Sales Hacker

FEBRUARY 11, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jordan Crawford is an AI innovator, the Founder of Blueprint, and one of the top go-to-market engineers working today. com slash GTM. Scott Barker: And welcome back to the GTM podcast. the tools don’t make the difference.

GTM 86

GTM Pitch Up-sell Start-ups 86

SaaStr

MAY 28, 2024

If you’ve read SaaStr or have been around for the last decade, you might be familiar with some of the repeated GTM mistakes founders tend to make, but the world of hiring, people, scaling, and workplace expectations are significantly different today than they were before March 2020. The same is true for your first 5-10 reps. Jason asks.

GTM 122

GTM Pipeline Growth Quota 122

Sales Hacker

FEBRUARY 7, 2018

In this blueprint, we provide insight into where growth comes from and how to structure your sales approach to capture that growth. Traditional Sales Growth vs SaaS Sales Growth. Historically, growth of a sales team was based on the revenue starting with $0M on day 1 of the year. SaaS Growth Rate.

Growth 101

Growth GTM SQL Strategic partnership 101

SaaStr

NOVEMBER 28, 2022

These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. is an adaptive system, and companies focus on strategies to help them achieve 10x growth. Common SaaS strategies for 10x growth. Are you able to take on moving to new territories? New service offerings.

Finance 98

Finance GTM Government Territory 98

Sales Hacker

FEBRUARY 14, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. When it came to raising from larger institutional investors, we were navigating unfamiliar territory.

GTM 80

GTM Sell Pipeline Networking 80

SaaStr

JULY 21, 2022

Reaching unicorn status is nice validation, but the luster fades when founders can’t navigate the hidden challenges that come with uncharted territory. Find out how the steps they took not only helped nurture a company’s success, but also allowed its leaders to retain a growth mindset long after they hit the $1B milestone.

GTM 122

GTM Territory Price Growth 122

SaaStr

FEBRUARY 7, 2023

Take a look at just some of the topics and mentors hosting Braindates: Core metrics to track for SAAS with Tarush Aggarwal, Founder & Ceo at 5X Pricing as a growth lever – How, what, why? Straight from a SaaS CCO with Yellow.ai’s CCO with Shekar Murthy, Chief Customer Officer at Yellow.ai

GTM 117

GTM Territory Networking B2B 117

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. market tapped, signaling massive growth potential.

Growth 106

Growth Territory Referrals Customers 106

Sales Hacker

AUGUST 18, 2023

The Sales Hacker Newsletter has now merged with The GTM Newsletter to make one of the largest newsletters in the space. Thanks for reading The GTM Newsletter! You can’t ctrl-c / ctrl-v a GTM motion). It’s official. Anyway, let’s get into it. Subscribe for free to receive new posts and support my work.

GTM 90

GTM Up-sell Price Start-ups 90

Sales Hacker

SEPTEMBER 29, 2023

75% percent of CMOs are facing increased pressure to do more with less and to deliver profitable growth in 2023. Thanks for reading The GTM Newsletter! Kathleen Booth (SVP of Marketing & Growth, Pavilion) notes “event-led growth” as a key growth motion for Pavilion. There is no one-size-fits-all!

GTM 129

GTM B2C Growth Territory 129

Highspot

JANUARY 23, 2025

Key Takeaways Companies investing in GTM strategies report a 70% increase in closing rates and up to 5x business growth by communicating value. Skipping GTM planning can lead to disastrous results, like misaligned teams, wasted resources, and failed launches, as seen in notable product flops.

Go To Market 52

Go To Market GTM Objectives and Key Results Launch 52

ConversionXL

SEPTEMBER 20, 2018

A go-to-market (GtM) strategy is an action plan that specifies how a company will reach target customers and achieve a competitive advantage. Before we dive into which SaaS GtM strategies might work best for your business, you need to take four elements into account: Battle environment (i.e. The sales-led GtM strategy.

Go To Market 289

Go To Market GTM Profit margin Education 289

SaaStr

AUGUST 2, 2024

You want to double down on your growth, so the next logical step is to build an Enterprise team, right? Symptoms of the PLG Trap You’ve experienced the hockey stick effect, and then growth stagnates. PLG companies experience huge growth with small and medium businesses but struggle to surpass the $5B valuation.

