SaaStr

NOVEMBER 25, 2024

They know start-ups take a while to truly nail product-market fit and more. They know hypergrowth often follows a short or long period of iimited growth. So net net, what VCs want to see is 3+ strong months of growth in a row. If you’ve had a rough year, and then one great month of growth — well, that’s not enough for VCs.

Growth 122

Growth Follow-up Start-ups Product 122

SaaStr

AUGUST 27, 2024

At a recent Workshop Wednesday , Koby Conrad, Head of Growth at Oneleet and former Head of Growth at Rupa Health, shares the Top 6 growth channels that actually work. You can optimize these channels, as well as layer them, to drive meaningful growth. All users come from channels, be it organic, paid, or word-of-mouth.

Growth 113

Growth Cold Call X-functional Start-ups 113

Martech

SEPTEMBER 20, 2024

Jason, director of product marketing at a global cybersecurity company, celebrates a big win. His product ranks as the third-fastest growing in the company. But there’s a problem — the company operates in silos, treating all products as separate cost centers. Product-market fit. “We need a scalable platform.

GTM 119

GTM Product Cross-sell Profit margin 119

Martech

JUNE 3, 2024

As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. In 2024, under the banner of “efficient growth,” vertical software is gaining prominence.

Growth 136

Growth Pharmaceutical B2C Construction 136

Martech

NOVEMBER 13, 2024

He emphasized the importance of stepping into a role that aligns with the organization’s growth and profitability objectives. While the modern marketing landscape is undeniably more complicated than a decade ago, the fundamental responsibilities of brand growth and demand generation remain central to their role.

Drivers/motivators 136

Drivers/motivators Growth Objectives and Key Results Strategize 136

Martech

OCTOBER 9, 2024

To drive real revenue growth, sales and marketing need to work together. Dig deeper: How to optimize sales and marketing processes for efficient customer acquisition Shared metrics: A common ground for success To create alignment, focus on shared metrics like pipeline growth and conversion rates. Sound familiar? Processing. Processing.

Growth 129

Growth Objectives and Key Results Pipeline Sales 129

Martech

JULY 17, 2024

Marketing must drive the transition from problem-market fit to product-market fit. Despite rapid growth, her team of eight now faces the challenge of achieving more with less due to recent layoffs. Understanding product-market fit Product-market fit occurs when a product meets the needs of a specific market and is widely accepted.

GTM 105

GTM Product Strategize Drivers/motivators 105

SaaStr

AUGUST 9, 2024

From startup to $500M CARR, Spencer Burke, SVP of Growth at Braze, shares how Braze scaled a growth and customer success team. You have to be scrappy at this stage, and Braze was trying to find product market fit with no product, no revenue, and no customers. They did the same with their onboarding team.

Growth 117

Growth Engineering Customers Technology 117

Force Management

DECEMBER 19, 2024

Achieving product-market fit and getting your customers to pay and stay are the results of how your product and message adapted to your buyers' needs along the way. In our work with rapidly growing B2B SaaS and tech organizations, weve identified three common components that are crucial for satisfying the growth imperative.

Growth 94

Growth B2B Start-ups Product 94

Martech

AUGUST 8, 2024

We have to put our money where our solutions are,” said Evan Hovorka, VP of product innovation, Albertsons Media Collective. The post Retail media networks and advertisers going from guesswork to growth appeared first on MarTech. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up! Processing.

Retail 131

Retail Networking Growth Clients 131

SaaStr

SEPTEMBER 27, 2024

At this year’s SaaStr Annual, Rippling’s CRO, Matt Plank, chats with Sam Blond, host of the SaaStr CRO Confidential and former CRO at Brex, about Rippling’s top 3 growth tactics, which have led to the Rippling becoming a $14B company with several hundred million of ARR. From there, inbound SDRs would engage them.

Growth 128

Growth Quota Account management Cold Call 128

SaaStr

NOVEMBER 20, 2024

At this year’s SaaStr AI Summit, GitHub CRO Elizabeth Pemmerl shared how to bring AI products to market at scale successfully. With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale.

