SaaStr

MARCH 23, 2025

5 Key Learnings from Scaling from 3 to 75 Go-To-Market Team Members in Less Than 12 Months The latest SaaStr CRO Confidential is out and Sam Blond did a great deep dive with Graham Mareno, VP of Worldwide Sales at Codeium. The 5 Key Elements of Codeium’s GTM Scaling Playbook 1. What is Codeium and Windsurf?

GTM 99

GTM Territory Pipeline Growth 99

Highspot

FEBRUARY 20, 2025

Your sales team wants to connect with buyers, but without the right tools and insights, that connection doesnt always happen. And without trust, deals stall, sales cycles drag on, and your competitors swoop in. Turn Skeptical Buyers into Confident Customers Buyers are bombarded with cold calls and generic sales pitches.

Trust 52

Trust GTM Pitch Sales 52

Sales Hacker

AUGUST 11, 2023

Scott’s right hand woman, Sara Delborrello , back here for a special edition of The GTM Newsletter Thanks for reading The GTM Newsletter! Before we get into it, curious to hear your thoughts on last weeks Sales Hacker/GTMnow announcement ?! Share The GTM Newsletter Alright so let’s get back to the good stuff.

GTM 85

GTM Sales Launch Pipeline 85

Highspot

FEBRUARY 11, 2024

Now, I’m sharing more details about our first-sale teams’ strategy, including new talent joining us at a time when sales enablement has become essential to businesses’ go-to-market (GTM) success. We can control our GTM strategy.

GTM 59

GTM Appointment Sales Strategize 59

Sales Hacker

NOVEMBER 8, 2021

But before utilizing your early-days-in-sales experience to make this move, an SDR must first answer the question: how passionate am I about listening to clients? SDR experience can be useful for professional services roles. Within the go-to-market world, CS and PS can overlap.

Clients 116

Clients GTM Sales Technology 116

Sales Hacker

DECEMBER 8, 2020

Having founded his first company at age 15, Luke Rogers, now VP: sales at Instabase, is determined to turn the world of technology upside down in more ways than one, a passionate believer that experiences is the least important quality when building an elite go-to-market team.

Sales 116

Sales E-commerce Technology Technology 116

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Outside of her day-to-day sales role, she is an Adjunct Professor and teaches sales courses for Aspireship, Victory Lap, and Re:Work Training.

Sales 137

Sales Up-sell Start-ups Cross-sell 137