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Leveraging AI in Podcasting for Enhanced Sales Strategies

Sales Pop!

Imagine your sales podcast could dynamically offer different versions of the same episode to distinct customer segments—for instance, content customized for potential clients in healthcare versus those in retail. Now is the time to adopt these innovative techniques and make your podcasts a cornerstone of your sales strategy.

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5 Tips to Modernize Your Healthcare Marketing

Heinz Marketing

By Michelle Voznyuk , Marketing Specialist at Heinz Marketing The healthcare industry is constantly evolving, with new technologies and medicines being developed every day. As a result, healthcare marketers must be agile and adapt quickly to keep up with the changes. Why Modernize Healthcare Marketing?

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Marketing for Healthcare – Challenges and Opportunities

Heinz Marketing

By Payal Parikh , VP of Client Services at Heinz Marketing With extensive experience working in Healthcare, we comprehend marketers’ challenges, recognize advantageous opportunities, and understand the do’s and don’ts of marketing within a heavily regulated sector.

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What Recruiting in the “New Normal” Looks and Sounds Like

Anthony Cole Training

Businesses in customer care, retail, healthcare, digital marketing, and online training industries are actively hiring because of the new market demands. But unfortunately, recruitment techniques that have been used for years aren’t the same anymore. While some businesses have hit rock bottom, some are thriving and hiring at scale.

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19 keyword mining tools and strategies for PPC campaign growth

Search Engine Land

By the end, you’ll have an arsenal of techniques to optimize your campaigns and gain a competitive edge in your growth strategy. I worked with a healthcare client who added Cantonese and Punjabi keywords and ads, which performed quite well despite the website being in English.

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8 Examples of Brilliant Healthcare Marketing

Hubspot

Every now and then, a healthcare organization creates a stellar piece of content, launches a particularly clever social media campaign, or proves that they just get their target audience in a way that makes us fans of healthcare marketing just want to stand up and clap. 2) United Healthcare: We Dare You To.

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Why Data Masking is Key to a Privacy-First Approach

Salesforce

Data masking is a powerful data security technique that replaces sensitive information with realistic yet fictitious values to protect the original data from unauthorized access. Identify sensitive data elements, such as PII, financial records, or healthcare data. Get the free guide What is data masking?