Sales Hacker

NOVEMBER 29, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. Read the free and ungated report.

GTM 113

GTM Real Estate Represent Territory 113

Sales Hacker

MARCH 8, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. Join us at the gorgeous Proper Hotel in Austin on May 15-16 and hear how the top SaaS companies are leveraging partner ecosystems in their GTM motions aka Ecosystem-Led Growth. Austin’s F1 track.

GTM 124

GTM Growth Referrals Cross-sell 124

SaaStr

NOVEMBER 20, 2024

A New GTM Mental Model for AI Products That feedback told GitHub that people who weren’t using the GitHub platform still wanted to use Copilot for Business. You have to listen on the product front and the GTM front. Other Learnings in the GTM Journey GitHub has had to adjust to new sales stages and new buyer personas.

Product 104

Product GTM Legal Launch 104

Martech

SEPTEMBER 14, 2023

Continuing to navigate the “next normal” world, marketing and GTM teams have been under new pressures due to inflation, talent shortages, slowing economic conditions, possible renewed COVID restrictions, and the digital transformation hangover. Price and product are only two of many operational GTM levers.

GTM 128

GTM Market share Growth Technology 128

Sales Hacker

APRIL 30, 2024

Eric also serves as a limited partner at the GTMfund investor network as well as an advisory board member at Sales Assembly. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

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GTM Customers Contract Go To Market 123

SaaStr

AUGUST 26, 2024

And one our top requests for 2024 was to add additional ways to network at this year’s Annual. So To help facilitate additional networking, conversations, and community, we’ve added not one, but FOUR brand new micro-events within the event to SaaStr annual this year, PLUS new features to Braindates , The Big Party and Meet a VC.

Networking 117

Networking GTM X-functional Finance 117

Sales Hacker

MARCH 26, 2024

The future of media lies in guided journeys and providing value to networks through relevant and personalized content. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

GTM 121

GTM Pipeline B2B Go To Market 121

Martech

NOVEMBER 21, 2024

It’s a C-suite perspective that’s not limited to GTM. That’s why our finance team is leading a combined effort to learn how to understand, forecast, prove and optimize our GTM efforts. If we are able to spend it with much better effectiveness and leverage, the swing in our opportunity cost could be a lot more than 2X.” Processing.

GTM 100

GTM Drivers/motivators Legal Finance 100

Sales Hacker

MAY 21, 2024

The GTM Podcast Features conversations with well-known tech executive, VC, and founders – the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. It’s flexible, scalable ABM built for you.

GTM 123

GTM Go To Market B2B Networking 123

Sales Hacker

MAY 28, 2024

The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. The post GTM 96: The Three Pillars of a Modern Go-To-Market Strategy Every Revenue Leader Should Know with Kelly Hopping appeared first on GTMnow.

GTM 124

GTM Go To Market B2C B2B 124

Sales Hacker

MARCH 25, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. GTM 139 Episode Transcript Scott Barker: Hello, and welcome back to the GTM podcast. Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud.

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GTM X-functional Start-ups Relationship building 70

Sales Hacker

SEPTEMBER 5, 2023

Links and Resources Mel’s LinkedIn: [link] Spekit’s Website: [link] The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world. And…monthly bonus podcast episodes dropping the first Thursday of every month.

GTM 119

GTM Strategize Networking Go To Market 119

Sales Hacker

DECEMBER 12, 2023

Why your network is your net worth and tactics for navigating business with this philosophy. The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world. Advice for posting on LinkedIn consistently.

GTM 111

GTM Finance Networking Growth 111

Martech

NOVEMBER 21, 2024

It’s a C-suite perspective that’s not limited to GTM. That’s why our finance team is leading a combined effort to learn how to understand, forecast, prove and optimize our GTM efforts. If we are able to spend it with much better effectiveness and leverage, the swing in our opportunity cost could be a lot more than 2X.” Processing.

GTM 86

GTM Drivers/motivators Legal Finance 86

Martech

AUGUST 13, 2024

. “The overall thinking here is that there’s more data than ever; the data needs to go somewhere; companies are becoming much more data-driven; and computers, systems, networks need to support all of that data flowing through.” That’s the view of Heather Blank, SVP GTM strategy and partnerships at Iterable.

Customers 112

Customers GTM Launch Campaign 112

Sales Hacker

JULY 23, 2024

Prior to ServiceNow, Ralph was the VP of Field Operations at Achievers (acquired by Blackhawk Network) and the Manager of Sales Development at InsideView (acquired by DemandBase). 31:55) The system Ralph uses to stay in touch with his extensive network of contacts. (35:41)

GTM 76

GTM Construction Networking Contact 76

Sales Hacker

JUNE 14, 2021

How much are we expanding our LinkedIn networks with target accounts? They weren’t able to show Sephora how the current reactive IT approach was allowing Ulta to beat them in customer loyalty and for Amazon to make inroads with the high-end beauty market as GTM time for new products and shades were increased by six months.

GTM 113

GTM E-commerce B2B Profit margin 113

Hubspot

OCTOBER 31, 2022

The best way to tackle this challenge is through effective sales networking. Whether you’re a pro or just getting started, there are always ways to refine your networking skills. In this guide, you’ll learn how to approach networking and what mistakes to avoid. What is sales networking? How to build your sales network?

Networking 81

Networking GTM Referrals Tradeshows 81

Highspot

FEBRUARY 20, 2025

By aligning go-to-market (GTM) teams under one shared knowledge base, you equip each functionsales, marketing, customer support, and others to seamlessly collaborate, maintain a consistent brand voice, and deliver outstanding customer experiences. Armed with this knowledge, teams can drive GTM success. Did you know?

