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7 tips for delivering high-impact technical SEO audits

Search Engine Land

This results in missed opportunities for better search rankings and increased organic traffic. brands, I’ve developed seven essential tips for creating impactful technical SEO audits. These guidelines will help you prioritize high-impact changes, provide actionable advice and leverage AI tools to enhance your audits.

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Why starting small with AI pilots before scaling is a mistake

Martech

Ultimately, AI pilots lead to disconnected efforts and fail to meet the urgent demands for ROI that many marketing leaders face. Quarterly results drive many leaders. Instead of building a cohesive, results-driven marketing strategy, you end up with scattered initiatives that don’t contribute meaningfully to your overall goals.

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5 steps to ensure business goals lead your martech strategy

Martech

If those tools aren’t driving real, measurable results, they’re not helping — they’re just draining your budget. A clear understanding of core objectives (i.e., Key actions Align marketing goals with corporate strategy: Break down how marketing can influence broader business objectives, like revenue growth or market expansion​​.

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Sales Management Training: 7 Skills to Lead a High-Impact Sales Team

Highspot

Trying to build a high-impact sales team? While selling skills may be impressive, they often don’t crossover to managing several sellers and helping them produce sales results. Here’s a breakdown of seven key skill sets and ideal qualities you’re bound to find in any productive and well-respected sales manager.

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A co-pilot approach to genAI (with prompt examples)

Martech

It assists them in creating high-quality content. These directors want to use AI to improve business results. This includes expanding initial AI efforts, finding high-impact use cases, training teams, and managing organizational change. However, the key to success lies in how you communicate with your AI co-pilot.

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AI Tasks and Tools for SDR Success

Heinz Marketing

Tasks and Tools In this section, we’ll go through several everyday SDR tasks that can be automated and/or streamlined along with the AI tools to help do the trick. Appointment Scheduling Challenge : Coordinating calendars and booking meetings with prospects is often a time-consuming back-and-forth process.

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The Complete Guide to Remote Sales

Gong.io

Organizations must adapt their sales strategies post COVID-19 to meet customer expectations. Instead of traditional in-person sales meetings, the salesperson and the prospect are in different places such as their home or work. The traditional sales model of meeting prospects in-person and delivering pitches is slowly dying.