Smarter With Gartner

JULY 8, 2021

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete. Gartner strategic assumption.

Drivers/motivators 116

Drivers/motivators Strategize Strategic planning Government 116

Search Engine Land

SEPTEMBER 4, 2024

Whether a company is experiencing downturns or undergoing strategic changes, advertising teams must navigate shrinking budgets while proving the value of every ad dollar. Internal priorities: Companies may reallocate marketing funds to other channels or departments based on performance and strategic goals.

Retail 74

Retail Healthcare Strategize Campaign 74

Salesforce

SEPTEMBER 16, 2024

Whether that’s helping sales reps nurture leads, brainstorming campaign ideas for product marketers, or deflecting customer service calls, these purpose-built agents are focused on one specific job, and doing it exceedingly well. In healthcare, an agent could help patients identify the right doctor based on their symptoms, needs and location.

Healthcare 116

Healthcare Appointment Retail Campaign 116

Martech

OCTOBER 23, 2023

It all depends on a business’s digital maturity and the strategic goals the transformation is intended to achieve. Tim Crawford Tim is CIO strategic advisor at AVOA, an executive coach and a frequently-quoted source on digital transformation. His current research project is called “The Future of Services is Value Orchestration.”

Pharmaceutical 124

Pharmaceutical Healthcare B2C Strategize 124

Martech

FEBRUARY 13, 2024

You’ve explored the crucial link between your martech stack and strategic goals in “ The CMO’s guide to aligning martech and business strategy ,” understanding why syncing these elements boosts efficiency, customer value and growth. Look into omnichannel customer experiences and inventory management integrations.

Objectives and Key Results 104

Objectives and Key Results Cross-sell Strategize Retail 104

Hubspot

APRIL 3, 2015

Every major brand is present across the major social media platforms, and they are actively planning strategic campaigns around social activity. Companies from every industry have made the leap into social media, but healthcare has lagged behind. Why is this? Thus, there''s this lovely void of which businesses can take advantage.

Healthcare 75

Healthcare Hospitality Campaign B2B 75

Sales Pop!

MARCH 15, 2024

Business owners and entrepreneurs can reallocate their focus toward strategic planning and core activities that drive business growth and development by delegating routine and time-consuming tasks to virtual assistants. His VAs from the Philippines and Latin America are known for great customer service.

Real Estate 64

Real Estate Healthcare Construction Legal 64

Salesforce

OCTOBER 9, 2024

Unlike chatbots, agents can process vast amounts of data, make decisions, and learn from their environment, allowing them to manage workflows, optimize processes, and make strategic recommendations. There are already a handful of out-of-the-box agents for customer service, commerce, sales coaching, and more.

Pharmaceutical 118

Pharmaceutical Technique Transportation Healthcare 118

APACSMA

AUGUST 26, 2024

Sales Enablement Best Practices Best Practice Explanation Practical Example Align with Business Goals Sales enablement should align with the company’s strategic objectives and revenue goals to drive measurable results. A tech company aligns sales training with its goal to increase enterprise software sales by 20% within the fiscal year.

Healthcare 52

Healthcare Finance Technique CRM 52

The 5% Institute

AUGUST 1, 2023

Business development plays a crucial role in achieving this goal by focusing on discovering new markets, building strategic partnerships, and improving customer relationships. Building Strategic Partnerships Collaborations and strategic partnerships can significantly impact a company’s growth trajectory.

Strategic partnership 52

Strategic partnership E-commerce Healthcare Objectives and Key Results 52

Veloxy

JULY 23, 2024

Using predictive sales analytics, they can discover that leads from the healthcare sector are more likely to convert within a shorter sales cycle. The sales team can prioritize healthcare leads and tailor their messaging to address specific industry pain points. This ultimately enables them to close deals more efficiently.

Technology 130

Technology Technology Sales Healthcare 130

Sales Pop!

NOVEMBER 18, 2022

Because strategizing about market changes will not only benefit your future planning but could actually create competitive advantage to help close deals right now. Service Structure and Deployment. If you play in Financial Services, what’s the impact of runaway inflation and interest rates? What about Healthcare and Big Pharma?

Real Estate 97

Real Estate Healthcare Government Objectives and Key Results 97

Salesforce

NOVEMBER 11, 2024

Imagine having a digital partner that keeps your tasks on track, boosts your customer service, and makes daily operations smoother. Improve your customer service AI analyzes customer interactions and responds with personalized messages. It’s like having a customer service rep who’s always available!

