Hubspot

FEBRUARY 20, 2025

In an effort to appeal to the entire marketplace, from enterprise users to solopreneurs, our product was priced based on usagethe more API calls we had to handle for a customer, the bigger their bill. Ill never again take for granted that a company has found the best one for its product and market. 7 Business Models You Need to Know 1.

Manufacturing 36

Manufacturing Retail GTM Price 36

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. It’s a myriad of factors, but one of the most critical reasons being poor planning.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. It’s a myriad of factors, but one of the most critical reasons being poor planning.

Go To Market 52

Go To Market GTM Promote Technique 52

Sales Hacker

NOVEMBER 15, 2017

Account Based Marketing (ABM) is a strategic framework that engages qualified individual prospects or customer accounts as unique markets in themselves, worthy of focused, hyper-personalized treatment by sales, marketing and other teams. . A client is an entity who pays another entity for products purchased or services rendered.

B2B 105

B2B E-commerce Cold Call Represent 105

SaaStr

MARCH 31, 2022

Director of GTM Ops, Sapphire Ventures. And I think some folks sort of asked, “Did you have to change your product to get on the marketplace or your pricing?” And so, our product really needs from a customer adoption standpoint, to be integrated into the cloud service provider fabric. Rico Mallozzi, Sr.

Cross-sell 103

Cross-sell Finance Strategize Technology 103

Sales Hacker

AUGUST 18, 2023

The Sales Hacker Newsletter has now merged with The GTM Newsletter to make one of the largest newsletters in the space. As always, you’ll hear real stories/strategies/tactics from real revenue operators spanning: sales, marketing, customer success, operations/enablement, product and hiring. It’s official.

GTM 90

GTM Up-sell Price Start-ups 90

Sales Hacker

OCTOBER 7, 2021

After spending a couple of years in a sales role, that knowledge will assist you throughout your life in business and elsewhere. The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. What would you tell a woman just starting a career in sales?

Sales 137

Sales Up-sell Start-ups Cross-sell 137

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Ultimately, you want to create a plan that sets the product apart from the competition and generates leads and customer retention. Take Apple, for example.

Go To Market 69

Go To Market Process GTM Launch 69

Gong.io

APRIL 15, 2022

As Morgan Jacobson, Principal Manager of Sales Strategy and Systems at HubSpot shared: “Since adopting [Revenue Intelligence], we’ve seen a significant increase in our productivity per rep. Revenue Intelligence means more focused sales reps as the need to take notes during a call goes away. Sales coaching software.

CRM 62

CRM Pitch Up-sell GTM 62

Martech

MARCH 4, 2025

B2B tech marketing is shifting from a traditional, product-centric approach to a data-driven, AI-powered, customer-first model. Marketing is no longer a support function but a strategic growth driver, influencing everything from brand to demand. Product marketing analyzes market trends and customer feedback for effective positioning.

Drivers/motivators 117

Drivers/motivators Strategize B2B Growth 117