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How Windsurf / Codeium Built a Billion-Dollar AI Company and a Winning Sales Machine

SaaStr

5 Key Learnings from Scaling from 3 to 75 Go-To-Market Team Members in Less Than 12 Months The latest SaaStr CRO Confidential is out and Sam Blond did a great deep dive with Graham Mareno, VP of Worldwide Sales at Codeium. Create Compelling Economic Incentives For sales talent, compensation is critical.

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5 Asset Types for your Sales Teams to Use

Heinz Marketing

An often overlooked part of content marketing is where it aligns with sales enablement. Marketers can get hung up on developing easy-to-produce content for potential customers while forgetting the need for internal or limited customer-facing bottom-funnel assets. Sales Checklists. Sales Scripts. Case Studies.

Legal 124
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Highspot Raises $200 Million in Growth Funding to Take Sales Enablement Mainstream

Highspot

22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. “Sales enablement is about more than sales. SEATTLE, Feb.

Growth 129
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How AI Sales Training Strengthens Buyer Trust

Highspot

Key Takeaways AI-powered sales training helps reps build trust by personalizing conversations and addressing buyer needs. Unified tools streamline workflows, enhancing collaboration and driving better sales outcomes. And without trust, deals stall, sales cycles drag on, and your competitors swoop in. Sounds frustrating, right?

Trust 52
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Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. They do this by first identifying and focusing on the sales motions that are best for their product, team, and customer. Inside sales. Inside sales. Low-touch sales. No-touch sales.

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Hiring for Sales Ops? The 5 Job Descriptions You Need

Hubspot

Your sales team is working harder than ever to differentiate your product or service and close new business. Enter, the sales operations manager. Sales operations exists to help the team use technology effectively, implement training exercises, align sales and marketing, set territories, evaluate compensation plans, and more.

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4 Creative Ways to Navigate a Career That Starts in Sales

Sales Hacker

In the world of sales, an SDR is a foundational role that offers a kind of sanity check for aspiring salespeople to see if they have what it takes to make it in a high-stakes sales environment. Less obvious career outcomes for sales professionals. Less obvious career outcomes for sales professionals.

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