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When I was coaching at Iowa State University, I was interviewed by a local TV sports reporter about my role as the strength and conditioning coordinator for the varsity athletics. How is our go-to-market message – is it consistent? This list could go on for a while, but that is not my intention.
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When I was coaching at Iowa State University, I was interviewed by a local TV sports reporter about my role as the strength and conditioning coordinator for the varsity athletics. How is your go-to-market message – is it consistent? Are you consistently improving the quantity and or quality of your pipeline?
Discover how to make product-led sales a part of your go-to-market strategy. And while your product or service might not be as tasty, there are proven strategies and tools that you can use to improve your sales. What you’ll learn: What is product-led sales? Why are product-led sales important?
What started as a manageable headache is now causing your organization to leak revenue — especially as you add more products, territories, and go-to-market strategies into the mix. Guess what? You’re not alone. Growing businesses lose 20-30% of their revenue to operational inefficiencies every year.
We every week are featuring some of the best and brightest minds in B2B sales and marketing, today is no different. A proud graduate of Iowa State University. Go Cyclones. Very excited to have with us, Patrick Morrissey is the CMO of Altify. Patrick thanks so much for joining us today. Patrick: Thanks for having me Matt.
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