article thumbnail

MQLs? Aligning Marketing Metrics with Revenue Goals

Sales Hacker

Listen on Spotify or find it anywhere you get your podcasts by searching “The GTM Podcast.” Fora is an innovative executive relationship management (ERM) platform poised to transform C-suite decision-making through cutting-edge AI technology. Share The GTM Newsletter That’s it, that’s all. Seed funding.

GTM 122
article thumbnail

Salesforce and Highspot: Making the Most of Your Tech Stack

Highspot

One of the most popular and powerful customer relationship management tools in the market. The ability to connect the dots between all the different parts and pieces of the GTM sales process is its superpower. A vital tool in this consolidated stack is Salesforce. Salesforce is a must-have for revenue-generating teams.

GTM 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Get your front row seat for the race to be the B2B revenue platform of record

Martech

Before we get into who is competing in this race, let’s talk about the “why” behind the positioning battle underway for the minds, hearts, and wallets of the B2B go-to-market (GTM) teams. Customer Relationship Management (CRM) platforms. Primary user = marketing with sales access.

B2B 108
article thumbnail

Bringing Our Customers New Training & Coaching Advancements

Highspot

Lessons in Highspot can be treated the same as any other item within Highspot, with the ability to target your lessons directly to reps’ deals in your Customer Relationship Management (CRM) application and take advantage of our AI-powered Search and Recommendations. Win Together with Highspot Training & Coaching.

article thumbnail

Introducing Sales Hacker’s New Community Leaders

Sales Hacker

Joe is an experienced Lead Development Manager with a long history in the information technology and services industry. Skilled in Coaching, Sales, Customer Relationship Management (CRM), Team Building, and Contact Centers. Joe Latchaw. WHY SALES HACKER? “ I keep coming back to SH for the community. Brian Smith Jr.

Sales 127
article thumbnail

Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. One of the key components that play a pivotal role in executing a GTM strategy is sales enablement.

article thumbnail

Crafting a Winning Go-to-Market Strategy

Highspot

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. One of the key components that play a pivotal role in executing a GTM strategy is sales enablement.