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Sales Hacker

SEPTEMBER 13, 2024

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. This was a collaboration piece between our network of GTM leaders and Kyle Poyar. If you can’t delegate, you can’t scale. Well, Operator.ai

GTM 120

GTM Pipeline Finance Growth 120

SaaStr

FEBRUARY 7, 2023

days of tactical content, networking, and epic evening events when the Cloud comes to Singapore. Braindates are 1:1 and small group networking sessions designed for you to share knowledge and network with like-minded SaaS leaders during SaaStr Europa. 1,000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 1.5

GTM 117

GTM Territory Networking B2B 117

Martech

DECEMBER 19, 2022

In this article, we will: Sprinkle in knowledge gained from a recent roundtable with B2B marketing leaders on the data, tools and processes used in sales and marketing account-based go-to-market (GTM) motions. What is the number one value proposition of intent in today’s GTM efforts?

GTM 117

GTM B2B Strategic planning Drivers/motivators 117

ConversionXL

AUGUST 28, 2019

I’ll also provide a working GTM template to help you do this. You can create a Google Ads remarketing list based on the conversion leakage point to recapture visitors on the Google Display Network. Using GTM to create a micro funnel. To create a micro funnel with Google Tag Manager (GTM), use the Click Listener Trigger. (If

GTM 129

GTM UX Niche Conversion 129

Sales Hacker

FEBRUARY 21, 2024

Both of us have built and spent our careers building networks and providing value to those networks. With WIN, companies are empowered to activate their networks and make referrals easier than ever before. Warm Intro Navigator represents a transformative shift in network activation and referral practices.

Referrals 109

Referrals GTM Networking Represent 109

Sales Hacker

NOVEMBER 10, 2023

Making Proactive Introductions: Connecting with Relevance: Leverage your network to make meaningful introductions, showcasing your commitment to their success. This is something that strong operators such as Farlan Dowell (GTM / Sales Coach / Advisor) suggest. See more top GTM jobs here.

GTM 126

GTM Intrinsic Customers Contract 126

Sales Hacker

DECEMBER 15, 2023

How this impacts marketing specifically What this means: Ecosystem-led marketing is defined as “a strategy in which two or more companies collaborate on GTM motions using second-party data to generate leads and create highly targeted, personalized, and effective customer experiences.

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GTM Growth Campaign B2B 124

Sales Hacker

JANUARY 27, 2024

GTMfund is an exclusive network of proven revenue leaders investing in the next wave of SaaS. Common Room supercharges your GTM motion by bringing all of your product usage data, social media signals, community activity, and CRM insights together so you can surface high-intent prospects, convert customers faster, and drive more revenue.

GTM 122

GTM Niche CRM Account management 122

Sales Hacker

SEPTEMBER 8, 2023

This week the team flew down to San Mateo for SaaStr – tons of great networking and sessions. Thanks for reading The GTM Newsletter! Hottest GTM job of the week: Head of Customer Success at Regrello , more details here. See more top GTM jobs here. Subscribe for free to receive new posts and support my work.

GTM 122

GTM Launch Growth Networking 122

SaaStr

NOVEMBER 30, 2023

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. The Early Stage — $0 to $20M ARR The early stage is crucial for GTM. But to develop a GTM strategy, you must have Product Market Fit.

Go To Market 109

Go To Market GTM Cross-sell Growth 109

Sales Hacker

AUGUST 2, 2023

Our network of GTM leaders is unparalleled and we are experimenting with proven playbooks across our 100+ portfolio companies daily. As part of the rebrand, The Sales Hacker newsletter will now be known as The GTM Newsletter so keep an eye out for this first one dropping into your inbox on launch day.

GTM 96

GTM Education Sales Launch 96

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. So how do modern GTM leaders build processes for growth based on their product, price point, and target customer?

GTM 113

GTM Growth B2B Territory 113

SaaStr

SEPTEMBER 16, 2021

As the premier SaaS conference , SaaStr Annual’s ability to attract top-tier investment firms and the best SaaS Founders creates unparalleled Founder <> Investor networking and learning opportunities. . The overwhelming participation by both Founders and Investors at the upcoming SaaStr Annual 2021 exemplifies this. Vertex Ventures.

Meeting 122

Meeting GTM Legal Presentation 122

SaaStr

OCTOBER 3, 2023

In startups, founders and teams often wear many hats — figuring out what to prioritize, developing and implementing all types of demand gen strategies, attending events and networking, and founder-led sales. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth.

B2B 116

B2B GTM Objectives and Key Results Sell 116

SaaStr

MAY 17, 2023

And that’s why CoSell was created, to increase the chance of startups making it by helping GTM teams tap into and connect with people who can help them take the most strategic path to customers with credibility and warmth — because 90% of those startups won’t survive. No one wants to throw money at something that falls flat.

GTM 96

GTM Cold Call Customers Networking 96

Sales Hacker

OCTOBER 27, 2023

Introduce the prospect to someone that they would likely enjoy networking with out of career interest. Check out our sneak peek and join the waitlist for early access Hottest GTM job of the week: Director of Sales at Esper , more details here. See more top GTM jobs here. Again, thoughtfulness matters.

Pipeline 124

Pipeline GTM Cross-sell Sports 124

Sales Hacker

MARCH 1, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. Join us at the gorgeous Proper Hotel in Austin on May 15-16 and hear how the top SaaS companies are leveraging partner ecosystems in their GTM motions aka Ecosystem-Led Growth. Austin’s F1 track.

GTM 94

GTM Launch B2B Lead generation 94

Sales Hacker

JULY 31, 2023

Share our media content (GTM podcast or GTM newsletter) on LinkedIn and Twitter, tag us, and you’ll be entered to win a pair of GTMfund Airpod Pros! The GTM Podcast Don’t miss The.GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

GTM 52

GTM Networking B2B Go To Market 52