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Being intentional is more important than being brilliant.” – Sangram Vajre, GTM Partners. I have a newfound understanding of a GTM motion since attending the Go-To-Market Made Simple Roadshow in Seattle, hosted by GTM Partners , a go-to-market analyst firm led by industry experts. Myth #2: There is Only Type of GTM.
Sixty-six percent pointed to referrals, 47% to social media, and 44% mentioned tradeshows and events. Christopher Nault, founder of Growth Marketing Firm and HubSpot Platinum Partner, is a great example of how you can make the most of industry events. Barker is currently a partner at GTM Fund. How to Build Your Sales Network.
This opened the floodgates for companies to witness firsthand the capabilities of AI and its growth over the past few years. In the context of today’s environment, GTM teams are always talking about priorities. This is a touchy subject for many GTM teams because there are many different ways to arrive at a forecast.
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