SaaStr

JANUARY 26, 2025

Turn Your Customers Into Your Marketing Engine The second breakthrough was making customer success the core growth engine. A self-reinforcing flywheel where successful customers: Get promoted Tell their network Become champions Drive organic growth 3.

Education 107

Education Legal Promote Growth 107

Search Engine Land

SEPTEMBER 18, 2024

Guillaume Jouvencel of GHA Marketing has innovated with podcast marketing, using it to revolutionize link building and drive organic growth. (In By providing guests with valuable content to share within their networks, you encourage organic link creation from their respective platforms (and profiles) back to your podcast episodes.

Niche 88

Niche Promote Lead generation Growth 88

SaaStr

JANUARY 7, 2025

So Pavilion launched a new Revenue Leader podcast series last year, and we kicked it off with episode #001. Have open conversations with your CEO about the companys growth trajectory and how your role might evolve. In the tech world, having a network of supportive mentors and colleagues is invaluable.

Strategize 111

Strategize Networking Trust Presentation 111

Sales Hacker

NOVEMBER 15, 2024

Balance automation with human growth Use AI to enhance efficiency but ensure it complements human skills rather than replacing them. Neal is also an active board member, advisor, and investor in several high-growth startups, where he leverages his expertise and network to help them scale and succeed.

GTM 113

GTM Cold Call Strategic partnership Follow-up 113

Sales Hacker

MARCH 8, 2024

You may have heard about a free tool that GTMnow and GTMfund launched with Cabal two weeks ago, called Warm Intro Navigator. If so, you know that we’ve been nerding out on ecosystem-led growth (ELG) for quite a while now. The smartest companies are embracing Ecosystem-Led Growth, or ELG. Why Ecosystem-Led Growth for GTM?

GTM 124

GTM Growth Referrals Cross-sell 124

Martech

DECEMBER 30, 2022

Retail media networks. Retail media networks have taken digital advertising by storm over the last two years. And it’s not just big box stores like Walmart and Lowe’s launching their ad networks. Other non-retail brands with deep customer involvement have unveiled similar networks, Marriott for instance.

Retail 113

Retail Networking Up-sell Consult 113

SaaStr

NOVEMBER 20, 2024

With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale. Since its launch less than 5 years ago, Copilot has grown to 77,000 organizations using and almost 2 million users. Be prescriptive about the adoption journey.

Product 105

Product GTM Legal Launch 105

Search Engine Land

MAY 29, 2024

The digital payments giant plans to create an ad network that allows merchants and brands to target PayPal’s roughly 400 million users with personalized promotions and ads based on their transaction histories. What’s happening? Why we care. What they’re saying. The big picture.

Networking 88

Networking Profit margin Launch Finance 88

Martech

MARCH 6, 2025

Demandbase (see below) just launched Agentbase. Now here are this week’s AI-powered AgentMarTech releases: Tavus launched three AI models designed for human-AI interaction. launched AI services for workflow automation and digital marketing. Totaligent launched a beta website showcasing its AI-powered marketing platform.

Launch 100

Launch Retail Campaign Engineering 100

SaaStr

AUGUST 29, 2021

We’re officially launching our networking today! How to Build a High-Performing Demand Generation Function at Product-Led Growth Organizations with Laura Hart, Director, Demand Generation @ Loom. The Ultimate Guide to Community-Led Growth with Lloyed Lobo, Cofounder, Boast.AI. MEET A MENTOR (OR TWO).

Networking 119

Networking Meeting Start-ups Launch 119

Martech

MAY 13, 2024

Building and nurturing an active user community can be a game-changer for B2B SaaS companies looking to drive sustainable growth. The end result was a successful community launch that garnered over 2,000 users in only three months. Cumulatively, a branded user community is a critical milestone in a B2B SaaS company’s revenue growth.

Growth 111

Growth B2B Launch Follow-up 111

Sales Hacker

NOVEMBER 29, 2024

We have one in stealth here that’s going to be very exciting to launch in the coming months. Constantly leveraging our GTM LP community network to diligence new businesses and verticals better. Particularly with technology moats declining, go-to-market is what drives growth and determines which companies win.