GTM 105

GTM Product Legal Launch 105

Search Engine Land

OCTOBER 2, 2024

By the end, you’ll have an arsenal of techniques to optimize your campaigns and gain a competitive edge in your growth strategy. For example, while managing an account, I noticed in the comments that customers favored products made in the U.S. Capture the keywords and phrases they use to describe your products or services.

Campaign 87

Campaign Growth Technique Healthcare 87

SaaStr

AUGUST 9, 2024

This 2024 SaaStr Annual Sep 10-12 in SF Bay is ending up with our highest concentration of Product leaders ever. It will be an epic line-up for us all to learn how to build the best of the best products in SaaS and Cloud! The post 50+ of The Best Chief Product Officers, VPs of Product and More at 2024 SaaStr Annual!!

Product 120

Product UX Price Presentation 120

Iannarino

MARCH 31, 2023

The general objective of most sales organizations is net new revenue growth, but the sales force may have multiple sales objectives. These include new logos, competitive displacements, increased profits, and cross-selling new products or services.

Cross-sell 291

Cross-sell Sales Growth Service 291

Iannarino

JULY 22, 2021

The formula for revenue growth is quite simple: Existing Revenue – Churn + Net New Revenue. When it results in a negative number, it is often because the formula for revenue growth requires a meta formula: Revenue Growth = Growth of Sales Effectiveness. Why Growth Evades Those Who Pursue More. Alvin Toffler.

Technique 305

Technique Growth Clients Contact 305

Veloxy

MARCH 15, 2023

Revenue enablement vs sales enablement 5 rev enablement best practices 7 steps to build a rev enablement strategy How to become a rev enablement manager Download SBI Growth’s Revenue Enablement Chart – Great Resource for You! This leads to increased revenue growth and improved financial performance. Let’s get started.

Cross-sell 246

Cross-sell Objectives and Key Results Growth Teamwork 246

SaaStr

AUGUST 14, 2024

Dear SaaStr: Once you find product market fit in SaaS, what should your next steps be to take the market? I say this not because it’s the only step, but it’s likely the most important step you can take to grow faster after product-market fit that basically always work — that you probably haven’t already done.

Product 122

Product Pipeline Growth Start-ups 122

Sales Hacker

OCTOBER 29, 2024

With over 30 years of experience scaling companies from tens of millions to billions in revenue, including WebEx and Proofpoint, David brings a unique perspective on the intertwined nature of product and go-to-market. Designing products backwards from the go-to-market motion.

GTM 102

GTM Product Go To Market Drivers/motivators 102

Iannarino

APRIL 28, 2023

Without a strong sales team , it doesn’t matter how great your company’s product or service is. Sales teams are consistently some of the strongest drivers of revenue growth , customer retention, business growth, and even brand reputation. Sales is the lifeblood of any organization.

Drivers/motivators 241

Drivers/motivators Growth Sales Service 241

SaaStr

DECEMBER 4, 2024

Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. For example, if you’re trying to drive user growth, you want the least amount of pricing friction.

Price 109

Price Growth Objectives and Key Results Cross-sell 109

Veloxy

JUNE 15, 2023

Key factors driving outside sales growth include personalized customer service, increased competition, and digital technologies & tools. The Role of Outside Sales Reps An outside sales representative’s primary responsibilities include generating leads, cultivating relationships, providing product information, and closing sales.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Territory 264

Sales Hacker

OCTOBER 8, 2024

Eli Schwartz is an SEO expert and consultant with over a decade of experience driving successful SEO and growth programs for both B2B and B2C companies. Previously, Eli led the SEO team at SurveyMonkey, growing organic search from nearly zero to one of the largest growth channels at the company.

