica Wilkeyson , Co-Founder and Principal at Alternate Route , a go-to market strategy and revenue operations consultancy based in New York. Today I’m excited to have my friend and New York Revenue Collective member Jessica Wilkeyson on the show.

Contract 84

Contract CRM Consult Cross-sell 84

Sales Hacker

AUGUST 4, 2020

This week on the Sales Hacker podcast, we speak with Matt Rizzetta , founder of North 6th Agency, which is a communications and PR firm based in New York City. Matt is a friend of mine, but he’s also the founder of North 6th Agency, which is a communications and PR firm based in New York City. Sam Jacobs: Awesome.

Objectives and Key Results 121

Objectives and Key Results Finance Start-ups Prospecting 121

Sales Hacker

MARCH 23, 2021

On May 11 through 13th, we’re focusing on how to win all together in the new sales era. You’ll learn new go-to-market strategies, get deeper funnel insides, and actual takeaways for your entire organization from revenue leaders at high-growth startups and Fortune 500 companies. Like, at all.

Finance 112

Finance Education Sales Start-ups 112

Salesforce

APRIL 7, 2022

Finding growth in unexpected places. You deal with a lot of failure as a rep,” said Belal Batrawy, veteran sales coach and head of go-to-market (GTM) at GTM Buddy. Belal batraway, head of Go-to-market, GTM buddy. . Belal batraway, head of Go-to-market, GTM buddy. watch now. Stop walking on eggshells.

Pipeline 96

Pipeline GTM Quota Pitch 96

Heinz Marketing

APRIL 11, 2022

Tune in to hear more about navigating marketing experiences in a crypto world, while learning about: The differences and implications between B2B Marketing in Web2 vs. Web3. How blockchain technology affects digital advertising and go-to-market standpoints. The other is really from a go-to-market standpoint.

Pipeline 111

Pipeline B2B Go To Market Sales 111

SaaStr

SEPTEMBER 12, 2019

Ashley Smith, Venture Partner at OpenView provides insight on what investors are looking for in product metrics and growth indicators so you can capitalize on your product’s story for funding. I live in New York City. I’m the only New York partner. I’m the only New York partner.

Growth 45

Growth Product Price Up-sell 45

Sales Hacker

DECEMBER 3, 2018

How to execute “developer marketing” and how to build a developer community. Using bottoms-up marketing funnels to drive enterprise growth. She’s a well known startup advisor in addition to being a really respected sales and marketing leader here in the New York community. What You’ll Learn.

Product 81

Product Angle Objectives and Key Results Sales 81

Sales Hacker

JULY 13, 2021

Effectively communicating your professional successes can feel self-indulgent at times but can help your superiors recognize your personal growth & build standards for the rest of the company. Thinking of helping the collective can stave off the feeling of over-confidence and position yourself for promotion. powered by Sounder.

Objectives and Key Results 104

Objectives and Key Results Electricity Start-ups Networking 104

SaaStr

JULY 17, 2020

But that’s more the exception than the rull of the go to market for many companies. There’s going to be different rules, and different processes, and different tasks and different paperwork you need to travel. Every time you add friction of getting paperwork, tasks, et cetera, less people are going to travel.

E-commerce 94

E-commerce Retail Real Estate Growth 94

Sales Hacker

MARCH 16, 2020

There’s frankly a tremendous opportunity for people to take their experience doing B2B SaaS sales and go to market leadership and translate that everywhere. Outreach triples the productivity of sales teams and empowers them to drive predictable and measurable revenue growth. Before we go, let’s thank our sponsor.

Up-sell 91

Up-sell Price B2B Start-ups 91

SaaStr

MARCH 1, 2019

While most of us assume M&A happens late stage, Teddie gives a list of reasons why you should use M&A in your growth strategy. And something of insight so we are New York based, global venture and equity investor. The post How to Use M&A as a Tool to Accelerate Growth Feat.

Growth 44

Growth Finance Negotiate Start-ups 44

Sales Hacker

AUGUST 11, 2023

I’ve had about two months now to process the news, and couldn’t be more excited to hit the gas pedal on the new brand. We’re really excited to be able to provide our audience and network with even more high-quality content on all things go-to-market. We’ve got some big articles and podcast dropping next week.

GTM 85

GTM Sales Launch Pipeline 85

Sales Hacker

MAY 1, 2018

How to help a hyper-growth company move upmarket from mid-market into enterprise. 4) Growth in an SMB, mid-market, and enterprise [5:10]. 4) Growth in an SMB, mid-market, and enterprise [5:10]. I’m your host, Sam Jacobs, founder of the New York Revenue Collective. What You’ll Learn.

Product 59

Product Territory Sales Negotiate 59

Hubspot

OCTOBER 23, 2019

According to Harvard Business Review , "Companies that were instrumental in creating their categories accounted for 53% of incremental revenue growth and 74% of incremental market capitalization growth.". However, in the end, we've seen a ton of growth in the conference overall. Oh, and one more -- it's lucrative.

