SaaStr

AUGUST 27, 2024

At a recent Workshop Wednesday , Koby Conrad, Head of Growth at Oneleet and former Head of Growth at Rupa Health, shares the Top 6 growth channels that actually work. You can optimize these channels, as well as layer them, to drive meaningful growth. For Twitter/X , you have to convince the CEO to start posting.

Growth 114

Growth Cold Call X-functional Follow-up 114

ConversionXL

MARCH 29, 2017

Sean Ellis coined the term “growth hacking” way back in 2010. High-growth companies simply have something most companies don’t, right? High-growth companies simply have something most companies don’t, right? Some secret growth hack or silver bullet that skyrocketed them to household names.

Growth 123

Growth Process Objectives and Key Results A/B testing 123

Sales Pop!

SEPTEMBER 28, 2021

8 Must-Have Ecommerce Tools for Rapid Retail Growth. Voice assistants (Amazon Echo, Alexa, Alice, Google Home), thanks to their upgradable functionality, are becoming personal shopping assistants: from finding a product in online stores to buying it with voice control. Loop Ventures predicts that by 2025, 75% of U.S.

Retail 130

Retail Growth X-functional Cross-sell 130

Sales Hacker

DECEMBER 17, 2024

Building ‘opinionated products’ and the importance of customer intimacy Lessons learned from scaling Twitter’s ad business from zero to $650 million in three years. Highlights: (5:22) The power of customer intimacy in product development. (15:41) 15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54)

GTM 102

GTM Engineering Electricity X-functional 102

SaaStr

FEBRUARY 21, 2023

So you’ve heard that product-led growth is all the rage, and now you want to transition from a sales-led motion to a product-led one. But you have to take a step back because you might underestimate what it means to implement product-led growth. Some companies go really hard,” he shares.

Go To Market 97

Go To Market Growth GTM X-functional 97

Anthony Cole Training

OCTOBER 13, 2014

The easy way out – Take everyone’s number, increase it by the growth goal percentage of the company, and say to them, “Here is your goal for next year. Or, if you want to leverage our compensation model, you need to exceed this year’s goal by x.” I have inquired about incentives and changes in overall production of a sales team.

X-functional 207

X-functional Drivers/motivators Sales Negotiate 207

Sales Hacker

MARCH 12, 2019

Or maybe this: | “A great product demo sells your story, not your features.”. When you finish reading this, you will know: Why storytelling is so effective in product demos. How to use the 7-sentence story structure to turn any product demo into a story. Why Storytelling is So Effective in Product Demos.

Product 101

Product Sell Pitch X-functional 101

The 5% Institute

FEBRUARY 13, 2020

People, Process, Product – these words made popular by Marcus Lemonis and CNBC’s The Profit , have become synonymous with business success. But what does the People, Process, Product statement mean? And more importantly, how can you use the People, Process, Product methodology to build a business to consistently serve you?

Process 98

Process Product X-functional Objectives and Key Results 98

The 5% Institute

OCTOBER 26, 2021

Coaching For Sales Performance – 5 x Important Reasons. Coaching For Sales Performance Reason #2 – Sales Growth. The second reason why you should be coaching for sales performance, is because it creates the opportunity for sales growth. Our products and services are purely vehicles to help get them to their desired outcomes.

X-functional 145

X-functional Sales Clients Closing 145

ConversionXL

FEBRUARY 3, 2022

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. Growth hacking isn’t about deploying sleazy tricks. It’s about making calculated, data-driven moves for fast growth. It’s about making calculated, data-driven moves for fast growth. What is growth hacking?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

MARCH 28, 2019

A new product launch is never easy, even if you’re a well-known marketer or entrepreneur. Product Hunt, if used properly, can be an effective way to launch a new product in a crowded market. If you’ve chosen—or are thinking about choosing—Product Hunt as your platform, here are the steps to improve your chances of success.

Campaign 127

Campaign Product Launch Referrals 127

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Launch 96

Launch Product Non-Profits GTM 96

SaaStr

DECEMBER 28, 2022

Roughly, once you (x) have an established brand, and (y) have a marketing engine that is working, and (z) most importantly, once demand gen has finally become somewhat routine … you’ll need a CMO. Or maybe 12-24 months after you have the core marketing functions all built out, and working. You need a VP of Demand Gen!