Real Estate 59

Real Estate CRM Hospitality Retail 59

Highspot

NOVEMBER 2, 2022

Over the last year, Highspot connected more than 12 million salespeople, channel partners, services reps and customers in digital sales experiences, representing a 50 percent increase in platform usage from the previous year. Disclaimer: GARTNER is registered trademark and service mark of Gartner, Inc. SEATTLE, Nov. About Highspot.

Growth 98

Growth Product Customers Healthcare 98

Martech

MARCH 14, 2024

Efficiency gains from AI are great, but be careful you don’t start cutting corners when it comes to quality of output — that’s not just your product or service quality, but the content you publish, which will form the early stages of your relationship with most customers. Delivering a high-quality product or service is the minimum.

Trust 120

Trust Customers Healthcare Service 120

Hubspot

NOVEMBER 29, 2021

You need to take a thorough, comprehensive look at how you're spending money, how you're producing your product or service, your acquisition and retention strategies, and any other crucial factors that impact your revenue generation or production costs. Reduce operating expenses with strategic cuts and automation.

Profit margin 80

Profit margin Real Estate Non-Profits Transportation 80

Martech

FEBRUARY 24, 2022

Consumers crisscross multiple online and offline channels, often from the comfort of their own homes, to research products and services and make informed purchase decisions. Key customers include Cardinal Web Solutions, Einstein Industries, Molina Healthcare, Slamdot, West Dermatology and Workshop Digital. Product overview.

E-commerce 98

E-commerce Healthcare Real Estate Appointment 98

Hubspot

DECEMBER 4, 2015

However, there are loads of different ways to measure success in digital marketing, and success looks different from industry to industry—particularly in the healthcare industry. If you’re in healthcare, the majority of your marketing efforts are likely focused on gaining and keeping new patients. 3) Customer Service Response Time.

Healthcare 51

Healthcare Appointment Campaign Contact 51

Salesforce

OCTOBER 29, 2024

Let’s say you’re a retailer looking to improve your customer service. After setting guardrails and actions, use agents to not only deliver comprehensive account snapshots for service reps, but also take action by giving personalized responses to customer inquiries. Identity resolution: Understand how different types of data (e.g.,

Customers 72

Customers Retail CRM Healthcare 72

Sales Pop!

AUGUST 24, 2021

Because strategizing about market changes will not only help future planning but create competitive advantage to help win deals in your pipeline right now. Service Structure and Deployment. With temperature impacts on viruses and variants, how will the healthcare economy transition regarding cold versus warm weather seasons?

Transportation 96

Transportation Real Estate Healthcare Government 96

Martech

SEPTEMBER 21, 2021

Yes, you heard that right – they’re even willing to pay more for certain services. based business owners (companies employing up to 200 people) across various industries – financial services, home services, healthcare, real estate, legal services, automotive, and advertising agencies. How do we know?

Clients 96

Clients Real Estate Strategic partnership Strategize 96

Search Engine Land

APRIL 24, 2024

Whether you’re promoting B2B products and services, recruiting talent or establishing thought leadership in your industry, LinkedIn provides a conducive environment for business-related interactions. They are perfect for highlighting various solutions, services or case studies relevant to B2B audiences.

Objectives and Key Results 89

Objectives and Key Results Healthcare Campaign Lead generation 89

Martech

DECEMBER 1, 2023

But strategically, cost-effective acquisition isn’t about spending less or increasing the team. Outbound: Three BDRs send cold emails and communicate with prospects from the marketing and advertising industry, four — with leads from healthcare and pharmaceutical companies, two — with potential clients from financial institutions, etc.

Process 104

Process Customers Appointment Pharmaceutical 104

Sales Hacker

JUNE 14, 2021

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. Through the mini case studies below, you will see how sales and marketing teams need more strategic focus and strategic intention behind their ABM content, messaging, prospecting, and nurturing.

GTM 84

GTM E-commerce B2B Profit margin 84

SaaStr

OCTOBER 20, 2022

We have a rapidly growing customer base across several verticals, particularly financial services, HR, healthcare, and education. Our Customer Success software is uniquely designed to integrate with CRM systems and tightly into an application or service.

