Search Engine Land

JUNE 26, 2023

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret to creating high-reach, low-cost environments and making campaigns more effective lies within four specific variables, according to digital advertising expert Corey Henke.

High impact 84

High impact Objectives and Key Results Campaign Launch 84

Martech

DECEMBER 6, 2024

Marketers can harness generative AI to enhance their capabilities while maintaining creative control and strategic oversight. Let’s examine how AI can amplify your creativity and productivity and aid the human insight and strategic thinking of exceptional marketing. Save templates of high-performing outline formats.

Angle 126

Angle Objectives and Key Results Education Strategize 126

Salesforce

JUNE 26, 2023

Imagine the possibilities of a strategic AI adoption. You’ll be able to focus your efforts on high-impact areas that offer optimal returns. There are several important steps to help you assess feasibility, demonstrate product capabilities, and validate the relevancy of use cases.

Strategize 97

Strategize Objectives and Key Results Strategic planning Technology 97

Hubspot

FEBRUARY 25, 2014

It’s highly strategic. It’s common for marketers to prioritize content as a top-of-the-funnel marketing activity to build reach and awareness for a company’s unique thought leadership and products. Many organizations rely on strategic upselling as a high-value revenue stream. 3) Your Product.

High impact 78

High impact Sports Follow-up Strategize 78

Sales Pop!

MAY 26, 2023

The goal of sales enablement is to improve the productivity, efficiency, and effectiveness of the sales team, by providing them with the necessary resources to engage and convert prospects into customers. By doing so, they can improve their sales team’s productivity and effectiveness, ultimately leading to increased sales revenue.

Objectives and Key Results 224

Objectives and Key Results Cross-sell Sales Strategize 224

Search Engine Land

SEPTEMBER 5, 2023

These are the keywords you should use to estimate SGE impact. In addition, identify strategic keywords – these are keywords that, even if they didn’t show up in the above analysis, are strategically important for the business. There are 1,242 high-impact keywords we identified across all 23 websites.

CTR 142

CTR Technique Strategize Niche 142

Partners in Excellence

FEBRUARY 23, 2022

Channels are a high impact route to market, they enable us to connect with customers we can’t easily connect with. We put in place programs to attract channel partners (or if we are a channel, to attract the companies developing the products/solutions) getting them to sell our products.

Strategic partnership 137

Strategic partnership Sales Strategize Commission 137

Salesforce

JANUARY 17, 2025

Whether its lowering the rate of product returns or reducing the cost of service cases, the effectiveness of commerce operations depends on keeping an eye on the ledger. Agentforce is equipped with actions that serve as tools for new levels of productivity, saving time and money, with fast time to value.

Growth 52

Growth High impact Repeat business Promote 52

Highspot

FEBRUARY 3, 2025

To eliminate silos and rally your teams behind the high-impact activities that drive business outcomes, you need shared visibility into what works and what doesnt. By driving your initiatives in Highspot, you gain a holistic view of every teams impact on business outcomes and unlock new visibility into go-to-market productivity.

Go To Market 52

Go To Market Cross-sell Launch Strategize 52

Salesforce

JUNE 7, 2023

A few strategic design tips can help you optimize your microsite as a single source of truth and drive engagement. What makes microsites so successful and strategic is their simplicity. Develop a clear message for highest impact Determine what you want your audience to know.

Strategize 52

Strategize Pitch Launch Contract 52

Women Sales Pros

JANUARY 24, 2019

It’s sales kick off season again and you want a high impact, memorable event. We didn’t even mention the fact that your sellers may sell different products and services. Check it out at [link] About Lisa Magnuson: Lisa Magnuson is an expert in corporate strategic sales and TOP Line Account revenue building.

Entertainment 107

Entertainment Inside sales Strategize Consult 107

SaaStr

OCTOBER 3, 2022

What is the product strategy? Single-product or multi-product? Knowing GTM segmentation requires understanding the potential impact on the market and how much of that market can be captured. Prioritize those accounts that can match high impact with a high ability to capture the potential market.

GTM 107

GTM Strategize Government Inside sales 107

Martech

SEPTEMBER 29, 2023

The AI arms race in marketing technology Martech vendors across all platforms, including data analytics, customer relationship management (CRM) systems, email marketing platforms, social media advertising and more, are racing to incorporate AI features into their products.