GTM 100

GTM Product B2C Consult 100

Veloxy

MAY 25, 2021

To help maximize your team’s productivity and save some money, it’s vital that you mix it up a bit with rewards beyond fatter paychecks. A recent study done by Stanford University shows that employees are actually about 15% more productive when they work from home compared to the office. Or enough for the employees in many cases.

Drivers/motivators 299

Drivers/motivators Extrinsic Intrinsic Non-Profits 299

SaaStr

OCTOBER 4, 2024

In today’s dynamic SaaS landscape of hyperfuncational SaaS, the journey of building a product that customers adore, while simultaneously scaling revenue to nearly $1B, is still quite a feat. ’ That’s what I got was one tweet from a junior product manager. What product would you recommend?’

E-commerce 124

E-commerce Product Customers Niche 124

Veloxy

JUNE 17, 2021

The results of the equation reflect the health of the business, the overall effectiveness of the sales teams as well as where your sales team can increase sales productivity to impact revenue goals. You might get lucky, but try and focus on customers currently getting value from your products and services. Calculating Sales Velocity.

Pipeline 306

Pipeline Non-Profits Sales Quota 306

Sales Hacker

NOVEMBER 26, 2024

Guest Speaker Links (Kim Peretti): LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: www.linkedin.com/in/ssbarker/ Newsletter: www.gtmnow.com/tag/newsletter/ Product Recommendation: Apollo “ The revenue tech stack is messy right now. If you are one of those leaders, I would recommend that you take a look at Apollo.

GTM 87

GTM Customers Growth Technology 87

SaaStr

NOVEMBER 8, 2024

The Evolution of AI in Go-To-Market Systems Clay’s mission is to help quickly turn any idea for growth into reality. As Kareem and his co-founder started building out their early product and quickly needed to go outbound for their first customers. So let’s dive in. They’re a creative approach to GTM.

GTM 111

GTM Growth Campaign Cold Call 111

Iannarino

AUGUST 1, 2021

Many of the product-led growth companies struggle when they mistake marketing for sales, especially when their growth depends on winning enterprise-level clients. Starbucks baristas might persuade you to add a shot of espresso to your liquid cupcake, but it’s Marketing’s job to get you in the door.

Intrinsic 308

Intrinsic Clients Contact Contract 308

Martech

JULY 31, 2024

Amazon Sponsored Products, Facebook, Google search and Instagram all saw lower spending growth year-over-year in Q2 2024 than a quarter earlier. This deceleration is partly due to a tougher comparison with Q2 of the previous year, where spend growth surged from 0% in Q1 2023 to 9% in Q2 2023.

Click Through Rate 126

Click Through Rate Retail Sports Growth 126

Veloxy

FEBRUARY 15, 2024

These podcasts cover a diverse range of sales topics, including mastering the sales funnel, customer relationship building, sales psychology, leadership, personal growth, and the latest sales trends and innovations. Real Sales Talk is an excellent resource for individuals seeking modern techniques and business growth tips.

Gaming 233

Gaming Sell GTM Technique 233

SaaStr

AUGUST 15, 2024

Unlike product-led or sales-led growth, Notion is focused on community-led growth. While there is no golden formula to reach the next level of growth, a common thread exists across each company with three foundational layers. The most important thing to consider when building a product is the problem it will solve.

GTM 123

GTM Objectives and Key Results Strategic planning Growth 123

Martech

SEPTEMBER 5, 2024

The customer journey for B2B software is long and complex for everything but the most basic, inexpensive products. Regardless of the complexity of the product or process, it’s safe to say most B2B SaaS buyers want to see the product in action before they invest. Free trials: Users try the software for a limited number of days.

B2B 131

B2B Non-Profits CTR GTM 131

SaaStr

OCTOBER 16, 2024

Buyers are expecting much more from a product, and yes, AI is accelerating those expectations. For the first time, Salesforce has fallen to single-digit growth, while MongoDB recently announced they’re seeing more pressure on workflows. 2: The product has to be better for it. The bar has gone up, and it’s not just in AI.

B2B 128

B2B Legal Cross-sell Growth 128