Healthcare 78

Healthcare Education CRM Strategize 78

Hubspot

JULY 30, 2024

Be so inspired by your email that they contact a competitor that offers similar products or services. Your closing statement should clarify what they stand to gain professionally from your offer, or at least what their company stands to gain by accepting your offer and buying your products or services. Sound familiar?

Closing 73

Closing Quota Healthcare Tradeshows 73

Martech

OCTOBER 9, 2024

How it helps you With Breeze Copilot, managers and their teams can speed up content creation, access key CRM insights and streamline day-to-day tasks across sales, marketing and service. It reduces the time spent analyzing reports, enabling you to focus more on strategic actions.

Product 115

Product Real Estate CRM Pipeline 115

Salesforce

DECEMBER 20, 2023

Poll customers both directly and indirectly via ‌service agents that resolve inquiries. Think HIPAA in healthcare and customer protection in financial services. Transparency techniques: Establish and communicate clear data usage policies, and be open about why your system ‌recommends what it does.

Pharmaceutical 111

Pharmaceutical Technique Healthcare Trust 111

Martech

JANUARY 10, 2023

Pre-analysis that considers budget constraints, timeline expectations and organizational capabilities helps teams avoid investing in the wrong products or services and create leaner stacks in the long run. In the 1970s, larger organizations such as IBM and Microsoft began utilizing APIs as an access point for their products and services.

Transportation 117

Transportation Consult Technology Technology 117

Martech

APRIL 19, 2023

Strategic intelligence. Broadly, strategic intelligence means using BI insights to drive and support strategy. Applications of decision intelligence DI applies to various decision-making problems, such as resource allocation, risk management, strategic planning, and, yes, marketing. Next, DI reduces risk and uncertainty.

Strategize 120

Strategize GTM Healthcare Strategic planning 120

Hubspot

SEPTEMBER 15, 2024

Offer Discounts Many respondents offered free or discounted services during the recession as a way of growing their customer base. Make Strategic Acquisitions When your competitor closes, their clients are left in the lurch. Some of our respondents found that a recession was a good time to make a strategic acquisition.

Strategic partnership 36

Strategic partnership Strategize Healthcare Promote 36

Salesforce

APRIL 12, 2022

However, the past two years have proven that the need for healthcare beyond the doctor’s office is not only a “nice to have,” but a necessity. Virtual care is quickly becoming the next frontier with at least 25% of all outpatient, preventative, long-term care, and wellbeing services forecasted to move to digital delivery by 2040.

Hospitality 96

Hospitality Healthcare Strategic partnership Appointment 96

Lead Fuze

NOVEMBER 24, 2023

From optimizing workflows with generative AI to enhancing customer service through virtual assistants powered by natural language processing, the impact is real and profound. An example worth mentioning is how implementing AI solutions helps automate mundane tasks like data entry thus freeing up employees’ time for more strategic tasks.

Product 52

Product Strategize Healthcare Technology 52

Lead Fuze

MAY 26, 2023

This strategic approach ensures that you connect with your audience effectively while showcasing your unique value proposition (UVP) as a leading recruiting company. By having a strategic approach, you can target your ideal clients and prospective candidates, while also nurturing relationships with your existing clients.

Healthcare 52

Healthcare Niche Clients Technique 52

Hubspot

APRIL 25, 2023

Strategy Consulting “Strategy projects are usually about growth — how can we get our clients to expand their services, how can we get more people using their services, and how can we get into more markets,” says Hisham Zhkan , a management consultant who specializes in healthcare consulting.

Consult 69

Consult Hospitality Healthcare Management Consulting 69

Salesforce

AUGUST 20, 2021

The strategic role of service as society reopens. Gain key insights from industry thought leaders about the role of service in an all-digital world. As AI drives down the price of goods and automated services, it also increases the value of human goods and human experiences. Learn more. Learn more.

Assembly Line 98

Assembly Line Healthcare Education Technology 98

Hubspot

MARCH 23, 2021

Ultimately, being a successful marketer isn't just about thinking strategically. B2B Product industries allocate, on average, roughly 10% of revenue to marketing , which is similar to B2C Services (10.1%). B2B Services and B2C Product allocate higher numbers of 15% and 18% , respectively, of total revenue.

B2C 99

B2C Healthcare B2B Pitch 99