Product 64

Product Finance Growth Meeting 64

ConversionXL

NOVEMBER 29, 2018

And optimizing for micro-conversions can undermine macro-conversions, especially if your marketing team never sees what happens after a form fill. Define your go-to-market strategy. As Wes Bush details, you have three options for a SaaS go-to-market strategy : sales led, marketing led, or product led.

Customers 119

Customers Cross-sell Referrals Networking 119

Sales Hacker

DECEMBER 30, 2019

Sam Jacobs: We are incredibly excited today to have a friend and rising star amongst thought leadership in the world of high growth companies. I got reached out to by a company called ZocDoc in New York City. And I did, I took a bus from Allentown PA to New York and moved in and made very little money.

Cross-sell 53

Cross-sell Contract Pharmaceutical Quota 53

Heinz Marketing

MAY 13, 2019

Well, I know that you are not frequently in the Bay Area given your travel schedule with the Ops-Stars tour that was in New York last month, and we’re going to be out in Boston in a couple of weeks. So I think I’ve been in the marketing space a long time and always had my partner in crime sales right alongside.

Pipeline 58

Pipeline Sales Objectives and Key Results B2B 58

Sales Hacker

JULY 24, 2018

He’s currently VP of Sales at Hitachi Vantara and a Founding Member of the New York Revenue Collective. Most founders ignore market cap [13:38]. Strategic functions to go to market with [30:24]. He’s someone I consider a mentor — a founding member of the New York Revenue Collective. What You’ll Learn.

Negotiate 47

Negotiate Strategize Sales Pipeline 47

SaaStr

DECEMBER 26, 2019

Guillaume Cabane | Founder, Growth @ Ex Machina. Pauline Fumeron | Marketing Automation Manager @ OpenC lassrooms. Guillaume : And today we’re going to talk about how to build your marketing stack. OpenClassrooms is an around 200 employees and we have offices in Paris, HQ, London and New York.

B2C 75

B2C CRM Product Engineering 75

Heinz Marketing

SEPTEMBER 19, 2022

But as strategists, if we want to plan a smart go-to market, we should be thinking differently. And the real first way to do that is to recognize that your target market has characteristics. Well, okay, but when you are going to market, what are some other factors involved? We will all do that when we are selling.

Pipeline 105

Pipeline Healthcare B2B Sales 105

Sales Hacker

MARCH 2, 2020

No one rises to the top of their game without intentional growth and learning. The New Solution Selling. To know where you’re going means you need to know where you came from. Growth requires taking market share from your competitors, while they try to do the same to you. Think and Grow Rich. The Slight Edge.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

SaaStr

AUGUST 27, 2019

We are an enterprise VC fund in New York City. Unless you’re Jason Lemkin, and that’s also why we’re going to talk through the four different stages of sales today. So all the way from founder led sales to growth stage sales. But also what is my go to market motion?

Territory 62

Territory Contract Cross-sell Drivers/motivators 62

SaaStr

JULY 15, 2020

But that’s more the exception than the role of the go to market for many companies. There’s going to be different rules, and different processes, and different tasks and different paperwork you need to travel. Every time you add friction of getting paperwork, tasks, et cetera, less people are going to travel.

X-functional 80

X-functional E-commerce Growth Retail 80

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG).

Sales 137

Sales Up-sell Start-ups Cross-sell 137

SaaStr

SEPTEMBER 26, 2019

Stages of growth. Basically, he had seen something at scale, but he hadn’t gone through that sort of growth phase where you don’t have everything at the tip of your finger. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. One and 10? Okay, cool.

Territory 58

Territory Cross-sell Sales Cold Call 58

Sales Hacker

APRIL 24, 2018

How to use NPS to improve revenue growth and reduce churn. The importance of investing in Customer Success early in a company’s growth. 5) Balancing your Go To Market Strategy with Customer Experience [10:30]. I’m your host, Sam Jacobs, founder of the New York Revenue Collective. We’re on iTunes.

Customers 51

Customers Account management Go To Market Follow-up 51

SaaStr

DECEMBER 17, 2019

That allows us to have a very different go to market strategy. But yeah, so that story kind of growing out of … at the time, the company was located in New York and it was a fintech developer community and it was just kind of growing out of that. Ari : And this is in New York? Of people using it.

Finance 85

Finance X-functional Non-Profits Launch 85

SaaStr

JUNE 16, 2020

Matt Garratt: All of our mid-market business and we are going to be talking about how our portfolio companies and how Salesforce ventures, and how Salesforce is shifting our go to market strategies during these very uncertain times and really excited to have Adnan here, one of the best sales leaders I’ve ever had the privilege of working with.

GTM 84

GTM Pipeline Healthcare Sales 84