SaaStr

OCTOBER 3, 2022

What is the product strategy? Single-product or multi-product? Knowing GTM segmentation requires understanding the potential impact on the market and how much of that market can be captured. Prioritize those accounts that can match high impact with a high ability to capture the potential market.

GTM 109

GTM Strategize Government Inside sales 109

Martech

JUNE 28, 2022

Breakthrough moments and experiences can be done through: Product-led growth (PLG). In another example, the rise of account-based marketing (ABM) created a shift of sales support-focused field marketers to revenue generation-focused members of the GTM team. Interactive and self-guided applications and videos.

B2B 112

B2B GTM Cross-sell Cold Call 112

ConversionXL

OCTOBER 23, 2015

You simply ask, “What prevented you from buying Product S?” Instead, responses tell you that your prices are too high or your value proposition was too confusing. With this information, you’re able to make more informed decisions about your design / UX, copy, calls to action, and even your product or service itself. What gives?

UX 122

UX Objectives and Key Results Conversion High impact 122

Highspot

DECEMBER 8, 2020

To navigate these murky waters, salespeople are increasingly relying on the concept of buyer enablement – a sales approach that makes it easier than ever for buyers to champion your product, so reps can close new business. What are the four types of buyers. Best practices for effective buyer enablement. What Is Buyer Enablement?

Drivers/motivators 98

Drivers/motivators B2B Negotiate Closing 98

Partners in Excellence

DECEMBER 27, 2022

Where our strategies were sales led, digitally supported, we now have to think of them as digitally led and sales supported. Some through meaningful discussions in social channels, some through high impact web/podcasts–though it’s hard to cut through the increasing noise in those channels.

Prospecting 83

Prospecting Referrals Contact High impact 83

Sales Hacker

OCTOBER 7, 2021

After spending a couple of years in a sales role, that knowledge will assist you throughout your life in business and elsewhere. The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. What would you tell a woman just starting a career in sales?

Sales 137

Sales Up-sell Start-ups Cross-sell 137

Salesforce

MARCH 3, 2025

Financial services and energy companies also depend on Deal Desks for complex product sales and long-term contracts, helping them meet legal and regulatory standards. They work closely with in-house teams to handle implementation, playing a critical role throughout the sales process. Here’s how they might help.

Legal 59

Legal Contract Finance Non-Profits 59