Remove GTM Remove Objection handling Remove Relationship Management
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Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. One of the key components that play a pivotal role in executing a GTM strategy is sales enablement.

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Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. One of the key components that play a pivotal role in executing a GTM strategy is sales enablement.

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8 Revenue Enablement Strategies That Get Results

Highspot

Follow sales training best practices: Implement regular training sessions, including role-playing scenarios, cross-sell and upsell strategies, and go-to-market (GTM) initiatives to ensure teams can handle various sales situations. This includes templates, scripts, presentations, and objection-handling guides.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Your natural soft skills will benefit you, but you also need hard skills to succeed in selling; consistent deal qualification, rigorous opportunity and account planning, excellent stakeholder and relationship management. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. Amy Slater.

Sales 137
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Why Skill-Based Coaching is Key to Sales Rep Development

Highspot

Through skill coaching, as a sales rep, you can hone core competencies such as communication, objection handling, sales negotiation , and closing techniques, ensuring you are prepared to excel in every aspect of the sales process. Competencies are the foundation of sales success. Did you know?