X-functional 27

X-functional Growth Follow-up Strategize 27

Sales Hacker

AUGUST 7, 2024

Along the way of selling and supporting a product as complex as a Customer Data Platform (CDP), he tackled some of the more common topics go-to-market leaders encounter as they build and scale their customer facing teams. How easy is it to implement your product? Paul Mander currently leads all of go-to-market for B2B at Optery.

Go To Market 124

Go To Market X-functional Engineering Cross-sell 124

SaaStr

MARCH 3, 2021

Maybe even in the not-so-early days But if you are 10x better at (x) One Important Thing that (y) customers value and will pay for, that’s enough. It’s only a subset of critical functionality that customers will pay to have implemented 10x better than an existing, trusted vendor. . #1 A little more here. Developer’s Choice.

X-functional 141

X-functional Trust CRM Product 141

SaaStr

DECEMBER 19, 2022

What does successful company growth look like? Lots of SaaS founders are preoccupied with employee headcount as an important growth metric, but this indicator is not always true. So their output is also really high-functioning.”. Another critical piece in building a highly productive team is to promote from within.

X-functional 104

X-functional Drivers/motivators Growth Promote 104

SaaStr

APRIL 2, 2023

Mistake: On the other hand… not betting on the team that got me there “Everything will be fine once we get a new head of [X]” -every startup CEO ever (also me, frequently) When you launch a company, the initial team is usually whoever you can get. For this one deal, we just need to do X. Teammates and clients will leave.

X-functional 131

X-functional Clients Growth Start-ups 131

Sales Hacker

MARCH 25, 2025

Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. How enterprise teams are already deploying autonomous agents in production. Which skills will matter most in an agent-first world (hint: think like a GM or growth hacker). Why traditional SaaS pricing models (like per-seat) dont work in the agent era.

GTM 70

GTM X-functional Start-ups Relationship building 70

SaaStr

JULY 20, 2024

Aligning and Scaling the GTM Engine One of the core functions when hiring talent is engineering, product, and design. When going through hyperscale, it’s important to ensure all teams are aligned, which means aligning engineering and product to GTM. How do you do that? By keeping very similar revenue goals in mind.

GTM 119

GTM X-functional Engineering Launch 119

ConversionXL

FEBRUARY 28, 2017

Think you’re sitting on the next big idea for a product or a product feature? So, how can you validate the ideas sitting in your startup notebook or your product feature backlog without wasting resources? Does clicking the key functionality do anything? Does the UI open? via SlideShare). Validate, learn, iterate.”

Product 67

Product X-functional A/B testing Minimum Viable Product 67

SaaStr

FEBRUARY 11, 2020

Aaron Ross discusses inbound and outbound sales and how to integrate Sales and Marketing Teams to re-ignite growth. What I was going to talk about today is the playbook for reigniting or even igniting growth. Really, I’ve worked with lots of companies and really been fascinated with how do you repeat growth? Good job guys.

Growth 110

Growth Niche Hospitality X-functional 110

SaaStr

OCTOBER 3, 2023

PST, Bo Borland, founder, and CEO of playbuilt, shares four steps for creating repeatable success at every stage of growth, specifically in B2B Enterprise. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Why is teaming the new selling?

B2B 116

B2B GTM Objectives and Key Results Sell 116

SaaStr

FEBRUARY 15, 2020

So let me tell you what I’ve done and learned both myself and across 25+ high growth startups I’ve invested in or advised. no guaranteed bonus for X months until you scale). Basically, we paid our VP Sales X% of every single dollar after we hit the plan for the year out. That’s stressful. No draw (i.e.,

X-functional 142

X-functional Quota Teamwork Sales 142

Sales Hacker

SEPTEMBER 22, 2023

Set the right product limitations for your free account. To improve freemium conversion rates, it’s essential to set appropriate product limitations for free accounts. for their boss because they have a project / or a initiative coming up and they are doing a bake off on features / functions across a broad range of vendors .

GTM 122

GTM X-functional Inside sales User Experience 122

Heinz Marketing

APRIL 25, 2023

The function is straightforward: output = tools + teams x strategy. It is a natural product of growth, but it must be managed. As a natural product of growth, it must always be managed. Cross-functional burn-out – If teams from different functions are all burning out, it is time to talk with them.