GTM 113

GTM Real Estate Represent Territory 113

Search Engine Land

AUGUST 30, 2024

1960s: Early research and development The 1960s marked significant advancements in AI research, with the creation of the first neural networks and the development of ELIZA, an early natural language processing program. 2000s: Big data and AI integration The explosion of big data in the 2000s fueled AI’s rapid growth.

Transportation 98

Transportation Education Angle Healthcare 98

Martech

FEBRUARY 20, 2025

To be clear, this is a poll of people at The WSJ CIO Network Summit, which attracts the countrys top information-technology leaders. Here are this week’s AI-powered martech releases and updates: Inuvo launched the IntentKey Platform, an AI agent designed for audience modeling using its proprietary IntentKey AI.

Launch 87

Launch B2C Technology Technology 87

ConversionXL

FEBRUARY 27, 2019

For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. Articles on product launches often lay out a start-to-finish strategy that applies tactics along a linear path to success. Lies, damned lies, and product launch statistics.

Launch 110

Launch Product Campaign Cold Call 110

Salesforce

MARCH 13, 2025

Let’s say you’re launching a new product. Finding it can help your teams prioritize their efforts, guide how you invest resources, and measure actual success against your potential for growth. billion, your current distribution network can only reach 5 million. Back to top ) Get the latest articles in your inbox.

Minimum Viable Product 100

Minimum Viable Product Strategic planning Territory E-commerce 100

Lead Fuze

JULY 22, 2021

Learn From the Experts: Noah Kagan and Gael Breton Shares 18 Growth Hacking Techniques for Your New Product Launch Marketing Plan. You can catch up on current events, listen to some awesome tips, or (my favorite) learn some growth hacking techniques you can apply in your business. Podcasts are awesome, right? 1 Don’t be shy!

Technique 98

Technique Growth Launch Pitch 98

Search Engine Land

SEPTEMBER 10, 2024

Overall digital ad spend continues to grow, and new channels, financial media and retail media networks are emerging. This means systematically automating the most resource-intensive workstreams, including budgeting, launching campaigns, campaign management and reporting. The team saved 1,300 hours simply by automating campaign setup!

Non-Profits 74

Non-Profits Real Estate Launch Campaign 74

Martech

NOVEMBER 12, 2024

Dig deeper: Rethinking fit, growth and go-to-market for the modern startup 2. The end of the era of cheap and easy money launched a new wave of C-suite thinking about GTM. Dig deeper: Is product-led growth a GTM silver bullet? When they create their own strategies, they very humanly make themselves the most valuable player.

GTM 117

GTM Go To Market B2C B2B 117

Martech

JULY 26, 2024

I understand there has been launches to help account for their deprecation. Mixed feelings/need for adaptation John Gbemileke Adeoti , growth marketing lead, Expedier, said the news was both annoying and a relief. “Google Ads deprecated similar audiences due to third-party cookie limitations. But honestly, I liked similar audiences.”

Non-Profits 124

Non-Profits Drivers/motivators Strategize Launch 124

ConversionXL

FEBRUARY 3, 2022

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. Growth hacking isn’t about deploying sleazy tricks. It’s about making calculated, data-driven moves for fast growth. It’s about making calculated, data-driven moves for fast growth. What is growth hacking?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Martech

SEPTEMBER 17, 2024

Dig deeper: Salesforce launches new, ‘more trustworthy’ generation of AI bots Shout out to the data lakes. It also has “zero copy” capabilities to draw on data from third-party networks such as Databricks and Snowflake. Data Cloud not only works on data already housed in Salesforce applications.

Represent 69

Represent Pipeline Launch Networking 69

ClickFunnels

SEPTEMBER 27, 2021

Also, remember that LinkedIn is a professional social network, not a personal one, so keep your personal drama, controversial opinions, politics, etc. And sure, your channel growth will be slower, but the point is generating leads, not becoming a YouTube star, right? You have probably heard the saying: Your network is your net worth.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. And fail fast. Image source.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

Sales Pop!

AUGUST 20, 2021

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. Currently, the SaaS industry is growing rapidly, thereby influencing the massive growth of the B2B market. Plus, they also need to retain existing customers and expand the affiliate network.

Inside sales 246

Inside sales B2B CRM Price 246

SaaStr

SEPTEMBER 8, 2020

Jason identifies product/market fit (PMF) as the stage where a startup that has struggled to get customers suddenly sees growth but they don’t know why. It could be, for example, because a feature they launched was far more important than they thought it would be, etc. He would also attend developer networking events and man a booth.

