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Leveraging AI in Podcasting for Enhanced Sales Strategies

Sales Pop!

Imagine your sales podcast could dynamically offer different versions of the same episode to distinct customer segments—for instance, content customized for potential clients in healthcare versus those in retail. This level of personalization makes your podcast an invaluable resource, increasing listener loyalty and engagement.

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3 Communication Strategies to Increase Trust in Healthcare Providers

Salesforce

The more consumers trust in the healthcare organizations they interact with, the more likely they are to use their services. But why is trust so important in the first place? When patients use healthcare services more often, it means providers have more opportunities to encourage better behaviors that will improve their health.

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5 Tips to Modernize Your Healthcare Marketing

Heinz Marketing

By Michelle Voznyuk , Marketing Specialist at Heinz Marketing The healthcare industry is constantly evolving, with new technologies and medicines being developed every day. As a result, healthcare marketers must be agile and adapt quickly to keep up with the changes. Why Modernize Healthcare Marketing?

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Marketing for Healthcare – Challenges and Opportunities

Heinz Marketing

By Payal Parikh , VP of Client Services at Heinz Marketing With extensive experience working in Healthcare, we comprehend marketers’ challenges, recognize advantageous opportunities, and understand the do’s and don’ts of marketing within a heavily regulated sector.

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How Healthcare Marketers Can Prove Their Business Impact

Heinz Marketing

By Cameron Katoozi , Marketing Consultant at Heinz Marketing Marketing teams in the healthcare industry face a unique set of challenges. On the other hand, the healthcare industry is rapidly evolving, and marketing teams are facing increasing pressure to demonstrate their business impact in this dynamic space.

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Data-driven content: The key to connecting with healthcare consumers

Martech

Nowhere is this shift more evident than in healthcare products and services. Acting as their own health advocates, consumers have important questions that impact their well-being, so it falls on brands to earn their trust by becoming the source for those answers — or someone else will.

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3 ways marketers can build trust with data ethics

Martech

But the trust that it builds among customers can be even more impactful. “It’s It’s about fostering a relationship between your brand and your customers that is built on trust,” she said. Here are three tactics Debar recommends marketers use to build customer trust through proper data ethics.

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