Remove High impact Remove Objectives and Key Results Remove User Experience
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7 tips for delivering high-impact technical SEO audits

Search Engine Land

This results in missed opportunities for better search rankings and increased organic traffic. Drawing from five years of experience conducting audits for prominent U.S. brands, I’ve developed seven essential tips for creating impactful technical SEO audits. Consider the type of impact from the list above.

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How to unlock the power of personalization through edge computing

Martech

Examples of real-world edge computing include: Smart cameras with built-in AI processors can perform object detection, facial recognition or other analytics right on the device, sending only relevant data or alerts to a central system. And that’s the beauty of edge computing.

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A 10-Step Process to De-Risk Your Redesign Projects

ConversionXL

Radical site redesigns are often the result of: ‘digital transformation’ or re-platforming. And there is great opportunity to use insights from an existing live site to inform the experiments that you can run as soon as the new site is launched. The actual testing and analysis of results constitute only the last two steps.

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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. B2B ecommerce: 2 key differences of B2B buyers. B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting.

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What your enterprise SEO audit may be missing

Search Engine Land

Large enterprise websites have a great chance to rank high in search results, but making this happen depends on correctly using technical SEO within the website’s structure. Technical SEO pushes your content to the top of search engine results. Focusing solely on technical SEO is a gap in itself.

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How to use Google Gemini to improve SEO operational efficiency

Search Engine Land

Key insights: Leverage Gemini integrated with Google Workspace for Sheets, Docs and Gmail to analyze documents and create content. Gemini Workspace Gemini’s integration with Google Workspace for business and regular drive documents has the same user experience.

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9 Case Studies That’ll Help You Reduce SaaS Churn

ConversionXL

For starters, they used emails to target users whose first sessions were under 2 minutes, as depicted below: image source. Groove’s offer to help these users through the setup process resulted in a 26% response rate. Of the users who went on to complete the process, over 40% stuck around after 30 days. Actionable Advice.

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