Growth 126

Growth Hospitality Cross-sell Territory 126

Martech

FEBRUARY 3, 2025

What started as 150 martech solutions in 2011 has exploded into a 9,304% growth over 13 years, with a relentless 41.8% compound annual growth rate. With a clear problem, a targeted solution and measurable metrics, the integration succeeded because the use case was well-defined and the ROI was measurable from launch.

Finance 103

Finance Technology Technology Drivers/motivators 103

Search Engine Land

JANUARY 9, 2023

“By adding another strategic omnichannel partner integration to our roster, our merchants can seamlessly advance their omnichannel operations while unlocking new channel growth. Sharon Gee, vice president of revenue growth and general manager of omnichannel at BigCommerce. How it works.

Launch 86

Launch Networking Campaign Growth 86

SaaStr

MAY 10, 2023

They could be your personal network, experience in a specific industry, talent with a certain social media platform, or a strategy you’re particularly skilled at. Leverage Your Network First When you’re ready to hire your first AE, don’t create a job posting and see who comes in. Instead, leverage your network. Give it a look!”

Networking 98

Networking Drivers/motivators Niche Gaming 98

Search Engine Land

JULY 23, 2024

I understand there has been launches to help account for their deprecation. ” Mixed feelings/need for adaptation John Gbemileke Adeoti , growth marketing lead, Expedier, said the news was both annoying and a relief. . “Google Ads deprecated similar audiences due to third-party cookie limitations.

Non-Profits 97

Non-Profits Drivers/motivators Strategize Launch 97

Search Engine Land

NOVEMBER 14, 2023

We’ve all experienced budget, growth and efficiency pressures amidst the challenging economic outlook. At the same time, we witnessed an upsurge in Performance Max adoption, GA4 updates, the launch of Transparency Center, and the rise of Generative AI. 2023 has been a transformative year despite its many hurdles.

Growth 97

Growth Objectives and Key Results Commission Campaign 97

Sales Pop!

MAY 2, 2024

On Instagram, they launched a series of “cleaning journey” highlights, where influencers documented their daily routines using UseActive products. On YouTube, HomeCraft launched a series of DIY project videos, where they integrated their products into each project. Each pin included clear, direct links to their Amazon page.

E-commerce 130

E-commerce Niche Launch Education 130

Salesforce

SEPTEMBER 14, 2021

Marketers can tap into the full power of Salesforce to launch and uplevel real-time personalization , analyze the impact of your campaigns, glean insights across the full customer journey to optimize your efforts, and more. 3 Steps to Driving Growth with Marketing Analytics. 21 — The Marketing Roadmap for Growing Relationships.

Growth 98

Growth Cross-sell Customer Relationship Management Retail 98

ClickFunnels

SEPTEMBER 20, 2021

Networking events. For example : If you have met a potential client in a networking event, it makes sense to start by saying “Hello, my name is…” before giving them your elevator pitch. Changing social media bios every month to see if it has any effect on the growth of your following. And launch your funnel! …in

Pitch 244

Pitch Niche Up-sell Clients 244

Sales Pop!

OCTOBER 21, 2021

When you are launching and growing a business, you need to be passionate about what you are doing. When you start a business, it is no good just trying to launch any type of business, just because you think it will work. Launching Your New Business. Now, it is time to establish just when you will be launching your business.

Sports 130

Sports Launch Education Contact 130

SaaStr

SEPTEMBER 16, 2021

As the premier SaaS conference , SaaStr Annual’s ability to attract top-tier investment firms and the best SaaS Founders creates unparalleled Founder <> Investor networking and learning opportunities. . Growth Partners. ICONIQ Growth. TZP Growth Equity. You can still buy tickets here before we sell out.

Meeting 124

Meeting GTM Legal Presentation 124

SaaStr

SEPTEMBER 7, 2022

What about moving from founder-led sales to building a sales team and scaling your revenue growth? Demodesk’s CEO, Veronika Riederle, and VP of Revenue, Lauren Wright, answer the most pertinent questions on scaling a SaaS start-up as they take us through lessons learned from the three stages of growth. Use your personal network.

Cold Call 98

Cold Call Launch Networking Sales 98