Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Support on pipeline movement. Refer a friend 2.

GTM 122

GTM Growth Referrals Cross-sell 122

Heinz Marketing

JANUARY 7, 2022

By Maria Geokezas , COO and VP of Client Services at Heinz Marketing. Content marketing has defined the last two decades, but there’s a go-to-market strategy that’s been capturing lots of attention — product-led growth. Sales prospecting and outreach aren’t core components of product-led growth.

Growth 119

Growth Product Intrinsic Referrals 119

Sales Hacker

NOVEMBER 15, 2017

Account Based Marketing (ABM) is a strategic framework that engages qualified individual prospects or customer accounts as unique markets in themselves, worthy of focused, hyper-personalized treatment by sales, marketing and other teams. . Go-to-Market Strategy. Gatekeeper. General Manager.

B2B 105

B2B E-commerce Cold Call Represent 105

ConversionXL

NOVEMBER 29, 2018

And optimizing for micro-conversions can undermine macro-conversions, especially if your marketing team never sees what happens after a form fill. Define your go-to-market strategy. As Wes Bush details, you have three options for a SaaS go-to-market strategy : sales led, marketing led, or product led.

Customers 119

Customers Cross-sell Referrals Networking 119

Sales Hacker

APRIL 30, 2018

Once perfect alignment has been reached, prospects and customers become more emotionally invested in a brand (company, sales team, product). Thus, win rates, repeat business, referrals, sales cycles, and customer success improve significantly. The percentage of deals that includes a go to market strategy with a Partner.

Non-Profits 101

Non-Profits Profit margin Quota Sales 101

Sales Hacker

MARCH 25, 2025

Ray breaks down why the rise of AI agents is a tectonic shift, how businesses are already seeing ROI, and what it means for SaaS, team structure, and go-to-market strategies. 31:12 Inside Microsoft CoPilot: Real-world agent use cases across sales, support, and strategy. Kind of customers, referrals, and like all of that.

GTM 69

GTM X-functional Start-ups Relationship building 69