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The Benefit of Consistent Sales Pipeline Management

Anthony Cole Training

According to HubSpot, companies with well-optimized sales pipelines reported a 28% higher revenue growth rate compared to those with poorly managed pipelines. So why is it that many sales leaders default to coaching the deal at hand and do not consistently have sales pipeline management sessions with their people?

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Sales Pipeline Management As Your Revenue Engine

Iannarino

The sales pipeline is the framework that drives this movement. They rely on processes, and more specifically, they rely on their ability to manage their sales pipeline, which is called Sales Pipeline Management. Managing it well can turn chaos into a predictable, repeatable system.

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70% of Pipeline from Marketing Comes From Just 4 Things

SaaStr

So leading SaaS growth stage VC fund Insight Partners surveyed 100+ of its top later-stage B2B companies to see how they did marketing and demand gen and pipeline creation in particular. What they learned: Marketing drives 48% of pipeline across B2B companies. Sales drives 33%. And Partners and Channel 15%. That’s it.

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Why account-based expansion is B2B’s next growth lever

Martech

Account-based expansion — targeting growth within existing customer accounts — could be the key to sustainable growth, faster sales cycles and lower acquisition costs. Here’s why it’s time to rethink your approach to growth. However, if your GTM isn’t optimized, that 40% can drive growth or become a costly obstacle.

Growth 133
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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth. However, organizations are fighting back - and winning.

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Filling the Pipeline

Iannarino

Your path to revenue growth begins with your ability to fill your pipeline. Without a full pipeline, growth isn't likely. It's easy to believe that generating more opportunities is the best strategy, which is why some sales leaders require 300 percent of goal.

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Boosting Sales with Pipeline Velocity feat. Amy Franko

Sales Gravy

On this episode of The Sales Gravy Podcast, JBJ sits down with Amy Franko, a sales expert specializing in the mid-market, to discuss pipeline velocity, qualifying deals, and the importance of asking the right questions in sales. Monitoring how quickly deals move through the pipeline can significantly impact quarterly and yearly outcomes.