Technology 125

Technology Technology Government Legal 125

Sales Hacker

SEPTEMBER 30, 2020

I spoke to Nick and several of our other partners to find the answer to some simple, yet highly impactful, questions: Why are they still hiring? Since Linc Global had just hired a new head of sales and Karen had been brought in for customer success, the company was in a great position, strategically, to keep scaling the team.

Strategize 126

Strategize Sales Growth High impact 126

Partners in Excellence

MARCH 26, 2013

A critical element of any high impact sales process is “creating business justified solutions.” To develop a great business justification, we have to really understand what our products actually do–not how they work, not all the features and benefits, but how they help improve customer results.

Price 113

Price High impact Presentation Strategize 113

Martech

MAY 21, 2024

Hyper-precision targeting is a powerful, high-impact, low-waste approach to audience-first marketing that drives engagement, conversion rates and lifetime value. Third-party data providers allow advertisers to target high-value audience clusters for demographic and behavioral attributes such as age, income, interests and location.

Campaign 112

Campaign Niche Territory Construction 112

ConversionXL

AUGUST 5, 2021

In this article, we’ll show you how to leverage app automation to produce desired results and reclaim productivity. For example, you may find that, upon experimenting with chatbots, it increases demo signups to your SaaS product by ~3%. an email notification sent once a user successfully completes a task within a SaaS product).

CRM 143

CRM Contact Consult X-functional 143

Highspot

JUNE 6, 2023

Boardrooms across the globe are dialed in on sales productivity, and rightly so. Sales productivity is the backbone of revenue generation, and during a time when businesses are being forced to achieve more with less, strengthening it has never been more vital. What is Sales Productivity?

Closing 52

Closing Product Objectives and Key Results Quota 52

Partners in Excellence

SEPTEMBER 18, 2023

But some of the things critical to putting high impact Competency Models in place, include: Cultural fit, behaviors, values, attitudes: Each of these is unique to the organization. Skills for selling capital equipment, consumer packaged goods, financial services, embedded products, or technologies are all very different.

B2B 142

B2B Sell High impact Represent 142

Martech

DECEMBER 6, 2021

Rank your team’s workload with a level of impact and effort rating. Focus on the projects with high impact; and even more so on the high impact projects that are low effort. Anything that is low impact and high effort, should be deprioritized to the new year. Embrace automation.

Click Through Rate 104

Click Through Rate High impact Consult Campaign 104

Partners in Excellence

DECEMBER 9, 2018

It may be selling the same product, because that’s the one we’ve had the most success with, while ignoring the entire product portfolio for which we have the responsibility to sell. The company business strategy is based on the entire product portfolio, not just part of it.

Territory 98

Territory Pipeline Commission Sales 98

Partners in Excellence

MARCH 9, 2022

Strategic partnerships have existed in various forms for decades. We have many labels for them, Alliances, Strategic Partnerships, even Joint Ventures. We treat these differently, we manage them differently, and they may have huge impact on our organizations’ abilities to achieve our strategic goals.

Sell 77

Sell Strategic partnership Strategize High impact 77

Martech

DECEMBER 20, 2023

First and most importantly, marketing analytics has immediate impact on revenue generation and the ability to build stronger customer relationships. This not only delivers tangible, high-value ROI, but it directly addresses the strategic issues that C-suite executives are most concerned with in their digital transformation journeys.

Drivers/motivators 104

Drivers/motivators Strategize Transportation Technology 104

Sales Hacker

JUNE 19, 2019

They’re great for generating leads, pitching your product, and converting first-time buyers into repeat customers. With triggered messages, you can run high-impact campaigns such as: Event sign-ups. Product upsells and cross-sells. But you need to be strategic about how you use it. But here’s the thing….

Campaign 105

Campaign Cross-sell Sales Up-sell 105

Sales Hacker

OCTOBER 30, 2018

Amy Appleyard is an experienced, strategic sales leader with demonstrated success in overseeing cross-functional teams to improve the customer experience, drive sales and increase retention in both Distribution as well as SaaS-based sales organizations. Deb Calvert – President at People First Productivity | Instructor at UC Berkley.

