SaaStr

FEBRUARY 9, 2024

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG.

Go To Market 125

Go To Market Growth GTM Product 125

Sales Hacker

AUGUST 18, 2023

The Sales Hacker Newsletter has now merged with The GTM Newsletter to make one of the largest newsletters in the space. As always, you’ll hear real stories/strategies/tactics from real revenue operators spanning: sales, marketing, customer success, operations/enablement, product and hiring. Thanks for reading The GTM Newsletter!

GTM 69

GTM Up-sell Price Start-ups 69

Sales Hacker

MARCH 15, 2022

He launched a division specializing in technical sales and sales engineering. He’s worked closely with C-level executives to refine their GTM hiring practices. We went from sales to the entire go-to-market org, practices, technical sales, and executive search. In 2020, he was appointed CEO.

GTM 97

GTM Technical Sales Quota Growth 97