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How to improve brand visibility in organic search

Search Engine Land

People who recognize your brand are more inclined to return for repeat business. Being the “go-to” business for that one thing helps you to stand out amongst the competition. When you are recognized as a leader in your field, other businesses will want to collaborate, opening new growth opportunities.

Trust 104
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3 Tips to Drive Revenue Growth with Customer Retention

Heinz Marketing

The most successful B2B companies carefully optimize their customer retention and re-engagement strategies to focus on reducing churn and growing repeat business. Gaining repeat business is all about what you do throughout the entire customer experience. Before, during, and after the sale.

Growth 109
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Customer-Led Growth in a Downturn Economy

Heinz Marketing

By Payal Parikh , VP of Client Services at Heinz Marketing When the economy slumps, businesses have a tough time keeping up with growth and making profits. In this blog post, we’ll explore why customer-led growth is a game-changer for businesses in a downturn economy. But you know what? And guess what?

Growth 111
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How Commerce Leaders Drive Efficient Growth with Agentforce

Salesforce

Making revenue-impacting decisions for a commerce business takes resolve. Every day, commerce leaders set strategies that drive growth across channels based on the demands of their target customers, what competitors are doing, and the general state of the market. Here we have defined the ideal state for a commerce business.

Growth 52
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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Martech

These programs aren’t just about rewarding repeat business — they’re strategic tools that cultivate lasting relationships with customers, fostering a sense of connection and value. Interested in exploring the profitability of loyalty programs further?

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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Search Engine Land

These programs aren’t just about rewarding repeat business — they’re strategic tools that cultivate lasting relationships with customers, fostering a sense of connection and value. Interested in exploring the profitability of loyalty programs further?

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How CX transforms marketing from cost center to revenue engine

Martech

As CMOs, we’re constantly trying to balance driving growth with the fact that marketing is often seen as a cost center. While we won’t be diving into a step-by-step guide, you’ll learn proven, back-to-basics strategies to position CX as the foundation of your growth strategy. But what if we could change the narrative?