Inside sales 111

Inside sales Sales Cross-sell Consult 111

Partners in Excellence

APRIL 7, 2019

We want, in these first calls, to engage the prospect in a credible, high impact conversation. We were really focused on getting them to think differently about how they designed and manufactured their products. The productivity of these people was stunning. Over 80% of those converted into qualified opportunities.

Manufacturing 95

Manufacturing Pipeline Prospecting High impact 95

Sales Hacker

JULY 8, 2020

If you missed episode 116, check it out here: How to Form Great Habits and High Impact Behaviors at Work? Making something big even bigger with strategic revenue generation [12:03]. Michael has 15 years of experience running global sales and product teams across multiple software and FinTech companies. with Andrew Sykes.

Real Estate 125

Real Estate Strategize Launch Commission 125

Salesforce

FEBRUARY 21, 2024

A sales performance review is a one-to-one meeting where sales managers and reps discuss sales performance, productivity, goals, and career development. Here’s how to approach the sales performance review with a step-by-step structure so the conversation is productive, fair, and focused on growth. ” 7. .”

Objectives and Key Results 105

Objectives and Key Results Construction Sales Clients 105

Sales Hacker

MARCH 23, 2020

Forrester SiriusDecisions Summit is the must-attend experience for B2B sales , marketing and product innovators and trendsetters who drive growth in the most well-respected high-performing companies in the market today. Interactive marketplace and show floor engagements with leading marketing, sales and product technology vendors.

Sales 89

Sales Growth B2B Networking 89

Salesforce

MAY 31, 2023

Hello, improved buying experiences and increased productivity! But with a single platform to manage data, integration, reuse, security, and DevOps, you can harmonize and transform your data into something that triggers action and helps you deliver high-impact results for customers.

Government 98

Government Customers Trust Service 98

The 5% Institute

JULY 27, 2023

In the realm of productivity and efficiency, the 80/20 rule stands as a game-changer. Over time, this principle found applications in various fields, becoming a guiding principle for strategic decision-making. For example, an e-commerce company might notice that 80% of their profits come from 20% of their products.

Objectives and Key Results 52

Objectives and Key Results E-commerce Non-Profits Finance 52

Search Engine Land

AUGUST 28, 2023

For example, ecommerce sites that include a product category within a product-level URL which also allow products to be nested within multiple separate categories. This means that Google will invariably end up (eventually, over time) crawling the same product three times. Otherwise, aim high and chip away.

Territory 93

Territory User Experience UX Engineering 93

Search Engine Land

DECEMBER 28, 2023

However, it was confirmed that Vidhya Srinivasan, who previously led product and engineering for ads, will take over leadership of the Ads team reporting to Google Senior Vice President Prabhakar Raghavan. Apparently, he just wanted “a new challenge” after working in advertising for 15 years. billion in lost ad revenue.

X-functional 116

X-functional Retail Launch Non-Profits 116

Salesforce

JANUARY 5, 2022

Organizations that focus on employee experience as well as customer experience see exponential growth in employee engagement and realize significant productivity gains. This poses a unique challenge for government workers, who often do not have all the digital tools to carry out their mission in this new virtual world.

Government 98

Government Trust Technology Technology 98

Outreach

JANUARY 12, 2021

Six months later, we opened a new product development center in Prague. We also welcomed several strategic leadership hires across all of our offices. Here are some of the awards Outreach won in 2020: Forbes Cloud 100 G2’s 2020 Best Product for Sales Inc.’s New Product Capabilities. The Accolades.

CRM 75

CRM Territory Government Prospecting 75

Hubspot

OCTOBER 20, 2016

Speed is now the most valuable currency of business , and the rapid pace of technological innovation means your competitors are pushing new products and new ideas into the market faster than ever. That's why the process aims to put a limit on how much time is spent on strategic planning. You're the expert in your field.

Launch 78

Launch Clients Strategic planning Growth 78

Outreach

APRIL 25, 2019

Tracing its roots from Xerox’s enterprise market in the 1980s, Solution Selling is a well-established sales methodology that focuses on the uniqueness of buyer situations and the need for building high-impact, tailored solutions that deliver relevant benefits. Need domain mastery, soft skills, and comprehensive product knowledge.

Technique 55

Technique B2B Sell Cross-sell 55