GTM 113

GTM B2C Growth Sales 113

Sales Hacker

AUGUST 7, 2020

Sales Growth. Regional Vice President of Sales. Regional Vice President of Sales. Regional Vice President of Sales. Regional Vice President, Commercial Sales. Regional Vice President. Regional VP Sales. Regional Sales Director | Healthcare. Now, let’s get to the good stuff. Leadership.

Territory 131

Territory Presentation Strategic partnership Inside sales 131

SaaStr

APRIL 5, 2023

Revenue Operations Is Much More Than Sales Revenue ops aren’t just GTM, GTM strategy and ops, sales or marketing ops, but you’ll see these titles and roles in various companies. Examples: Consistency of methodology or how a company thinks about territories and incentive plans. Considering aspects of sales and GTM strategies.

GTM 98

GTM Education Objectives and Key Results Territory 98

SaaStr

NOVEMBER 4, 2022

Since the start of 2022, the focus of SaaS leaders has changed from growth at all costs to sustainable growth and being default alive. Often, leaders struggle to choose between increasing the runway for their companies and pursuing growth. Unlock non-linear growth by leveraging partnerships. But why not both? .

Growth 19

Growth GTM Cross-sell Non-Profits 19

Highspot

FEBRUARY 20, 2025

By aligning go-to-market (GTM) teams under one shared knowledge base, you equip each functionsales, marketing, customer support, and others to seamlessly collaborate, maintain a consistent brand voice, and deliver outstanding customer experiences. Armed with this knowledge, teams can drive GTM success.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

SaaStr

AUGUST 29, 2022

10 Lessons Learned Scaling to $1B Valuation with Drift’s Co-founders : Reaching unicorn status is nice validation, but the luster fades when founders can’t navigate the hidden challenges that come with uncharted territory. Scaling Revenue in 2022: What’s the Same and What’s Different?

GTM 113

GTM Growth B2B Territory 113

Sales Hacker

APRIL 10, 2018

This will then help you diversify your revenue, make your business more resilient to economic setbacks and help you plan for growth. Where you can apply this GTM strategy. How to map your GTM strategy to different customer segments. Using CAC to model your GTM strategy. 1) Across regions. 2) Spanning markets.

Go To Market 97

Go To Market GTM X-functional Territory 97

SaaStr

NOVEMBER 1, 2022

SaaS has never been bigger, and growth is secular. Companies in our region are good at achieving PMF and scaling to $1 million-$5 million ARR efficiently. In 2022, companies are rapidly fixing economics, sometimes even at the expense of growth. Learnings on GTM. Pricing/Packaging (PP) is a key component of GTM.

GTM 117

GTM Niche Cross-sell Contract 117

SaaStr

JANUARY 7, 2021

Zendesk’s Sharon Prosser, VP Worldwide SMB Sales & XDR, and Astha Malik, VP GTM Strategy, Planning, and Enablement share some guiding principles about how their company has grown and enriched many markets. 1 Create a narrative for growth. 4 Be real with your strengths and ownable territory. The X-Factors.

GTM 111

GTM Territory Drivers/motivators Growth 111

SaaStr

AUGUST 2, 2021

Caimi emphasizes how much influence partnerships have on their growth: “Partners are a critical part of that story and our path to success. Regional: These partners located in specific areas provide depth, geographic presence and expertise. Partnerships and Their Roles Through Different Phases of ServiceNow Company Growth.

GTM 113

GTM Territory Strategize Growth 113

Sales Hacker

MAY 5, 2021

Even if you’re not in RevOps, our list of RevOps heroes offer advice everyone needs to hear (or, at least everyone in a GTM org). Follow Feras for great content like how to modernize your GTM strategy and RevOps is like a dope sneaker collection. Jeff Ignacio Head of Revenue & Growth Operations at Upkeep. Check it out.

GTM 122

GTM Consult Territory Real Estate 122

Sales Hacker

APRIL 21, 2021

An emerging need to support multiple GTM plans across segments and regions. Be able to define and map GTM processes and workflows, identify gaps, and iterate and improve. Now Head of Revenue and Growth Operations at UpKeep, Jeff shared his “long and windy road” to RevOps with Sales Hacker: I took a long and windy road to RevOps.

Finance 117

Finance Cross-sell GTM SQL 117

Sales Hacker

JULY 14, 2021

Adithya Krishnaswamy , Head of RevOps and Growth at Everstage, says, “RevOps was an evolution of Sales Ops when people realized it wasn’t just sales that needed operations anymore.”. For us as a high growth, SaaS based B2B product, that includes marketing, sales solutions, and client support and success.”.

