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CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

SaaStr

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG. At the same time?

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Unlocking the Secrets to Outside Sales Success in 2023

Veloxy

Read on to discover the strategies, techniques, and insights that will propel you to new heights in your sales career. Short Summary Outside sales is a process that involves traveling to meet potential customers and build relationships.

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The Best Sales Podcasts to Elevate Your Selling Game in 2024

Veloxy

Key Takeaways Sales podcasts offer valuable insights for sales professionals of all levels, featuring content ranging from beginner-friendly tips to expert interviews and advanced strategies for B2B sales, sales engagement, and various industry-specific sales topics.

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What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell

SaaStr

The Sales Team Question: How Technical Do You Need to Be? One of the biggest debates in technical sales is how technical the sales team needs to be. Intellectual curiosity matters as much as technical expertise. They won’t approve if the benefits don’t align with business objectives.

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3 Secrets to Help You Sell Upmarket Faster

SaaStr

Selling to larger businesses can mean more revenue, faster growth, and expansion, but it also brings the need for planning, increased expenses, and heightened exposure. Also, keep in mind that Enterprise sales are done as a team where SMB can be accomplished with a single salesperson. #3 3 – Sustain.

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“Why I’m So Interested In Selling,” Cassi Roper

Partners in Excellence

She learned I was working with the North American teams in changing their approach to their markets and driving more aggressive sales growth. And if you’re in a technical sales role, don’t be too intimidated by your product. She ran EMEA Strategic Accounts for Redgate Software.

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How To (Successfully) Source Your First 2 Sales Reps

SaaStr

Instead, try to find someone great who can sell at your price point and type of sale (transactional vs. solution). If your product is truly a technical sale, you may need reps — at first — that have made technical sales. That’s true. It’s much more important the ACVs are similar.