X-functional 111

X-functional Strategize Growth Clients 111

SaaStr

FEBRUARY 14, 2021

Why not just build a wonderful product and let them all sign up on their own? If your product is 100% individual-focused, and you add just enough features to sell to a Team, to tilt just slightly upmarket — you can grow your revenue, at least a segment of your revenue, by 20-30x. And competition thus ends up being even fiercer.

Service 104

Service X-functional Start-ups Up-sell 104

Martech

NOVEMBER 15, 2023

To many non-marketing executives, marketing is perceived as more of a “nice to have” than a “must have” function. Simplify what is communicated and focus on: The relationship between marketing, revenue growth and CLTV. How marketing’s activities contribute to topline and bottom-line growth. Marketing excels at storytelling.

X-functional 103

X-functional Objectives and Key Results Technology Technology 103

Martech

OCTOBER 20, 2022

Fast forward to today, that martech landscape now has over 10,000 solutions , with new product launches and integrations happening daily. He accounts the exponential growth to the massive adoption of martech that is happening across organizations of all sizes. Train and support marketing staff on using marketing technology products.

X-functional 101

X-functional Objectives and Key Results Technology Technology 101

Sales Hacker

MARCH 4, 2025

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. You kind of have to grow up a little bit and start using more, you know, sales led growth tactics, and maybe starting with your time at Asana. [00:07:00] And then along the way.

GTM 77

GTM X-functional Start-ups Campaign 77

SaaStr

APRIL 30, 2024

How to build operational excellence into your organization at different stages of the growth curve. 2022 was a foundation-building year, fixing a very leaky bucket where the product crushed it with the right customers, but they were closing a lot of poor-fit customers. Ways to scale that don’t include rampant inefficiency and burn.

Go To Market 120

Go To Market GTM X-functional Objectives and Key Results 120

Heinz Marketing

OCTOBER 25, 2021

This week’s show is called “ Why Can’t Product and Marketing Just Get Along?! “ My guest is Geoff Webb , Vice President Solutions, Product, and Marketing Strategy at isolved. We’re going to talk a lot about sort of blurring lines today, Geoff, between not just online and offline, but marketing, product, sales.

Pipeline 122

Pipeline Sales Growth X-functional 122

Hubspot

NOVEMBER 20, 2017

It makes the company seem like a great place to work and drops some impressive growth stats. I think you could be a great fit for a [function, like “sales”] role at [company] -- we’re [growing fast, just raised $X in funding, currently #1 in Y space, etc.]. It’s enthusiastic and human-sounding. You fit the bill. Your name].

X-functional 101

X-functional Networking Contact Pitch 101

Hubspot

JUNE 13, 2018

Explicit needs are specific features or functions. Features and benefits are the most common ways to pitch a product to the buyer. Do you have a strategy in place for X? Who’s responsible for X? What happens if you’re not successful with X? Has a problem with X ever negatively impacted your KPIs?

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

The 5% Institute

JANUARY 12, 2023

5 x Amazing Sales Assets To Skyrocket Your Business Growth. Setting up these processes can help increase productivity and efficiency while also reducing manual data entry errors. Ensuring a collective understanding of who you are selling to enables all team members to craft messages and offers that drive revenue growth.

Growth 52

Growth X-functional Customer Relationship Management CRM 52

Martech

AUGUST 28, 2023

Martech is cross-functional by definition. For martech to be successful, you need cross-functional alignment and support for the solution. From the moment you identify a capability gap in your platforms, reach out to your cross-functional partners. Do you have a forum to get support from X. IT/engineering.

X-functional 98

X-functional Angle Government Education 98

Martech

JULY 7, 2022

X-Axis: A range of skills from a focus on technology to creativity and arts. As a cross-function business partner and primary contact for IT, compliance, and legal, in addition to the traditional MOps role of achieving marketing/sales alignment. That work espoused the view that you could be both a marketer AND a technology leader.

X-functional 98

X-functional Legal Campaign Negotiate 98

Sales Hacker

APRIL 10, 2018

This will then help you diversify your revenue, make your business more resilient to economic setbacks and help you plan for growth. This may require a specific product. Distribution of B2B deals as a function of price (a product of discount and list price). GTM Approaches as a function of Annual Contract Value.

Go To Market 97

Go To Market GTM X-functional Territory 97