SaaStr

MARCH 23, 2025

What makes this growth story particularly fascinating is how quickly their go-to-market (GTM) organization scaled from just 3 people to 75 in less than a year. The company already had impressive product-market fit, with the founders having sold several million dollars worth of product before hiring dedicated sales staff.

GTM 97

GTM Territory Pipeline Growth 97

Highspot

FEBRUARY 20, 2025

Your sales team wants to connect with buyers, but without the right tools and insights, that connection doesnt always happen. And without trust, deals stall, sales cycles drag on, and your competitors swoop in. Turn Skeptical Buyers into Confident Customers Buyers are bombarded with cold calls and generic sales pitches.

Trust 52

Trust GTM Pitch Sales 52

Sales Hacker

AUGUST 11, 2023

Scott’s right hand woman, Sara Delborrello , back here for a special edition of The GTM Newsletter Thanks for reading The GTM Newsletter! Before we get into it, curious to hear your thoughts on last weeks Sales Hacker/GTMnow announcement ?! Share The GTM Newsletter Alright so let’s get back to the good stuff.

GTM 85

GTM Sales Launch Pipeline 85

Highspot

FEBRUARY 11, 2024

Now, I’m sharing more details about our first-sale teams’ strategy, including new talent joining us at a time when sales enablement has become essential to businesses’ go-to-market (GTM) success. We can control our GTM strategy.

GTM 59

GTM Appointment Sales Strategize 59

Sales Hacker

NOVEMBER 8, 2021

But before utilizing your early-days-in-sales experience to make this move, an SDR must first answer the question: how passionate am I about listening to clients? Making the shift from SDR to a marketing role is a big one as it pulls you out of the sales and GTM spheres into something slightly different.

Clients 116

Clients GTM Sales Technology 116

Sales Hacker

OCTOBER 30, 2018

Jennifer Brandenburg is an industry sales leader in building high impact organizations that are repeatable, measurable and predictable. She is a thought-leader and expert in growing sales, inside sales and marketing organizations. She has strong leadership experience in inside sales, field sales, operations, and marketing.

Inside sales 111

Inside sales Sales Cross-sell Consult 111

Sales Hacker

DECEMBER 8, 2020

The world of tech sales must become a more diverse place. He has dedicated his career to teaching sales as a science. His degree in artificial intelligence and cybernetics combined with over a decade of enterprise sales experience has equipped him with a rich technical and business skillset.

Sales 116

Sales E-commerce Technology Technology 116