Territory 104

Territory GTM Sales Consult 104

SaaStr

APRIL 25, 2023

One of the challenges they’ve faced with GTM is that they are a new technology sector, therefore, the traditional technology markets of other companies don’t necessarily always apply, so they’ve really had to draw on their experience overseas. When Chris came to Celonis, they had one industry. Every Wednesday at 10 a.m.

Engineering 97

Engineering GTM Territory Management Consulting 97

SaaStr

DECEMBER 14, 2023

I t’s been a wild growth experience, and Google Cloud is considered the fourth or fifth-largest Enterprise company in the world. Then, there are regional teams globally in North America, Latin America, Europe, the Middle East, East Africa, Japan, and Asia Pacific.

GTM 123

GTM Cross-sell Territory Retail 123

SaaStr

JULY 22, 2024

From 8 reps to 16 to 64, territories, etc. Not Understanding the Existing GTM Motions I see a lot of VPs of Sales that for example have only sold direct not understand a selling motion that also has a big partnership or channel component. ” Lazy. The process slides are always awesome looking and sound like what you need.

GTM 123

GTM Territory Start-ups Sales 123

Gong.io

JULY 21, 2021

GTM leaders are demanding reliable and predictable growth. Done well, RevOps means higher revenue and a smoother go-to-market (GTM) process. When those GTM execs ask you, “What is RevOps?” They both support revenue growth BUT their focus is different. And it’s here to help them win. You’ve got serious chops.) .

Growth 62

Growth GTM Cross-sell Pipeline 62

SaaStr

APRIL 12, 2023

Tomasz Tunguz, Founder & General Partner at Theory Ventures, believes that with the right GTM plan and capital efficiency, it is still possible to get funding. It’s simply a matter of watching your burn: “The main difference in the market between 2021 and today is that efficiency matters more than growth.” Sign up for free.

Legal 97

Legal GTM Territory Gaming 97

Gong.io

JUNE 11, 2021

Data to uncover pockets of growth. A stellar sales enablement strategy must help to accelerate strategic initiatives, specifically GTM (go-to-market) ones. Sales teams are on the front lines and must be well-versed in all things related to GTM strategic initiatives. . That’s just the nature of sales — and organization growth.

Objectives and Key Results 103

Objectives and Key Results GTM Price Territory 103

SaaStr

JANUARY 25, 2021

Prior to the pandemic, many companies knew which vertical channels were doing well, but COVID caused a change in territory planning overnight. Optimize Your GTM Tech Stack to Further Enable Your Remote Sales Team. 5 Things to Think About for Turbocharing Sales in 2021: Targeting verticals or putting the right focus on growth.

Cross-sell 96

Cross-sell GTM Sales Territory 96

ConversionXL

JANUARY 21, 2020

And we spent money for advertising in a market with near-zero growth opportunity—all because of a half-baked tracking concept. One Account for the company; Multiple Properties for regions (or brands); One roll-up View for each Property; One View per website. Use GTM to streamline implementation and management. Image source ).

GTM 73

GTM Territory Strategic planning Appointment 73

Hubspot

MAY 8, 2020

Triblio is an ABM platform that specializes in the growth of account pipelines. If you want to unify the data and processes you use across your go-to-market (GTM) teams, LeanData is a great software option. You'll be able to build a GTM plan, execute it, and access performance analytics with the software. Image Source.

GTM 101

GTM Price Contact Campaign 101

SaaStr

OCTOBER 4, 2024

It was a big milestone for the company and the markets as it had everything you want in a company going public: 39% annual revenue growth, 16% free cash margins, and 117% NRR. Going upmarket and international requires different GTM motions and even some product changes to meet the demands of those markets. More on that here.

E-commerce 123

E-commerce Product Customers Niche 123

Sales Hacker

MAY 26, 2021

The focus is on things like reporting, territory management and later stage tasks such as contract negotiations and finance approvals. Communicating with sales leaders to design sales territories, identify and prioritize ideal customer accounts, and ensure that opportunity is balanced across territories and individual reps.

Territory 72

Territory Objectives and Key Results Finance Cross-sell 72

Sales Hacker

NOVEMBER 25, 2019

Hiring trends : Growth (or lack thereof) in hiring. Geographic reach : Which geographic regions your competitor is targeting. GTM information is often displayed in side-by-side comparison tables to make the offerings between two competitors clear. Competitive sales tactics.

Objection handling 91

Objection handling GTM Cross-sell Sales 91