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In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG.
It is known for featuring actionable B2B sales tips from industry leaders, making it a valuable resource for anyone in the field of B2B sales. The GTM Podcast, (formerly Sales Hacker Podcast) is another notable standout among the best sales podcasts.
He launched a division specializing in technicalsales and sales engineering. He’s worked closely with C-level executives to refine their GTM hiring practices. Asad Zaman : We specialize in helping companies build their go-to-market teams. Product marketing, customer success, etc. Asad, welcome.
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